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2024 Genesis GV70 vs 2025 Lincoln Aviator

2024 Genesis GV70
2024 Genesis GV70
$45,150MSRP
Overview
Overview
OverviewShop Now
2025 Lincoln Aviator
2025 Lincoln Aviator
$57,830MSRP
Overview
Overview
OverviewShop Now
2024 Genesis GV70
$45,150MSRP
Overview
Overview
OverviewShop Now
2025 Lincoln Aviator
$57,830MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$45,150

MSRP

$57,830

Listings

70

Listings

79

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

8.3 out of 10

Expert reviews

7.8 out of 10

Pros

  • Stylish design

  • Multiple powertrain options

  • Impressive technology

Cons

  • Poor ergonomic design

  • Merely adequate ride and handling

Pros

  • Stylish design

  • Impressive technology

  • Great safety ratings

Cons

  • Poor fuel economy

  • Poor ride quality (22-inch wheels)

  • Cramped third-row seats

2024 Genesis GV70 Reviews Summary

Verdict: The GV70 offers style, impressive tech, and a well-executed electric variant. Launched as a 2022 model and thus still very fresh, the Genesis GV70 is the Korean luxury brand’s answer to the BMW X3, Mercedes-Benz GLC-Class, Lexus NX, Volvo XC60, and other small luxury crossover SUVs. The GV70 checks most of the boxes needed to compete in this segment while offering something the competition doesn’t: an all-electric powertrain option.

2025 Lincoln Aviator Reviews Summary

In the midsize, three-row luxury SUV segment, the 2025 Aviator embraces the mid-century modern cues of the past while delivering a calm, unhurried sanctuary for the present. Yet, starting in 2025, this Lincoln simultaneously contains some of the most advanced technology of any of its rivals. Fresh styling and new thematic packages are also available; however, the previously offered plug-in hybrid model has not been reintroduced to the lineup, leaving a twin-turbocharged V6 as the sole engine option.

Verdict: Distinctive without resorting to polarization, the 2025 Lincoln Aviator is a compelling choice for people seeking a powerful, quiet, and comfortable luxury SUV. It’s been around since 2019, yet you can’t consider this Lincoln to be a relic thanks to its undeniable technological sophistication.

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Popular Features & Specs

Engine

2.5L 300 hp I4

Engine

3.0L 400 hp V6

Drive Train

AWD

Drive Train

RWD

Seating Capacity

5

Seating Capacity

7

MPG City

22

MPG City

18

MPG Highway

28

MPG Highway

25
2024 Genesis GV70
2024 Genesis GV70
$45,150MSRP
Overview
Overview
OverviewShop Now
2025 Lincoln Aviator
2025 Lincoln Aviator
$57,830MSRP
Overview
Overview
OverviewShop Now
2024 Genesis GV70
$45,150MSRP
Overview
Overview
OverviewShop Now
2025 Lincoln Aviator
$57,830MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$45,150
$57,830
Listings

Ratings & Reviews

User reviews

5.0

5.0

Expert reviews

8.3 out of 10

Read full review

7.8 out of 10

Read full review
Pros & cons

Pros

  • Stylish design

  • Multiple powertrain options

  • Impressive technology

Cons

  • Poor ergonomic design

  • Merely adequate ride and handling

Pros

  • Stylish design

  • Impressive technology

  • Great safety ratings

Cons

  • Poor fuel economy

  • Poor ride quality (22-inch wheels)

  • Cramped third-row seats

Summary

Verdict: The GV70 offers style, impressive tech, and a well-executed electric variant. Launched as a 2022 model and thus still very fresh, the Genesis GV70 is the Korean luxury brand’s answer to the BMW X3, Mercedes-Benz GLC-Class, Lexus NX, Volvo XC60, and other small luxury crossover SUVs. The GV70 checks most of the boxes needed to compete in this segment while offering something the competition doesn’t: an all-electric powertrain option.

In the midsize, three-row luxury SUV segment, the 2025 Aviator embraces the mid-century modern cues of the past while delivering a calm, unhurried sanctuary for the present. Yet, starting in 2025, this Lincoln simultaneously contains some of the most advanced technology of any of its rivals. Fresh styling and new thematic packages are also available; however, the previously offered plug-in hybrid model has not been reintroduced to the lineup, leaving a twin-turbocharged V6 as the sole engine option.

