Used Kia Soul for Sale nearRichmond, VA
Shop with transparent pricing.
Only show listings that include dealer fees- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Snow White Pearl
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 3,935
- Stock #:
- T11119A
- VIN:
- KNDJ53AU0S7948904

-$5,867

Sponsored by Honda of Short Pump
2025 Kia Soul
GT-Line FWD
3,935 mi
$30,695
$24,828
- Year:
- 2022
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gravity Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 60,404
- Stock #:
- 260982P
- VIN:
- KNDJ23AU0N7837606

Sponsored Listing
2022 Kia Soul
LX FWD
60,404 mi
$17,299
- Year:
- 2021
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gravity Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 112,000
- VIN:
- KNDJ23AU4M7756414

Sponsored Listing
2021 Kia Soul
LX FWD
112,000 mi
$10,899
- Year:
- 2020
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Solar Yellow
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black/Gray
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 83,916
- Stock #:
- P26245
- VIN:
- KNDJ23AUXL7050675

2020 Kia Soul
LX FWD
83,916 mi
$12,428
- Year:
- 2017
- Make:
- Kia
- Model:
- Soul
- Body type:
- Wagon
- Engine:
- 130 hp 1.6L I4
- Exterior color:
- Silver
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Automatic
- Mileage:
- 96,373
- Stock #:
- 28490163
- VIN:
- KNDJN2A20H7433029

2017 Kia Soul
96,373 mi
$12,098
- Year:
- 2022
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Blue
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Transmission:
- Automatic
- Mileage:
- 69,595
- Stock #:
- S0237
- VIN:
- KNDJ23AU2N7154032

-$700
2022 Kia Soul
X-Line FWD
69,595 mi
$16,737
$16,037
- Year:
- 2021
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Sparkling Silver
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 114,288
- Stock #:
- 775222
- VIN:
- KNDJ23AU2M7775222

2021 Kia Soul
S FWD
114,288 mi
$10,262
- Year:
- 2022
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- White
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 101,857
- Stock #:
- 10763
- VIN:
- KNDJ23AU8N7827373

2022 Kia Soul
LX FWD
101,857 mi
$11,028
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Surf Blue
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 17,867
- Stock #:
- CX11185
- VIN:
- KNDJ33AU8S7268397

2025 Kia Soul
EX FWD
17,867 mi
$22,289
- Year:
- 2020
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Solar Yellow
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 94,572
- Stock #:
- 9341A
- VIN:
- KNDJ23AU1L7050872

2020 Kia Soul
S FWD
94,572 mi
$12,899
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Clear White
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 10,393
- Stock #:
- 3R5035
- VIN:
- KNDJ23AU5S7269882

-$400
2025 Kia Soul
S FWD
10,393 mi
$20,898
$20,498
- Year:
- 2020
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Automatic
- Mileage:
- 72,172
- Stock #:
- 10765
- VIN:
- KNDJ23AU9L7007588

2020 Kia Soul
S FWD
72,172 mi
$12,269
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Red
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Automatic
- Mileage:
- 6,602
- Stock #:
- 29018689
- VIN:
- KNDJ23AU5S7267789

2025 Kia Soul
LX FWD
6,602 mi
$20,497
Recommended model year:
2024 Kia Soul
Shop 2024 Kia Soul »With 149 currently listed for sale near Richmond, VA and an average price of $22,990.00, 66.4% of 2024 Kia Souls for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2024 Kia Soul 5 / 5 stars.
100.0% of 2024 Soul models on CarGurus are accident free.
- Year:
- 2022
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Inferno Red
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 75,484
- Stock #:
- 22107B
- VIN:
- KNDJ23AU3N7169395

-$500
2022 Kia Soul
LX FWD
75,484 mi
$16,000
$15,500
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 30,238
- Stock #:
- 55800
- VIN:
- KNDJ23AU8S7260965

