2019 Honda Pilot vs 2020 Lincoln Aviator

The 3-row crossover is the king of family vehicles. Sure, minivans remain a popular choice for large families, but there has been a pendulum swing from the days of blocky old Dodge Caravans to now. Having one or two children does not immediately necessitate a minivan, and there are plenty of useful, capable, and more nimble SUVs from which to choose.

The 2019 Honda Pilot stands as one of the cornerstones of this 3-row SUV market. It’s large, versatile, and designed specifically with families in mind. It may not have the sliding doors or built-in vacuum of the Honda Odyssey, but for active families, a vehicle like this truly rivals a minivan in actual usability.

The Pilot joined the SUV market in the early 2000s, at the height of the SUV craze and in the waning days of the minivan’s rule. With plenty of cabin space, moderate ability to get off the beaten trail, and V6 power, the Pilot was perfectly positioned for rising fuel prices later in the decade. As many consumers ditched their traditional truck-based SUVs to save on fuel, the Pilot only grew in popularity.

The Pilot is now in its third generation, having received a mild refresh for 2019 that includes slightly updated front and rear styling. It also receives an updated infotainment system and, more importantly, it brings the Honda Sensing suite of driver-assistance features as standard equipment.

The heyday for Lincoln was more than a half-century ago. Those postwar years of prosperity and optimism were the perfect time for cars like the Continental and others. They delivered comfort and luxury, wrapped in midcentury modern styling. Even as recently as the 1990s, Lincoln was still a popular brand, riding the SUV craze with its Navigator.

But after the turn of the century, Lincoln lost its ability to create new designs and looked inward and backward. Sure, retro-themed cars like the redesigned Mustang, PT Cruiser, and Chevy HHR had turned some heads, but none of those came from luxury brands. The BMWs and Mercedes of the world were all looking forward and pushing the envelope for contemporary automotive design. Meanwhile, Lincoln offered the MKX, which was based on the Ford Edge and featured ’66 Continental styling. Neat in a vacuum, but off-base compared to the modern luxury market.

This experimental phase with various retro looks coincided with the move to the MK-# alphabet-soup naming convention and big improvements in the Ford lineup, where top-end trims of the Fusion overlapped with an entry-level trim of the MKZ. The combination left Lincoln a confusing, anonymous afterthought in the modern luxury game.

But Lincoln is finally ready to change all that. It has a new cohesive design language, its focus is once again on luxury, and the three-letter naming convention that never meant anything to anyone other than Lincoln marketers is gone. The brand led with the 2017 Continental and 2018 Navigator, which are each impressive in their own right. But the company's lineup is growing and now includes the all-new 2020 Lincoln Aviator. Named after a luxury variant of the 2002-2005 Ford Explorer, this new Aviator is also based on the contemporary Explorer platform, but it's a luxury vehicle in its own right.

Much of the success of the Lincoln brand may hinge on this midsize, 3-row luxury SUV, so you need to consider its competition, such as the Audi Q7, Infiniti QX60, and all-new Cadillac XT6. Read on to learn if Lincoln’s take on luxury will stand out in a crowded competitive field.