2023 Chevrolet Colorado vs 2024 Ford Ranger

With the new 2023 Colorado, Chevy focuses on what people typically want in a truck. That’s why it comes only in a crew-cab, short-bed configuration, and most of the trim levels are off-road-oriented. A turbocharged four-cylinder powertrain supplies plenty of power, and even the base Work Truck trim level has modern instrumentation, infotainment, connectivity, and safety technologies. Robustly engineered, the new Colorado also supplies impressive payload and towing capacities, at 1,684 and 7,700 pounds, respectively. Good looks round out an impressive overall package.

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While Ford outsells all other brands with its full-size pickup trucks, it's dead last in the midsize class. The Ranger, once the king of small trucks, sold terribly after Ford relaunched it for the 2019 model year. The smaller Maverick outsold the Ranger by three to one in 2023. For 2024, the new Ranger brings more of everything—power, tech, refinement, space, and most importantly, choice. Is it too late for Ford to catch up? We tested a Ranger XLT to find out.

Verdict: With new V6 engines and a Raptor trim, the 2024 Ford Ranger offers greater choice and capability to finally match the Chevrolet Colorado, GMC Canyon, Nissan Frontier, and Toyota Tacoma.