2023 Land Rover Range Rover Sport vs 2023 Lincoln Aviator
Overview | |
MSRP$51,370 | MSRP$83,000 |
Listings685 | Listings285 |
Ratings & Reviews | |
User Reviews | User Reviews |
Expert reviews7.0 out of 10 | Expert reviews6.8 out of 10 |
Pros
Cons
| Pros
Cons
|
2023 Lincoln Aviator Reviews SummaryThere is a reason that Ford’s Lincoln luxury division emphasizes the ethos of “Quiet Flight” when discussing its products, and our 2023 Aviator Black Label Grand Touring proved itself the epitome of this concept. It quietly glides everywhere you go, swaddling you in comfort, luxury, and high-tech features. And Lincoln hasn’t altered this formula for the new model year. Aside from a new Jet Package (blacked-out trim) and a new Special Edition Luxe Package (black-painted roof), each newly available for Grand Touring models, there are no changes to the 2023 Aviator lineup. | |
2023 Land Rover Range Rover Sport Reviews SummaryIn reality, it achieves two of those objectives, but despite Land Rover’s best efforts, the new 2023 Range Rover Sport poses no threat to Audi, BMW, or Mercedes-Benz when it comes to on-road driving dynamics. Off-road, it feels unstoppable. But when was the last time you saw a Range Rover Sport off-road? | |
No video found | |
Popular Features & Specs | |
Engine3.0L 400 hp V6 | Engine3.0L 355 hp I6 |
Drive TrainRWD | Drive TrainAWD |
Seating Capacity7 | Seating Capacity5 |
Horsepower | Horsepower355 hp @ 5500 rpm |
EV Battery Capacity | EV Battery Capacity0.2 kWh |
MPG City18 | MPG City19 |
MPG Highway26 | MPG Highway26 |
Engine | |
Engine Name3.0L 400 hp V6 | Engine Name3.0L 355 hp I6 |
Torque | Torque369 lb-ft @ 1750 rpm |
Horsepower | Horsepower355 hp @ 5500 rpm |
DrivetrainRWD | DrivetrainAWD |
Fuel Economy | |
EV Battery Capacity | EV Battery Capacity0.2 kWh |
MPG City18 | MPG City19 |
MPG Highway26 | MPG Highway26 |
Interior | |
Leather Seats | Leather SeatsStandard |
Seating Capacity7 | Seating Capacity5 |
Key Features | |
Navigation System | Navigation SystemStandard |
Sunroof/Moonroof | Sunroof/MoonroofStandard |
Safety | |
Front Crash Overall5 | Front Crash Overall |
Side Crash Overall5 | Side Crash Overall |
Dimensions & Capacity | |
Cargo Space17.8 cu ft | Cargo Space31.9 cu ft |
Curb Weight4745 lbs | Curb Weight4990 lbs |
Height69.6 in | Height71.7 in |
Length199.3 in | Length194.7 in |
Width89.9 in | Width87.0 in |
Wheelbase119.1 in | Wheelbase118.0 in |
Maximum Payload1615 lbs | Maximum Payload2105 lbs |
Number of doors4 | Number of doors4 |
Maximum Towing Capacity | Maximum Towing Capacity7716 lbs |
Overview | ||
MSRP | $51,370 | $83,000 |
Listings | ||
Ratings & Reviews | ||
User reviews | ||
Expert reviews | 7.0 out of 10Read full review | 6.8 out of 10Read full review |
Pros & cons | Pros
Cons
| Pros
Cons
|
Summary | There is a reason that Ford’s Lincoln luxury division emphasizes the ethos of “Quiet Flight” when discussing its products, and our 2023 Aviator Black Label Grand Touring proved itself the epitome of this concept. It quietly glides everywhere you go, swaddling you in comfort, luxury, and high-tech features. And Lincoln hasn’t altered this formula for the new model year. Aside from a new Jet Package (blacked-out trim) and a new Special Edition Luxe Package (black-painted roof), each newly available for Grand Touring models, there are no changes to the 2023 Aviator lineup. | In reality, it achieves two of those objectives, but despite Land Rover’s best efforts, the new 2023 Range Rover Sport poses no threat to Audi, BMW, or Mercedes-Benz when it comes to on-road driving dynamics. Off-road, it feels unstoppable. But when was the last time you saw a Range Rover Sport off-road? |
Video | No video found | |
Popular Features & Specs | ||
Engine | 3.0L 400 hp V6 | 3.0L 355 hp I6 |
Drive Train | RWD | AWD |
Seating Capacity | 7 | 5 |
Horsepower | 355 hp @ 5500 rpm | |
EV Battery Capacity | 0.2 kWh | |
MPG City | 18 | 19 |
MPG Highway | 26 | 26 |
Engine | ||
Engine Name | 3.0L 400 hp V6 | 3.0L 355 hp I6 |