2025 Kia Soul
LX FWD
30,238 mi
$17,926
- Year:
- 2021
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gravity Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 79,915
- Stock #:
- PK4585
- VIN:
- KNDJ23AU0M7743191

-$500
2021 Kia Soul
S FWD
79,915 mi
$13,545
$13,044
- Year:
- 2023
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Fusion Black
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 35,030
- Stock #:
- 39336
- VIN:
- KNDJ53AU9P7856701

2023 Kia Soul
GT-Line FWD
35,030 mi
$20,498
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 11,492
- Stock #:
- M8396
- VIN:
- KNDJ23AU6S7961584

2025 Kia Soul
LX FWD
11,492 mi
$19,578
- Year:
- 2021
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gravity Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 112,000
- VIN:
- KNDJ23AU4M7756414

2021 Kia Soul
LX FWD
112,000 mi
$10,899
- Year:
- 2016
- Make:
- Kia
- Model:
- Soul
- Body type:
- Wagon
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 130 hp 1.6L I4
- Exterior color:
- Gray
- Combined gas mileage:
- 27 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black
- Transmission:
- 6-Speed Automatic
- Mileage:
- 154,610
- Stock #:
- 409173
- VIN:
- KNDJN2A2XG7409173

2016 Kia Soul
Base
154,610 mi
$5,990
- Year:
- 2023
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gravity Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Interior color:
- Black/Gray
- Transmission:
- Automatic
- Mileage:
- 21,227
- Stock #:
- AL877505
- VIN:
- KNDJ23AU3P7877505

-$3,491
2023 Kia Soul
LX FWD
21,227 mi
$21,220
$17,729
- Year:
- 2016
- Make:
- Kia
- Model:
- Soul
- Body type:
- Wagon
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 164 hp 2L I4
- Exterior color:
- Red
- Combined gas mileage:
- 27 MPG
- Fuel type:
- Gasoline
- Interior color:
- Gray
- Transmission:
- 6-Speed Automatic
- Mileage:
- 66,030
- Stock #:
- T855400
- VIN:
- KNDJP3A58G7855400

2016 Kia Soul
+
66,030 mi
$11,104
- Year:
- 2025
- Make:
- Kia
- Model:
- Soul
- Body type:
- SUV / Crossover
- Doors:
- 4 doors
- Drivetrain:
- Front-Wheel Drive
- Engine:
- 147 hp 2L I4
- Exterior color:
- Gray
- Combined gas mileage:
- 30 MPG
- Fuel type:
- Gasoline
- Transmission:
- Continuously Variable Transmission
- Mileage:
- 29,663
- Stock #:
- 55787
- VIN:
- KNDJ23AU1S7941811

