Ford F-150 vs Toyota Tundra

As the third-generation Toyota Tundra enters its third model year, it adds some new tech features (including an available massaging seat in upper trims) and a retro TRD Rally Package inspired by Toyota Racing Development’s motorsports exploits. Though the mustachioed front-end design was polarizing at launch, it’s starting to grow on us, and we love the tech-forward interior and available hybrid powertrain.

Verdict: The 2025 Toyota Tundra puts a fresh face on the full-size pickup truck segment and is full of interesting and useful technology. However, it does fall short of some competitors with lower max tow ratings and the lack of front recovery hooks. For those worried about reliability and recalls, know that Toyota has fixed the engine issue that plagued 2022 to 2024 models.

Available in three cab styles with three bed lengths and eight trim levels, there is a 2025 F-150 for almost any budget or requirement. Six powertrains are also on the menu, and you can opt for an electric version called the F-150 Lightning. For the 2025 model year, Ford has added a slew of new standard and optional driver-assistance systems to the F-150, and a plush new Platinum Plus option package offers extra decadence for luxury-truck buyers.

Verdict: The depth and breadth of the 2025 Ford F-150 lineup are downright staggering. Fortunately for Ford, each version of this truck boasts serious substance, and while some rivals may be more appealing in one way or another, considered as a whole, the F-150 is the best light-duty pickup truck your money can buy.