Nissan Frontier vs Subaru Baja

Equipped with a V6 engine, body-on-frame construction, and competitive towing and payload ratings, the 2025 Frontier gets several improvements that should help it to better compete with newer rivals. All Frontiers come with more standard safety features, and most models receive a new 12.3-inch touchscreen infotainment system. Towing capacity is up, more versions offer a long cargo bed option, and Nissan refines the look and feel of its only pickup.

Verdict: Those changes make the 2025 Nissan Frontier more appealing. Not only that, but compared to some alternative models, the Frontier offers more comfortable front seats and a higher sense of quality. The Nissan’s excellent V6 engine is increasingly rare, too. But what the Frontier needs is a more compelling value equation.