2020 Lincoln Aviator vs 2020 Land Rover Range Rover

2020 Lincoln Aviator
2020 Lincoln Aviator
$51,100MSRP
Overview
Overview
OverviewShop Now
2020 Land Rover Range Rover
2020 Land Rover Range Rover
$90,900MSRP
Overview
Overview
OverviewShop Now
2020 Lincoln Aviator
$51,100MSRP
Overview
Overview
OverviewShop Now
2020 Land Rover Range Rover
$90,900MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$51,100

MSRP

$90,900

Listings

602

Listings

297

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

8.2 out of 10

Expert reviews

8.3 out of 10

Pros

  • Stylish design

  • Comfortable

  • Multiple powertrain options

Cons

  • Poor ergonomic design

  • Cramped third row

Pros

  • Stylish design

  • Multiple powertrain options

Cons

  • Unintuitive technology

2020 Lincoln Aviator Reviews Summary

The heyday for Lincoln was more than a half-century ago. Those postwar years of prosperity and optimism were the perfect time for cars like the Continental and others. They delivered comfort and luxury, wrapped in midcentury modern styling. Even as recently as the 1990s, Lincoln was still a popular brand, riding the SUV craze with its Navigator.

But after the turn of the century, Lincoln lost its ability to create new designs and looked inward and backward. Sure, retro-themed cars like the redesigned Mustang, PT Cruiser, and Chevy HHR had turned some heads, but none of those came from luxury brands. The BMWs and Mercedes of the world were all looking forward and pushing the envelope for contemporary automotive design. Meanwhile, Lincoln offered the MKX, which was based on the Ford Edge and featured ’66 Continental styling. Neat in a vacuum, but off-base compared to the modern luxury market.

This experimental phase with various retro looks coincided with the move to the MK-# alphabet-soup naming convention and big improvements in the Ford lineup, where top-end trims of the Fusion overlapped with an entry-level trim of the MKZ. The combination left Lincoln a confusing, anonymous afterthought in the modern luxury game.

But Lincoln is finally ready to change all that. It has a new cohesive design language, its focus is once again on luxury, and the three-letter naming convention that never meant anything to anyone other than Lincoln marketers is gone. The brand led with the 2017 Continental and 2018 Navigator, which are each impressive in their own right. But the company's lineup is growing and now includes the all-new 2020 Lincoln Aviator. Named after a luxury variant of the 2002-2005 Ford Explorer, this new Aviator is also based on the contemporary Explorer platform, but it's a luxury vehicle in its own right.

Much of the success of the Lincoln brand may hinge on this midsize, 3-row luxury SUV, so you need to consider its competition, such as the Audi Q7, Infiniti QX60, and all-new Cadillac XT6. Read on to learn if Lincoln’s take on luxury will stand out in a crowded competitive field.

2020 Land Rover Range Rover Reviews Summary

The Land Rover Range Rover is the definitive word in “ultra-luxury sport utility vehicle.” It’s the perfect example of a no-compromise SUV, delivering superlative cabin space, luxury appointments, power, and capability.

Believe it or not, the current fourth-generation Range Rover is getting long in the tooth. A fifth-generation Range Rover is around the corner, so how has Land Rover kept its flagship SUV relevant? With incremental updates through the years. In addition to new infotainment and safety technologies, Land Rover has continued to expand the powertrain lineup, to the point where there are now six different powertrain options. So does the Range Rover continue to set the standard for 4x4 luxury? Read on to find out.

No video found

Popular Features & Specs

Engine

3.0L 400 hp V6

Engine

3.0L 355 hp I6

Drive Train

RWD

Drive Train

AWD

Seating Capacity

7

Seating Capacity

5

Horsepower

Horsepower

355 hp @ 5500 rpm

EV Battery Capacity

EV Battery Capacity

0.2 kWh

MPG City

18

MPG City

19

MPG Highway

26

MPG Highway

24
2020 Lincoln Aviator
2020 Lincoln Aviator
$51,100MSRP
Overview
Overview
OverviewShop Now
2020 Land Rover Range Rover
2020 Land Rover Range Rover
$90,900MSRP
Overview
Overview
OverviewShop Now
2020 Lincoln Aviator
$51,100MSRP
Overview
Overview
OverviewShop Now
2020 Land Rover Range Rover
$90,900MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$51,100
$90,900
Listings

Ratings & Reviews

User reviews

4.5

4.3

Expert reviews

8.2 out of 10

Read full review

8.3 out of 10

Read full review
Pros & cons

Pros

  • Stylish design

  • Comfortable

  • Multiple powertrain options

Cons

  • Poor ergonomic design

  • Cramped third row

Pros

  • Stylish design

  • Multiple powertrain options

Cons

  • Unintuitive technology

Summary

The heyday for Lincoln was more than a half-century ago. Those postwar years of prosperity and optimism were the perfect time for cars like the Continental and others. They delivered comfort and luxury, wrapped in midcentury modern styling. Even as recently as the 1990s, Lincoln was still a popular brand, riding the SUV craze with its Navigator.