Torque | 369 lb-ft @ 1750 rpm | |
Horsepower | 355 hp @ 5500 rpm | |
Drivetrain | RWD | AWD |
Fuel Economy | ||
EV Battery Capacity | 0.2 kWh | |
MPG City | 18 | 19 |
MPG Highway | 26 | 26 |
Interior | ||
Leather Seats | Standard | |
Seating Capacity | 7 | 5 |
Key Features | ||
Navigation System | Standard | |
Sunroof/Moonroof | Standard | |
Safety | ||
Front Crash Overall | 5 | |
Side Crash Overall | 5 | |
Dimensions & Capacity | ||
Cargo Space | 17.8 cu ft | 31.9 cu ft |
Curb Weight | 4745 lbs | 4990 lbs |
Height | 69.6 in | 71.7 in |
Length | 199.3 in | 194.7 in |
Width | 89.9 in | 87.0 in |
Wheelbase | 119.1 in | 118.0 in |
Maximum Payload | 1615 lbs | 2105 lbs |
Number of doors | 4 | 4 |
Maximum Towing Capacity | 7716 lbs | |
The 2023 Lincoln Aviator presented a choice of powertrains, with a standard twin-turbocharged 3.0-liter V6 engine available in the Standard, Reserve, and Black Label trims, paired with a 10-speed automatic transmission and either rear-wheel or all-wheel drive. The Grand Touring and Black Label Grand Touring models enhanced this setup with a hybrid system, adding a 75-kilowatt electric motor and a 13.6-kilowatt-hour battery, making all-wheel drive standard. Prices ranged from $53,340 to $89,280, excluding a $1,195 destination charge. The top-tier Black Label Grand Touring model, with an optional paint job, reached an MSRP of $91,225. The Aviator was a stylish three-row midsize SUV, though the wheel design on the Black Label Grand Touring was considered too plain. The vehicle featured a welcoming lighting sequence and sophisticated interior elements, though some chrome details and the key fob felt less luxurious.
The 2023 Land Rover Range Rover Sport emphasized a modernist and reductive design, offering limited factory options for a flashy appearance. The test vehicle, in Eiger Gray with silver 23-inch wheels and a Black Exterior Pack, exuded understated luxury. The interior featured a Deep Garnet over Ebony theme with aluminum and shiny black trim. The Range Rover Sport was available in SE P360, SE Dynamic P400, and Autobiography P440e specifications, with prices reaching $98,420, including a $1,475 destination charge. Notable design elements included premium LED headlights, flush-mounted door handles, and advanced aerodynamics. The interior boasted a high-tech appearance with sustainable materials, though the focus remained on the luxurious Windsor leather upholstery.















The 2023 Lincoln Aviator Grand Touring, a plug-in hybrid, offered a robust 494 horsepower and 630 pound-feet of torque, despite the added weight from its electric motor and battery. It provided 21 miles of electric range and averaged 23 mpg in hybrid mode. Various driving modes allowed for efficient power management, and during testing, the Aviator achieved an impressive 163.4 mpg equivalent by relying heavily on electric power. The twin-turbo V6 delivered quick acceleration, though the drivetrain's responsiveness varied. The brake pedal exhibited inconsistent behavior, typical of regenerative braking systems. The Aviator's Dynamic Handling Package and adaptive suspension managed its weight well, offering a smooth and quiet ride, though it lacked the excitement of sportier SUVs.
The 2023 Land Rover Range Rover Sport aimed to balance refinement and driver engagement. It offered a turbocharged 3.0-liter inline-six engine with mild-hybrid technology, producing 395 horsepower and 406 pound-feet of torque in the SE Dynamic model. The PHEV drivetrain in the Autobiography P440e provided 434 horsepower and 51 miles of electric range. A 523-hp twin-turbo V8 was available in limited early-build models. The Range Rover Sport's architecture improved torsional stiffness, and its adaptive air suspension enhanced ride comfort and handling. Despite its capabilities, the SUV felt tall and heavy, with steering lacking involvement. Off-road, it excelled with advanced suspension and impressive ground clearance, but on winding roads, it couldn't match sportier competitors.
