2024 Kia Sorento vs 2023 Ford Bronco

2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2024 Kia Sorento
2024 Kia Sorento
$31,990MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2024 Kia Sorento
$31,990MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$34,890

MSRP

$31,990

Listings

2151

Listings

820

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

8.0 out of 10

Expert reviews

8.7 out of 10

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

Pros

  • Practical and family-friendly

  • Standard advanced safety features

  • Stylish design

Cons

  • Larger Telluride doesn’t cost much more

  • Underwhelming base engine

  • Cramped third row

2023 Ford Bronco Reviews Summary

With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.

2024 Kia Sorento Reviews Summary

On the small end of the midsize SUV spectrum, the Sorento is a classic in-betweener. It’s big enough to get a standard third row and has more room than compact crossovers like the Toyota RAV4, but it’s smaller and cheaper than most three-row midsizes, including Kia’s Telluride and the Ford Explorer. Gas-powered 2024 Sorentos get a visual glow-up as well as major infotainment and safety system updates, and a new X-Pro trim. Hybrid and PHEV Sorentos, which we review separately, won’t get these changes until 2025.

Verdict: The 2024 Kia Sorento’s new looks make it seem bigger and fancier, and the X-Pro adds capability. There are more safety features and the Sorento’s tech is even easier to use. Demerits remain, namely the diminutive third row and pricey top trims, but the 2024 Sorento has lots to offer family buyers.

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Popular Features & Specs

Engine

2.3L 275 hp I4

Engine

2.5L 191 hp I4

Drive Train

4X4

Drive Train

FWD

Seating Capacity

4

Seating Capacity

7

Horsepower

275 hp @ 5500 rpm

Horsepower

191 hp @ 6100 rpm

MPG City

20

MPG City

23

MPG Highway

21

MPG Highway

31
2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2024 Kia Sorento
2024 Kia Sorento
$31,990MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2024 Kia Sorento
$31,990MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$34,890
$31,990
Listings

Ratings & Reviews

User reviews

4.3

5.0

Expert reviews

8.0 out of 10

Read full review

8.7 out of 10

Read full review
Pros & cons

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

Pros

  • Practical and family-friendly

  • Standard advanced safety features

  • Stylish design

Cons

  • Larger Telluride doesn’t cost much more

  • Underwhelming base engine

  • Cramped third row

Summary
With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.

On the small end of the midsize SUV spectrum, the Sorento is a classic in-betweener. It’s big enough to get a standard third row and has more room than compact crossovers like the Toyota RAV4, but it’s smaller and cheaper than most three-row midsizes, including Kia’s Telluride and the Ford Explorer. Gas-powered 2024 Sorentos get a visual glow-up as well as major infotainment and safety system updates, and a new X-Pro trim. Hybrid and PHEV Sorentos, which we review separately, won’t get these changes until 2025.

Verdict: The 2024 Kia Sorento’s new looks make it seem bigger and fancier, and the X-Pro adds capability. There are more safety features and the Sorento’s tech is even easier to use. Demerits remain, namely the diminutive third row and pricey top trims, but the 2024 Sorento has lots to offer family buyers.

Video
No video found
No video found

Popular Features & Specs

Engine
2.3L 275 hp I4
2.5L 191 hp I4
Drive Train
4X4
FWD
Seating Capacity
4
7
Horsepower
275 hp @ 5500 rpm
191 hp @ 6100 rpm
MPG City
20
23
MPG Highway
21
31
Look and feel

2023 Ford Bronco

9/10

2024 Kia Sorento

8/10

The 2023 Ford Bronco was a standout with its retro-cool styling and modern engineering, offered in nine distinct trim levels. Its blocky, upright shape, wide horizontal grille, and big round headlights were unmistakable, even from afar. The Base trim had a primitive charm with steel wheels and minimal adornment, while the Raptor trim boasted a wide stance, elevated height, and massive tires. The Heritage trim added nostalgic touches with a white grille, roof, and wheels, and unique plaid seat upholstery. The Bronco's design was not just for aesthetics; functional elements like cleats above the headlights and raised "fins" helped with cargo securing and vehicle navigation. Inside, the rugged theme continued with a broad dash, sealed switches, and waterproof materials, making it easy to clean after off-road adventures. The interior materials prioritized durability over luxury, and while some creaking was noted over bumps, it was quieter than a Jeep Wrangler.

The 2024 Kia Sorento received its first major visual update since 2021, aligning more closely with its siblings like the Telluride and EV9. It featured a bold new front end with a large grille, vertically-stacked LED headlights, and wing-like amber LED daytime running lights, giving it a more intimidating presence. The rear updates were subtle, with new bumpers and LED taillights on higher trims. The Sorento's trims remained the same, but the rugged X-Line package was now exclusive to EX and higher models, with the new X-Pro trim offering smaller wheels and all-terrain tires. Inside, the Sorento boasted a new dashboard with a clean, horizontal design, and combined gauge cluster and infotainment displays under a single pane of glass. The cabin materials were upgraded, with faux open-pore wood grain and quality stitching on higher trims, offering a more upscale feel than some competitors.

