2023 Toyota Tacoma vs 2023 Chevrolet Colorado

The Toyota Tacoma has reached “Legend” status: it’s the default choice for many shoppers, and for good reason. The Tacoma enjoys a hard-earned reputation for bullet-proof reliability. It’s the ideal size for many situations. It looks cool and, in TRD Pro trim, it can back up those looks with genuine off-road brilliance.

But heavy is the head that wears the crown, and the current Tacoma may be starting to buckle under the weight. With more powerful and more efficient options emerging in the compact and midsize truck space, Toyota is no longer the one-stop shop for shoppers. Luckily, a new Tacoma may be just over the horizon.

With the new 2023 Colorado, Chevy focuses on what people typically want in a truck. That’s why it comes only in a crew-cab, short-bed configuration, and most of the trim levels are off-road-oriented. A turbocharged four-cylinder powertrain supplies plenty of power, and even the base Work Truck trim level has modern instrumentation, infotainment, connectivity, and safety technologies. Robustly engineered, the new Colorado also supplies impressive payload and towing capacities, at 1,684 and 7,700 pounds, respectively. Good looks round out an impressive overall package.

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