Kia Sportage vs Subaru Forester Hybrid

No model demonstrates Kia’s growth like the Sportage compact crossover SUV. The nameplate has been around since Kia’s early days in the United States, and has evolved into a true rival for popular crossovers like the Honda CR-V, Subaru Forester, and Toyota RAV4. The current-generation Sportage was introduced for the 2023 model year; it gets revised styling for 2026.

Verdict: The refreshed Sportage arrives with the competent execution we’ve come to expect from Kia, but the X-Pro Prestige model doesn’t live up to the brand’s reputation for value.

Subaru may as well be the automotive mascot of the Pacific Northwest and the Northeast, thanks to the ability of models such as the Subaru Outback and the Ascent to conquer challenging conditions. The redesigned 2025 Subaru Forester reinforces those advantages, and this time around, a new Forester Hybrid model adds efficiency as another plus, along with more power and a few extra features. It’s due to be followed by the smaller Subaru Crosstrek Hybrid in fall 2025.

Verdict: A more efficient version of Subaru's rugged and evergreen compact SUV.