Picture of 2023 Ford Bronco
Picture of 2023 Ford Bronco
Performance

2023 Ford Bronco

9/10

2024 Kia Sorento

8/10

The 2023 Ford Bronco offered three engine choices, starting with a 2.3-liter four-cylinder engine producing 300 horsepower and 325 pound-feet of torque, available with a seven-speed manual or a 10-speed automatic transmission. The optional 2.7-liter V6 engine increased power to 330 hp and 415 lb-ft of torque, paired only with the automatic transmission. The top-tier Raptor trim featured a 3.0-liter turbocharged V6 with 418 hp and 440 lb-ft of torque. All Broncos came with four-wheel drive and a two-speed transfer case. The base engine was adequate for most driving scenarios, while the Raptor's power was excessive but thrilling. The Bronco's ride quality was bouncier than typical SUVs but more stable than a Jeep Wrangler, with quieter interiors. However, its high-riding dimensions required careful handling on curvy roads, though it felt more confident than expected.

The 2024 Kia Sorento retained most of its mechanical components, with the base engine being a 2.5-liter four-cylinder producing 191 horsepower and 181 pound-feet of torque. This engine struggled with the Sorento's weight, taking nearly 10 seconds to reach 60 mph. The EX and higher models featured a turbocharged 2.5-liter engine with 281 horsepower and 311 pound-feet of torque, paired with a dual-clutch eight-speed automatic transmission. Turbocharged models had zero-to-60 times in the mid-seven-second range and offered lively performance. Sorentos were front-wheel drive by default, with all-wheel drive available as an option. The Sorento handled confidently, with well-weighted steering and effective brakes. The X-Pro trim offered improved off-road capabilities with all-terrain tires and increased ground clearance. The Sorento's towing capacity varied, with the X-Pro rated at 4,500 pounds.

Form and function

2023 Ford Bronco

9/10

2024 Kia Sorento

9/10

The 2023 Ford Bronco's boxy shape provided ample interior space, especially in the four-door model, which offered easier access to the rear seats. The two-door model required some maneuvering to access the back. The Bronco featured practical storage solutions, including netted door pockets and a rubberized tray for securing personal items. The two-door model offered up to 22.4 cubic feet of cargo space, expanding to 52.3 cubic feet with the rear seats folded. The four-door model provided 35.6 cubic feet, increasing to 77.6 cubic feet. However, the rear seats didn't fold flat, creating a step-up that hindered sliding longer cargo. The Bronco's fenders and doors were easily removable, enhancing its off-road versatility.

The 2024 Kia Sorento's cabin was comfortable in the first two rows, with 41.4 inches of front legroom and 41.7 inches in the second row. The third row was tighter, with 29.6 inches of legroom, but it offered more space than some competitors. The Sorento's third row was suitable for occasional use, especially for children. The optional captain's chairs in the second row allowed for easy access to the back. The Sorento's new dashboard featured ergonomic controls and ample small-item storage. With the third row in use, cargo space was limited to 12.6 cubic feet, but folding it down expanded capacity to 38.5 to 45 cubic feet, depending on trim. With all seats down, the Sorento offered up to 72.1 cubic feet of cargo space.

Technology

2023 Ford Bronco

8/10

2024 Kia Sorento

9/10

The 2023 Ford Bronco incorporated technology to enhance its off-road capabilities, featuring G.O.A.T. drive modes that optimized engine and suspension settings for various terrains. The Bronco also offered numerous camera views for navigating tight spaces and a Trail Turn Assist feature for sharp turns. The infotainment system included wireless Apple CarPlay and Android Auto, with Ford's SYNC 4 as standard. Most Broncos came with an eight-inch touchscreen, but a 12-inch display was available for easier use.

The 2024 Kia Sorento adopted a single-pane, twin-screen setup for its gauge and infotainment displays, with all models featuring a 12.3-inch screen. The infotainment system, called "Connected Car Navigation Cockpit" (CCnC), prioritized popular features on the home screen. Navigation was standard on most trims, and wireless Apple CarPlay and Android Auto were now standard across the lineup. The system supported over-the-air updates and included USB-C outlets in all rows. Higher trims featured a Bose 12-speaker surround sound system and Digital Key 2.0 for keyless access.

Safety

2023 Ford Bronco

5/10

2024 Kia Sorento

9/10

The 2023 Ford Bronco received partial crash test results from the NHTSA, with the four-door model earning four stars for frontal crash protection and three stars for rollover protection. The IIHS awarded it a "Good" rating in most crashworthiness tests, except for head restraints and seats, which received an "Acceptable" rating. Standard safety features included forward collision warning, automatic emergency braking, hill-start assist, and more. Optional packages added features like blind-spot monitoring, lane-keep assist, and adaptive cruise control.

The 2024 Kia Sorento featured the Drivewise suite of active safety features, including adaptive cruise control, forward automatic emergency braking, lane-keeping assist, and more. Optional features included navigation-based adaptive cruise control and Highway Driving Assist 2. The Sorento's adaptive cruise control systems learned from driver behavior and offered precise distance maintenance. The IIHS awarded the Sorento "Good" ratings in several tests, while the NHTSA had not yet evaluated the 2024 model.

Cost Effectiveness

2023 Ford Bronco

8/10

2024 Kia Sorento

9/10
N/A

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Ford Bronco is 8.0 out of 10, while the 2024 Kia Sorento scores 8.7 out of 10. Based on these ratings, the 2024 Kia Sorento is the recommended choice, offering a more refined and versatile package with advanced technology and safety features.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Ford Bronco is 8.0 out of 10, while the 2024 Kia Sorento scores 8.7 out of 10. Based on these ratings, the 2024 Kia Sorento is the recommended choice, offering a more refined and versatile package with advanced technology and safety features.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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