Kia Sportage vs Audi Q6 e-tron

No model demonstrates Kia’s growth like the Sportage compact crossover SUV. The nameplate has been around since Kia’s early days in the United States, and has evolved into a true rival for popular crossovers like the Honda CR-V, Subaru Forester, and Toyota RAV4. The current-generation Sportage was introduced for the 2023 model year; it gets revised styling for 2026.

Verdict: The refreshed Sportage arrives with the competent execution we’ve come to expect from Kia, but the X-Pro Prestige model doesn’t live up to the brand’s reputation for value.

The 2025 Audi Q6 e-tron is a new addition to the German luxury brand’s electric vehicle and SUV lineups. It’s a two-row, five-seat midsize model that slots between the Q4 e-tron and Audi Q8 e-tron SUVs, giving Audi a more direct rival to the Acura ZDX, Cadillac Lyriq, and Mercedes-Benz EQE SUV—although it also dabbles in Tesla Model Y and Porsche Macan EV territory.

Verdict: Compared to its rivals, the Q6 e-tron is a better choice for buyers who want an EV that still feels like a normal SUV.