Used 2023 Toyota RAV4 Prime for Sale Nationwide
388 results
About 2023 Toyota RAV4 Prime
Overview

Toyota’s electrification strategy includes several engine and fuel types. The automaker is well-known for its extensive hybrid and plug-in hybrid (PHEV) offerings, and nowhere is that prowess on better display than in the 2023 RAV4. Offered in gas and hybrid formats in addition to as a plug-in hybrid, the venerable SUV brings something for everyone. In fact, the PHEV RAV4 Prime was once Toyota’s second-quickest vehicle behind the Supra, but the GR Corolla now wears that crown.
The 2023 RAV4 Prime gets an updated infotainment interface, which pulls Toyota’s tech RAV4 offering from the stone age into the modern age. Two trims are on offer in 2023: SE and XSE. Both models come with a 2.5-liter four-cylinder engine and an electric motor. Combined output lands at 302 horsepower, which reaches all four wheels through a continuously variable transmission (CVT).
Acceleration is strong, and while it’s not stunning by any stretch of the imagination, there’s more power than expected. In-town driving, including scooting in and out of traffic, is a breeze, and reaching highway speeds feels almost effortless. Passing is equally as confident, though the CVT does let the engine wail more than it should at higher speeds.
Toyota did a good job with chassis and suspension tuning, and the RAV4 Prime feels more competent than expected as a result. It’s not thrilling or giggle-inducing, but the SUV is more capable in the corners than many think it would be, and its regenerative braking system isn’t too sticky or overly sensitive like some.
Five people can ride in relative comfort, and the Prime’s standard cloth upholstery feels more expensive than it is. Heated seats come by default, and the XSE trim adds synthetic leather upholstery, ventilated front seats, and heated rear seats. Some RAV4 competitors offer more generous rear legroom, but there’s enough space for adults to ride comfortably. Cargo space is average, at 33.5 cubic feet behind the second-row seats.
An 8-inch touchscreen comes standard, along with a 7-inch digital gauge cluster. Toyota offers a 10.5-inch touchscreen in the XSE, which brings a 12.3-inch digital gauge cluster and an 11-speaker JBL sound system. Wireless Apple CarPlay and Android Auto, Amazon Alexa, Wi-Fi, Bluetooth, dual-zone climate controls, multiple USB ports, and SiriusXM radio come standard.
Crash test results aren’t yet available for the 2023 RAV4 Prime, but the 2022 model picked up a Top Safety Pick + award from the Insurance Institute for Highway Safety (IIHS). Standard safety tech is generous and includes lane-keep assist, lane-departure alerts, traffic-sign recognition, blind-spot monitoring, rear cross-traffic alerts, adaptive cruise, and more. The Premium Package adds a head-up display, a surround-view camera, rain-sensing wipers, and reverse automatic emergency braking.
Pricing for the 2023 RAV4 Prime starts at $42,340, and the top XSE trim starts at $46,210. True to form, Toyota doesn’t offer many upgrades for the Prime, other than two options packages and various accessories.
Relevant articles

The Top Used Cars With the Best Gas Mileage in 2026
Looking for a used car with great gas mileage? We’ve put together a list of 10 cars that give great fuel economy, with options to suit a variety of needs and budgets.

The Best Hybrid SUVs of 2026
Hybrid SUVs combine great fuel economy with big trunks and plenty of capability. These are our top 10 picks.

The Best Gas Mileage SUVs of 2025
Is it time to start shopping for a fuel-efficient SUV? If it's been awhile since you last headed out to visit your local dealerships for a new car, you may be pleasantly surprised by the array of economical SUVs now on the market.
5.0 Overall rating
Filter by rating
David O
Reviewed a 2023 Toyota RAV4 Prime on Sep 1, 2023
Great gas mileage. Reviews how ever show noisy cabin because of poor insulation.
Brad F
Reviewed a 2023 Toyota RAV4 Prime on Mar 27, 2024
Very pleased with the ride and features. I’ve been enjoying how most of my travel on a day to day basis has been within the 70 km electric range
Steve F
Reviewed a 2023 Toyota RAV4 Prime on Sep 6, 2023
If it’s a Toyota and made in Japan, which is where the 2023 Rav 4 prime is build, you can bet it’s going to have quality through and through. The Rav 4 prime, all your in town driving will be on battery and if on highway, the mpg Is very respectful as long as you drive with way the car suggests you to achieve the best mileage. The auto Is extremely comfortable to ride on long distances. The sound system is excellent. Even comfortable in front and back for a family where all are over six feet tall. The awd Is excellent on snow. With me strictly following the recommended service, I expect it to be the last Auto I own.
Anonymous
Reviewed a 2023 Toyota RAV4 Prime on May 22, 2023
good value for money. still figuring out some of the tech stuff.
2023 Toyota RAV4 Prime Price Trends
CarGurus tracks the prices of millions of used car listings every year. See how the average price of 2023 Toyota RAV4 Prime prices has changed over time.
See more price trends







