Used 2023 Toyota RAV4 Prime for Sale near California

How much does the 2023 Toyota RAV4 Prime cost?

Prices have softened 5.17% compared to this time last year, making it a favorable time to shop this model year.

There are 721 listings available, which gives you a meaningful amount of inventory to compare.

Is the 2023 Toyota RAV4 Prime a good car?

Yes — the 5/5 user rating points to very strong owner satisfaction.

That kind of feedback suggests you’re looking at a model year that resonates well with drivers who own it. With 36.1% of listings marked as good or great deals, you also have some room to shop selectively.

Is the 2023 Toyota RAV4 Prime reliable?

Owners rate it 5/5, a strong signal of long-term satisfaction.

For used buyers, that usually means you should expect lower ownership risk than you would with a model year that draws weaker feedback. Still, you should confirm maintenance history and overall condition before you commit.

What should I look for when buying a used 2023 Toyota RAV4 Prime?

Accident-free inventory is solid at 88.6% — always verify the vehicle history report.

You should prioritize a history report first, then inspect the vehicle closely for signs of prior damage or inconsistent repairs. Focus on overall condition, since a clean listing can still hide wear, cosmetic issues, or incomplete maintenance.

Is now a good time to buy a used 2023 Toyota RAV4 Prime?

This looks like a moderate market, so you can be selective without expecting deep discounts everywhere.

• Deal availability: 36.1% of listings are priced as good or great deals.
• Inventory: There are 721 listings available.
• Price trend: Prices have softened 5.17% compared with last year.
• Clean inventory: 88.6% of listings are accident-free.

If you find a listing below $35,910, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2023 Toyota RAV4 Prime's resale value?

The current average of $37,664 sits slightly below last year's $39,717.

That decline suggests the market has cooled a bit, which can help you buy more confidently now. For a future seller, the softer pricing trend means resale value may be more sensitive to mileage, condition, and listing quality. Well-kept examples should still hold up better than average because buyers tend to reward strong owner satisfaction.

Vehicles with strong owner satisfaction ratings, like this model year's 5/5, tend to retain buyer demand, which supports resale value over time.

Should I buy a 2023 Toyota RAV4 Prime or consider a different year?

If you're weighing the 2023 against nearby model years, here's how to think about it:

Choose the 2023 if:

• 36.1% of listings are priced as good or great deals.
• Accident-free inventory is solid at 88.6% — always verify the vehicle history report.
• Price trend: Prices have softened 5.17% compared with last year.
• Owners rate it 5/5 — a strong satisfaction signal.

Consider the 2022 if:

• At $35,621, the 2022 costs less than the current year's $37,664 average.
• The 2022 stands out for its plug-in hybrid range and flexible long-distance capability.

The bottom line: If you want the stronger current-market balance of price, inventory, and owner satisfaction, the 2023 is the better primary target. If your priority is spending less upfront, the 2022 is the more budget-friendly path and still gives you much of the same appeal.

These recommendations are based on CarGurus' proprietary market data from September 11, 2026, CarGurus experts' opinions, and generative AI.