But after the turn of the century, Lincoln lost its ability to create new designs and looked inward and backward. Sure, retro-themed cars like the redesigned Mustang, PT Cruiser, and Chevy HHR had turned some heads, but none of those came from luxury brands. The BMWs and Mercedes of the world were all looking forward and pushing the envelope for contemporary automotive design. Meanwhile, Lincoln offered the MKX, which was based on the Ford Edge and featured ’66 Continental styling. Neat in a vacuum, but off-base compared to the modern luxury market.

This experimental phase with various retro looks coincided with the move to the MK-# alphabet-soup naming convention and big improvements in the Ford lineup, where top-end trims of the Fusion overlapped with an entry-level trim of the MKZ. The combination left Lincoln a confusing, anonymous afterthought in the modern luxury game.

But Lincoln is finally ready to change all that. It has a new cohesive design language, its focus is once again on luxury, and the three-letter naming convention that never meant anything to anyone other than Lincoln marketers is gone. The brand led with the 2017 Continental and 2018 Navigator, which are each impressive in their own right. But the company's lineup is growing and now includes the all-new 2020 Lincoln Aviator. Named after a luxury variant of the 2002-2005 Ford Explorer, this new Aviator is also based on the contemporary Explorer platform, but it's a luxury vehicle in its own right.

Much of the success of the Lincoln brand may hinge on this midsize, 3-row luxury SUV, so you need to consider its competition, such as the Audi Q7, Infiniti QX60, and all-new Cadillac XT6. Read on to learn if Lincoln’s take on luxury will stand out in a crowded competitive field.

The Land Rover Range Rover is the definitive word in “ultra-luxury sport utility vehicle.” It’s the perfect example of a no-compromise SUV, delivering superlative cabin space, luxury appointments, power, and capability.

Believe it or not, the current fourth-generation Range Rover is getting long in the tooth. A fifth-generation Range Rover is around the corner, so how has Land Rover kept its flagship SUV relevant? With incremental updates through the years. In addition to new infotainment and safety technologies, Land Rover has continued to expand the powertrain lineup, to the point where there are now six different powertrain options. So does the Range Rover continue to set the standard for 4x4 luxury? Read on to find out.

Video
No video found

Popular Features & Specs

Engine
3.0L 400 hp V6
3.0L 355 hp I6
Drive Train
RWD
AWD
Seating Capacity
7
5
Horsepower
355 hp @ 5500 rpm
EV Battery Capacity
0.2 kWh
MPG City
18
19
MPG Highway
26
24
Look and feel

2020 Lincoln Aviator

9/10

2020 Land Rover Range Rover

9/10

The 2020 Lincoln Aviator was positioned between the larger Navigator and the compact MKC, later replaced by the Corsair. Lincoln's return to using real vehicle names signaled a departure from its previous naming conventions, suggesting a move away from imitating imports. The Aviator featured a unified design language across Lincoln's lineup, with striking headlights and a prominent chrome grille. Its tapered roofline and low, wide beltline gave it an elongated, almost nautical appearance. Inside, the Aviator boasted a flowing cabin design with soft-touch materials and elegant seats, hinting at a luxurious past without overcommitting to a retro aesthetic. The front seats were notably comfortable, with plush leather extending throughout the interior, underscoring Lincoln's dedication to luxury. Unique touches like a panoramic moonroof and orchestral warning jingles recorded by the Detroit Symphony Orchestra highlighted Lincoln's holistic approach to luxury.

The Aviator's lineup included five trims, starting with the well-equipped Standard trim, which offered features like three-zone climate control, leather upholstery, and the Sync 3 infotainment system. The Reserve trim added second-row captain's chairs, upgraded leather, and a premium sound system. The Grand Touring trim, which we tested, included a plug-in hybrid drivetrain and additional luxury features like a head-up display and massaging seats. The Black Label trims offered even more luxury, with unique upholstery choices and nearly every available feature as standard. Despite the high-end options, the Standard trim was recommended for its value.

The 2020 Land Rover Range Rover's reputation for luxury and capability stemmed from its rugged origins, evolving into a luxury SUV with robust 4x4 underpinnings. The current-generation Range Rover, introduced in 2012, offered multiple trims, including HSE, Autobiography, and SVAutobiography Dynamic, with both standard and long wheelbase options. Standard features included leather seating, a panoramic sunroof, and the InControl Touch Pro Duo infotainment system with dual 10-inch screens. Optional features ranged from heated rear seats to a 19-speaker Meridian audio system. The HSE trim added 20-way power-adjustable front seats and upgraded leather, while the Autobiography included massaging front seats and quad-zone climate control. The SVAutobiography stood out with unique styling and nearly every available feature, with only the rear-seat entertainment system as an option.