Verdict: Distinctive without resorting to polarization, the 2025 Lincoln Aviator is a compelling choice for people seeking a powerful, quiet, and comfortable luxury SUV. It’s been around since 2019, yet you can’t consider this Lincoln to be a relic thanks to its undeniable technological sophistication.

Video
No video found
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Popular Features & Specs

Engine
2.5L 300 hp I4
3.0L 400 hp V6
Drive Train
AWD
RWD
Seating Capacity
5
7
MPG City
22
18
MPG Highway
28
25
Look and feel

2024 Genesis GV70

9/10

2025 Lincoln Aviator

8/10

The 2024 Genesis GV70 distinguished itself with a sleek design that balanced brand recognition and modern aesthetics. It featured signature Genesis elements like split headlights and a large grille, yet maintained a sleeker profile compared to its larger sibling, the GV80. The GV70's styling was more refined than competitors like the Audi Q5 and BMW X3, which appeared bulkier. The GV70's design successfully conveyed both SUV robustness and luxury brand sophistication. The Electrified GV70 retained the same styling, with a unique grille housing the charge port, making it convenient for charging. Inside, the GV70 boasted a distinctive interior with quilted Nappa leather, a panoramic sunroof, and unique design elements like an elliptical pod for controls and a rotary infotainment controller.

The 2025 Lincoln Aviator, built on a rear-wheel-drive platform shared with the Ford Explorer, showcased classic design proportions with a blunt nose and a tapered roofline. While the design was appealing, the 2025 styling appeared more generic, especially with the Jet Appearance Package. Inside, the Aviator offered a plush interior with a classic architectural sensibility, avoiding an overload of screens. However, the remote keyless entry fob was criticized for its cheap feel. The Aviator was available in Premiere, Reserve, and Black Label trims, with our test vehicle in Reserve trim featuring options like Whisper Blue paint and a center console between second-row captain’s chairs. The Reserve II Package added features like upgraded lighting, 30-way-adjustable front seats, and a 28-speaker Revel Ultima audio system.

Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Picture of 2024 Genesis GV70
Performance

2024 Genesis GV70

7/10

2025 Lincoln Aviator

6/10

The 2024 Genesis GV70 offered two gasoline engine options: a 2.0-liter turbocharged four-cylinder with 300 horsepower and a 3.5-liter twin-turbo V6 with 375 horsepower. Both engines came with an eight-speed automatic transmission and standard all-wheel drive. The Electrified GV70 featured front and rear electric motors producing 429 horsepower, with a Boost Mode providing 483 horsepower for short bursts. Despite its power, the GV70's chassis tuning didn't match its sporty rivals, feeling heavier and less agile through corners. The ride quality was adequate but not exceptional, with the suspension crashing over bumps. The Electrified GV70 maintained similar driving dynamics to the gasoline model, with adjustable regenerative braking and a 236-mile range.

The 2025 Lincoln Aviator was powered by a twin-turbocharged 3.0-liter V6 engine producing 400 horsepower and 415 lb-ft of torque, paired with a 10-speed automatic transmission. It offered driving modes like Excite, Conserve, and Normal, with adaptive air suspension firming up in Excite mode. However, the Aviator prioritized comfort over excitement, with a heavy, syrupy steering feel and a ride that didn't encourage spirited driving. The adaptive Air Glide suspension effectively controlled body motions, ensuring a composed and calming ride. The Aviator's EPA fuel economy rating was 20 mpg combined, but our test observed 17.7 mpg. Visibility was excellent, aided by thin windshield pillars and a 360-degree camera view.

Form and function

2024 Genesis GV70

8/10

2025 Lincoln Aviator

8/10

The 2024 Genesis GV70 provided competitive interior space, with slightly less headroom than some rivals but more front-seat legroom than the BMW X3 and Mercedes-Benz GLC-Class. Cargo space was 28.9 cubic feet with rear seats up, expanding to 56.9 cubic feet with seats folded. The Electrified GV70 had minimal impact on interior space, with slight reductions in legroom and headroom. The stylish interior design limited small-item storage, but features like automatic side bolsters in Sport mode added to the luxury experience.