The 2023 Lincoln Aviator prioritized comfort with features like a four-zone climate control system, heated and ventilated seats, and massaging front seats. The second-row captain's chairs were spacious, but the third-row seat was cramped and difficult to access. With the third row in use, cargo space was limited to 18.3 cubic feet, expanding to 41.8 cubic feet with the seats folded, and a maximum of 77.7 cubic feet.
The 2023 Land Rover Range Rover Sport maintained a commanding driving position with a tall, airy feel. The air suspension facilitated easier entry and exit, and the front seats offered comfort with Windsor leather and 20-way power adjustments. The rear seat, though improved, remained tight for taller passengers, and narrow door openings complicated access. Cargo space measured 31.9 cubic feet, expanding to 53 cubic feet with the rear seats folded. The SUV featured practical storage solutions, though some areas were less accessible.
The 2023 Lincoln Aviator Black Label Grand Touring was equipped with a 10.1-inch touchscreen infotainment system, offering Apple CarPlay, Android Auto, and Alexa integration. However, it ran on the outdated Sync 3 software, which struggled with voice recognition. The 28-speaker Revel Ultima 3D audio system delivered exceptional sound, and the SUV featured wireless charging and a Phone As A Key system. Digital instrumentation and a head-up display were standard, and parking sensors and a surround-view camera aided in parking.
The 2023 Land Rover Range Rover Sport featured a 13.7-inch digital instrumentation display and a 13.1-inch touchscreen infotainment system with haptic feedback. It included wireless Apple CarPlay, Android Auto, and Alexa compatibility. However, the Pivi Pro system was often confusing and frustrating to use. The SUV offered impressive Meridian audio systems and Active Noise Cancellation. A wireless charging pad was included, though accessing devices could be challenging.
The 2023 Lincoln Aviator came with Co-Pilot360 driver aids, including adaptive cruise control, road-sign recognition, and automatic emergency braking. The test vehicle had blind-spot monitoring, lane-keeping assist, and evasive steering assist. The steering wheel controls were unnecessarily complex. The standard Aviator received a Top Safety Pick from the IIHS and a five-star overall rating from the NHTSA.
The 2023 Land Rover Range Rover Sport included advanced driving assistance systems like forward-collision warning, blind-spot monitoring, and lane-keeping assist. It featured automatic high-beam headlights, a driver monitoring system, and a surround-view camera. The adaptive cruise control and steering assist were less responsive and smooth than expected, especially on freeway curves. The SUV's steering assist struggled with inconsistent lane markings.
CarGurus highlights

According to CarGurus experts, the overall rating for the 2023 Lincoln Aviator is 7.0 out of 10, while the 2023 Land Rover Range Rover Sport scores 6.8 out of 10. Based on these ratings, the Lincoln Aviator is the recommended choice, offering a more comfortable and efficient driving experience with a higher safety rating.
Choose the 2023 Land Rover Range Rover Sport if:
- You desire a luxury SUV with a modern, minimalist design and high-quality materials.
- You need a vehicle with excellent off-road capabilities and advanced suspension technology.
- You appreciate a commanding driving position and a spacious cargo area.
Choose the 2023 Lincoln Aviator if:
- You prioritize a comfortable and quiet ride with advanced comfort features.
- You value a plug-in hybrid powertrain with impressive electric range and efficiency.
- You prefer a vehicle with a high safety rating and comprehensive driver assistance features.
CarGurus highlights

According to CarGurus experts, the overall rating for the 2023 Lincoln Aviator is 7.0 out of 10, while the 2023 Land Rover Range Rover Sport scores 6.8 out of 10. Based on these ratings, the Lincoln Aviator is the recommended choice, offering a more comfortable and efficient driving experience with a higher safety rating.
Choose the 2023 Land Rover Range Rover Sport if:
Shop Now- You desire a luxury SUV with a modern, minimalist design and high-quality materials.
- You need a vehicle with excellent off-road capabilities and advanced suspension technology.
- You appreciate a commanding driving position and a spacious cargo area.
Choose the 2023 Lincoln Aviator if:
Shop Now- You prioritize a comfortable and quiet ride with advanced comfort features.
- You value a plug-in hybrid powertrain with impressive electric range and efficiency.
- You prefer a vehicle with a high safety rating and comprehensive driver assistance features.

By: CarGurus + AI
At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.








































