Kia Sportage vs Jeep Wrangler

No model demonstrates Kia’s growth like the Sportage compact crossover SUV. The nameplate has been around since Kia’s early days in the United States, and has evolved into a true rival for popular crossovers like the Honda CR-V, Subaru Forester, and Toyota RAV4. The current-generation Sportage was introduced for the 2023 model year; it gets revised styling for 2026.

Verdict: The refreshed Sportage arrives with the competent execution we’ve come to expect from Kia, but the X-Pro Prestige model doesn’t live up to the brand’s reputation for value.

You know what you’re getting with the Jeep Wrangler: Iconic looks and legendary off-road ability but an overall package somewhat out of step with the times. Even so, it’s a model that’s continually evolving and Jeep does its best to appeal to the broadest cross-section of customers possible. You can get a Wrangler with two-door or four-door body styles, and your choice between three engines and seven trim levels. This year, all 2025 Wrangler models have standard power windows and door locks, the V6/automatic drivetrain returns to the lineup, while new colors include ’41 (drab green), Mojito (bright green), and Joose (orange).

Verdict: Rough, raw, and unrefined, the 2025 Wrangler is made for adventure and getting dirty. The top comes off. The doors come off. There are drain holes in the floor so that you can hose it out. This Jeep can be unpleasant to drive daily, yet we love it just the same.