The 2025 Lincoln Aviator excelled in comfort with its Perfect Position front seats offering 30 adjustments, heating, ventilation, and massage. Second-row captain’s chairs were roomy and supportive, though the third-row seats were less accommodating for adults. Storage was excellent, with a smartphone charging pad, cupholders, and deep door pockets. Cargo space was 19.2 cubic feet with the third row up, expanding to 78.6 cubic feet with all seats folded. The Aviator lacked side window sunshades, an odd omission for a luxury SUV.

Technology

2024 Genesis GV70

9/10

2025 Lincoln Aviator

9/10

The 2024 Genesis GV70 featured a 14.5-inch touchscreen with wired Apple CarPlay and Android Auto. Higher trims offered a 12.3-inch digital instrument cluster with a 3D effect and a 12-inch head-up display. The infotainment system was intuitive, with a rotary controller and a fingerprint scanner for driver profiles. A digital key allowed phone-based vehicle access.

The 2025 Lincoln Aviator had a 12.4-inch digital instrument cluster and a 13.2-inch touchscreen infotainment system powered by Lincoln Digital Experience. It included Google Built-in and Alexa Built-in, with wireless Apple CarPlay and Android Auto. However, the Google Assistant struggled with voice prompts. The 28-speaker Revel Ultima 3D sound system provided excellent audio quality. The head-up display offered a widescreen presentation of data, enhancing safety and convenience.

Safety

2024 Genesis GV70

9/10

2025 Lincoln Aviator

9/10

The 2024 Genesis GV70 received the IIHS Top Safety Pick+ award, with four-star frontal and rollover crash-test ratings from NHTSA. Standard safety features included lane-keep assist, forward-collision warning, and Highway Driving Assist. The more advanced Highway Driving Assist 2 added automated lane-change capability and blind-spot monitoring. Genesis also offered a safe exit assist and a radar-based rear occupant alert system.

The 2025 Lincoln Aviator came with Lincoln Co-Pilot360 Drive 2.0, featuring active blind-spot monitoring, intersection assist, and reverse braking assist. BlueCruise, a hands-free driving assistance system, was standard, offering a four-year subscription. The Aviator earned five-star NHTSA ratings and Good IIHS ratings, indicating strong safety performance. BlueCruise was proactive in predicting when driver control was necessary, enhancing safety.

Cost Effectiveness

2024 Genesis GV70

8/10

2025 Lincoln Aviator

7/10
N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2024 Genesis GV70 is 8.3 out of 10, while the 2025 Lincoln Aviator scores 7.8 out of 10. Based on these ratings, the Genesis GV70 is the recommended choice, offering a better balance of design, performance, and safety features.

Choose the 2024 Genesis GV70 if:

8.3of 10overall
  • You prioritize a sleek design with luxury brand sophistication.
  • You want a choice between gasoline and electrified powertrains.
  • You value advanced safety features and a high safety rating.
70 results
See all

Choose the 2025 Lincoln Aviator if:

7.8of 10overall
  • You seek exceptional comfort with advanced seating options.
  • You prefer a traditional luxury SUV with a classic design.
  • You want a comprehensive suite of safety technologies, including BlueCruise.
79 results
See all

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2024 Genesis GV70 is 8.3 out of 10, while the 2025 Lincoln Aviator scores 7.8 out of 10. Based on these ratings, the Genesis GV70 is the recommended choice, offering a better balance of design, performance, and safety features.

Choose the 2024 Genesis GV70 if:

Shop Now
8.3of 10overall
  • You prioritize a sleek design with luxury brand sophistication.
  • You want a choice between gasoline and electrified powertrains.
  • You value advanced safety features and a high safety rating.
70 results

Choose the 2025 Lincoln Aviator if:

Shop Now
7.8of 10overall
  • You seek exceptional comfort with advanced seating options.
  • You prefer a traditional luxury SUV with a classic design.
  • You want a comprehensive suite of safety technologies, including BlueCruise.
79 results

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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