Jeep Wrangler vs Ford F-150

For 2024, America’s best-selling full-size truck gets a few tweaks both inside and out. The performance upgrades are most noticeable on the off-road-specific models, Tremor and Raptor R, but Ford’s hands-free driving assist Blue Cruise gets an update as well.

Verdict: The 2024 Ford F-150 gets even better with a few thoughtful improvements like a multi-functional tailgate, standard 12-inch touchscreen, and more available interior technology. Blue Cruise is also updated, making the F-150 the truck to beat in the segment.

Verdict: The Jeep Wrangler is still one of the best off-roading vehicles available, and the 4xe's plug-in hybrid powertrain offers fuel-saving capability, along with plenty of low-end, all-electric torque. While still a bit of a bear to drive on paved roads, few vehicles offer the sort of style and rugged performance that a Wrangler 4xe does.

The Jeep Wrangler has been the star of the off-roading show for decades, only recently facing real competition in the form of the Ford Bronco. Now five years into its fourth generation, the venerable Wrangler gets a mid-cycle refresh that focuses on technology, safety, and refinement—with just a splash of upgraded capability thrown in for good measure.