Jeep Wrangler 4xe vs Kia EV9

You can’t miss the Willys ’41 Special Edition. It has exclusive ’41 paint (drab olive green), 17-inch aluminum wheels styled like steelies and dipped in the same color, and a tan soft-top roof. Steel front and rear bumpers, along with 33-inch all-terrain tires, are also standard. Inside, exclusive Heritage Tan cloth seats and an Olive Drab cloth dashboard insert set the 2025 Wrangler 4xe Willys ’41 edition apart. All in, it looks ready to serve.

Verdict: We like the 2025 Wrangler 4xe (and the Wrangler in general), but if you buy one with a conventional mindset regarding comfort, convenience, refinement, and sophistication, this Jeep isn’t right for you. Raw, rugged, and objectively flawed, the Wrangler is about a lifestyle and image, not convenient commuting.

With the Kia EV9, the Korean automaker innovates in more ways than one. It’s not only a new vehicle, or even only a new electric vehicle (EV). It also introduces a new business model that allows owners to continue to customize their vehicle long after they’ve left the dealership. And yet, while it breaks new ground, the EV9 manages to provide a refreshingly familiar driving experience.

Verdict: It looks like Kia’s got a winner on its hands. Well-appointed, comfortably sized, and offered at a price point fit to embarrass its luxury-brand rivals, the EV9 is a compelling package. Add to that its intuitive driving feel and its potential for later-term customization, and this just may be the ambassador vehicle it takes to bring the EV-wary over to the green side.