Mazda CX-30 vs Kia Sportage

No model demonstrates Kia’s growth like the Sportage compact crossover SUV. The nameplate has been around since Kia’s early days in the United States, and has evolved into a true rival for popular crossovers like the Honda CR-V, Subaru Forester, and Toyota RAV4. The current-generation Sportage was introduced for the 2023 model year; it gets revised styling for 2026.

Verdict: The refreshed Sportage arrives with the competent execution we’ve come to expect from Kia, but the X-Pro Prestige model doesn’t live up to the brand’s reputation for value.

Introduced in 2020 and continually updated and upgraded since then, the CX-30 is Mazda’s smallest crossover SUV. This year, the 2024 CX-30 comes in new Select Sport and Carbon Turbo trim levels, adds USB-C charging ports, and is available with a larger infotainment screen featuring wireless Apple CarPlay and Android Auto. All CX-30s have standard all-wheel drive (AWD), and you can upgrade to a turbocharged engine for more power and performance.

Verdict: Sticking to its corporate traditions with the 2024 CX-30, Mazda delivers style, refinement, safety, and rewarding driving dynamics in the small crossover SUV segment. As expected, rear-seat room and cargo space are tight, but otherwise, the Mazda CX-30 is a delightful little SUV.