Hyundai Tucson vs Genesis GV70

With the growth and evolution of the compact SUV market, shoppers have seemingly endless options. And the growth of this segment has allowed for different models to grow in their own unique ways. The Mazda CX-5 is upscale and athletic, while the Ford Bronco Sport is a surprisingly capable off-roader. So what if you aren’t seeking a well-honed niche vehicle? What if you are looking for a small SUV that’s and overall great vehicle? The 2024 Hyundai Tucson answers that question as a well-rounded compact SUV that doesn’t excel in any one particular area, but instead covers a lot of what modern consumers demand out of their vehicle. This format is one that has been embraced by perennial segment standouts like the Toyota RAV4 and Honda CR-V.

Verdict: The Tucson is a well-rounded small SUV and a good value. It does not shine in any particular area, instead blending good performance with a comfortable and spacious cabin, impressive tech and safety features, and an attractive price tag.

There are some subtle alterations to the GV70’s exterior, most notably to the grille and lighting clusters. To find the biggest changes for 2026, though, you’ll have to look inside to see the very wide OLED display that dominates the view from the driver’s seat. In addition to the massive infotainment panel, the software that powers the GV70’s abundant technology and safety packages has gone through a comprehensive upgrade.

Verdict: While we’d love to see Genesis push the styling envelope a little further—recent concepts like the X Gran Coupe and Equator show what the Korean brand’s stylists are capable of—the 2026 GV70 remains near the head of its class of compact luxury crossovers. The GV70 is Genesis’ most popular model and represented 35% of total Genesis sales in the United States last year. Expect that trend to continue for the foreseeable future.