Picture of 2020 Lincoln Aviator
Picture of 2020 Lincoln Aviator
Performance

2020 Lincoln Aviator

8/10

2020 Land Rover Range Rover

8/10

The 2020 Lincoln Aviator came standard with a twin-turbocharged 3.0-liter V6 engine, producing 400 horsepower and 415 pound-feet of torque. The Grand Touring trim enhanced this setup with a 100-hp electric motor, resulting in a combined 494 hp and 630 lb-ft of torque. Both powertrains utilized a 10-speed automatic transmission, with the base V6 offering rear-wheel or all-wheel drive, while the plug-in hybrid was exclusively all-wheel drive. Both versions accelerated from 0-60 mph in about 4 seconds. The Grand Touring's hybrid system provided smooth acceleration and improved fuel efficiency, with a combined 23 mpg and a 21-mile electric-only range. The Aviator's driving experience was characterized by light steering and cushioned brakes, with an "Excite" drive mode for a more dynamic feel. Fuel economy for the conventional Aviator was 18 mpg city, 26 highway, and 21 combined for RWD, and slightly lower for AWD.

The 2020 Range Rover offered a diverse range of powertrains, starting with a turbocharged 3.0-liter inline-six with a 48-volt mild-hybrid system, producing 355 hp and 365 lb-ft of torque. The HSE trim featured a non-hybrid version of the same engine, delivering 395 hp and 405 lb-ft of torque. A turbodiesel V6 was also available, rated at 254 hp and 443 lb-ft of torque. The P525 and Autobiography trims came with a supercharged 5.0-liter V8, generating 518 hp and 461 lb-ft of torque, with an optional plug-in hybrid powertrain offering 398 hp and 472 lb-ft of torque. The SV Autobiography Dynamic trim featured a high-performance 5.0-liter V8, producing 557 hp and 516 lb-ft of torque. All engines were paired with an eight-speed automatic transmission and standard four-wheel drive. The Range Rover's air suspension and automatic load leveling provided a comfortable ride, while its off-road capabilities were enhanced by the Terrain Response System with multiple drive modes.

Form and function

2020 Lincoln Aviator

7/10

2020 Land Rover Range Rover

10/10

The 2020 Lincoln Aviator, with its three-row seating, competed with models like the Audi Q7 and Mercedes-Benz GLE. The optional second-row captain's chairs were praised for their comfort, while the power-closing third row was suitable for children on longer trips. With the second and third rows folded, the Aviator offered 77 cubic feet of cargo space, comparable to the Cadillac XT6. However, the Aviator's interior featured some confusing controls, such as the door handles and seat adjustments, which required navigating a touchscreen menu. The door-release function was particularly perplexing, with a button replacing the conventional handle, raising concerns about accessibility in emergencies.

The 2020 Range Rover offered two wheelbase options, with standard seating for five or four with optional second-row captain's chairs. The SWB version provided 70.9 cubic feet of cargo space with the rear seats folded, while the LWB model offered 77.5 cubic feet. Despite its cargo capacity, the Range Rover's unique two-piece power liftgate facilitated loading large items and created a convenient tailgate setup. The front row featured a center-console compartment and space beneath the digital control panel, while both front and rear doors offered ample storage compartments and cupholders.

Technology

2020 Lincoln Aviator

9/10

2020 Land Rover Range Rover

7/10

The 2020 Lincoln Aviator featured the Sync 3 infotainment system with a 10.1-inch touchscreen in a landscape layout, providing a user-friendly interface for Apple CarPlay and Android Auto. The fully digital instrument panel and head-up display offered a wealth of information in a minimalist format, enhancing the driving experience.

The 2020 Range Rover's InControl Touch Pro Duo system consisted of two touchscreens, with the top screen handling navigation and media, and the lower screen managing climate and vehicle settings. Integrated dials in the lower screen adapted to different functions, though the system had a learning curve and occasional lag issues. A fully digital instrument panel and optional head-up display added to the Range Rover's tech offerings.

Safety

2020 Lincoln Aviator

9/10

2020 Land Rover Range Rover

9/10

The 2020 Lincoln Aviator came equipped with a comprehensive suite of safety features, including front and side-impact airbags, traction control, and a tire pressure monitoring system. The Lincoln Co-Pilot360 suite offered advanced driver-assistance systems like forward-collision avoidance, lane-departure warning, adaptive cruise control, and automatic high beams. Additional safety tech included blind-spot monitoring and a head-up display.

The 2020 Range Rover featured standard safety equipment such as low-speed automatic emergency braking, forward-collision warning, lane-departure warning, and front-and-rear parking sensors. Optional safety features included a 360-degree parking camera, blind-spot monitoring, rear cross-traffic alert, and adaptive cruise control. The Range Rover also offered a system to alert rear-seat passengers when it was safe to exit the vehicle.

Cost Effectiveness

2020 Lincoln Aviator

7/10

2020 Land Rover Range Rover

7/10
N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2020 Lincoln Aviator is 8.2 out of 10, while the 2020 Land Rover Range Rover scores 8.3 out of 10. Based on these ratings, the Range Rover is the recommended choice for those seeking a luxury SUV with a blend of performance, off-road capability, and advanced technology.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2020 Lincoln Aviator is 8.2 out of 10, while the 2020 Land Rover Range Rover scores 8.3 out of 10. Based on these ratings, the Range Rover is the recommended choice for those seeking a luxury SUV with a blend of performance, off-road capability, and advanced technology.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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