Honda Fit vs Toyota Yaris iA

Once upon a time, buying a new car on a budget meant scraping the bottom of the barrel. Sure, it had a “low, low” price to get you in the door, but for that price, you did not get a whole lot of car. For most of its existence, the “econo-box” was a much-lamented auto segment.

But times have changed. Automakers like Honda and Toyota have committed to offering small, affordable new cars that are safe, comfortable, and filled with features one would commonly associate with more upscale cars. The standard-bearer for this effort is the 2018 Honda Fit. A car like this can make you ask, “Do I really need any more car?”

In the past year or more, we’ve tested dozens of new compact crossovers. And at the risk of sounding like a broken record, they are all basically high-riding hatchbacks. Their high ground clearance suggests capability, but in reality, accomplishes little more than what a hatchback already does. In that context, it's refreshing to see a car like the 2018 Honda Fit. It has cargo space that not only rivals but exceeds that of some compact crossovers. It also boasts many of the tech and safety features of those pseudo-SUVs. And it accomplishes all this in a small hatchback layout that makes for a great city car.

Cutting to the chase, I like the Toyota Yaris iA. However, it is important to make a critical distinction between the Yaris iA and a standard Toyota Yaris hatchback.

The iA sedan was originally a Scion. When Toyota cancelled that youth-oriented brand after the 2016 model year, it folded the iA sedan into the existing Yaris lineup of 3-door and 5-door hatchbacks, which have nothing in common with the iA sedan aside from a nameplate.

While the Yaris hatchbacks offer tempting levels of utility, the Yaris iA sedan is the one you want if you’re shopping for a small and affordable Toyota. That’s because aside from Toyota emblems and a questionably styled face, the iA sedan represents 100% Mazda goodness.