Sponsored Listing
2025 Kia Soul
LX FWD
29,663 mi
$17,999
How much does the Kia Soul cost in today's market?
Used Kia Soul prices span a wide range depending on model year. Here's what the market looks like right now:
| Model Year | Current Avg. Price | Year-Round Range |
|---|---|---|
| 2025 | $19,292 | $16,905 – $21,350 |
| 2024 | $18,040 | $17,108 – $18,758 |
| 2023 | $17,664 | $16,726 – $18,359 |
| 2022 | $15,026 | $15,036 – $16,372 |
| 2021 | $13,880 | $13,654 – $14,803 |
| 2020 | $12,707 | $12,705 – $13,780 |
| 2019 | $11,077 | $10,785 – $11,421 |
| 2018 | $10,035 | $9,993 – $10,562 |
| 2017 | $9,307 | $9,134 – $9,601 |
| 2016 | $8,641 | $8,607 – $8,999 |
| 2015 | $8,163 | $7,620 – $8,377 |
| 2014 | $7,053 | $6,824 – $7,441 |
The Kia Soul's current nationwide average price is $13,825, and its year-round low is $13,482.68. That puts the model in a broad price band that stretches from budget-friendly older examples to newer, better-equipped versions. Recently, prices have come down for the 2023, 2024, and 2025 models, making now a good time to shop recent model years.
Is the Kia Soul a good car?
Yes — the Kia Soul is a good used-car choice if you want a distinctive small vehicle with strong everyday usefulness and broad appeal. The all-generations owner rating is 4.58/5 across every model year in the data.
Owners consistently praise the Soul for its spacious interior, comfortable ride, and value for money. The model also earns recurring praise for its quirky styling and practical packaging, which make it feel more memorable than many small hatchbacks. Expert reviews echo that mix of personality and usefulness, especially in newer generations.
Expert reviews rate the 2020 and 2015 models among the highest across all years.
The main trade-offs show up in performance, seat comfort, and the way some advanced safety features are packaged on certain years and trims. Even so, the Soul’s combination of space, character, and value keeps it appealing for used buyers.
27.4% of listings are priced as good or great deals.
Are Kia Soul models reliable?
Owners and experts consistently point to the Soul’s roomy cabin, comfortable ride, and practical everyday character as major strengths. Across multiple model years, reviews also highlight its value, fuel economy, and easy-to-live-with nature.
- Owners rate the Kia Soul between 3.86 and 5.0 out of 5 stars across all model years in the data.
For used buyers, long-term ownership risk is best managed by checking recall completion and service history carefully, especially on older examples.
What should I look for when buying a used Kia Soul?
Across all model years, at 73.2% accident-free, a meaningful share of listings has prior incidents — history verification is especially important.
| Model Year | Accident-Free % |
|---|---|
| 2025 | 90.6% |
| 2024 | 88.8% |
| 2023 | 83.3% |
| 2022 | 79.4% |
| 2021 | 72.3% |
| 2020 | 66.7% |
| 2019 | 60.1% |
| 2018 | 53.3% |
| 2017 | 54.6% |
| 2016 | 56.1% |
| 2015 | 55.6% |
| 2014 | 57.1% |
Older model years carry meaningfully higher accident rates, so always verify the vehicle history report on pre-2022 models.
Key things to evaluate:
- Safety package: forward collision warning, automatic emergency braking, lane keep assist, and a driver attention monitor
- Infotainment: an 8-inch touchscreen infotainment system with wireless Apple CarPlay and Android Auto
Which Kia Soul trim should I buy?
The 2023 Kia Soul offers these trims:
- LX: the entry trim with a digital instrument cluster, 8-inch touchscreen infotainment system, wireless Apple CarPlay and Android Auto, and standard driver-assist features; a strong starting point if you want the lowest-cost way into the model.
- S: adds lane change assist, lane departure warning, blind spot monitoring, rear cross traffic alert, automatic high beams, and voice recognition, making it the best-value trim for many shoppers.
- EX: adds the 10.25-inch touchscreen with navigation, wireless phone charging, and two USB center-console charge ports, plus the higher EPA-rated fuel economy figure.
- GT-Line: adds the sportiest look, with optional 18-inch wheels and a centered exhaust tip, and can be paired with the GT-Line Technology Package for the most advanced driver-assist and convenience equipment.
What Kia Soul do most buyers choose?
The Kia Soul years with the most listings are 2024, 2023, and 2025.
| Model Year | Total Listings | Good + Great Deals % |
|---|---|---|
| 2024 | 3,053 | 29.5% |
| 2023 | 2,152 | 30% |
| 2025 | 2,149 | 28.8% |
| 2022 | 1,883 | 29.2% |
| 2021 | 1,648 | 26.9% |
| 2020 | 1,474 | 26.1% |
Higher-volume years tend to be the most popular used picks because you get more inventory to compare, more trim and mileage combinations, and a better chance of finding the equipment level you want at the right price.
What is the Kia Soul's resale value?
| Model Year | Current Avg. Price | Year-Over-Year Change |
|---|---|---|
| 2025 | $19,292 | −9.62% |
| 2022 | $15,026 | −7.95% |
| 2020 | $12,707 | −7.78% |
| 2021 | $13,880 | −6.22% |
| 2014 | $7,053 | −5.22% |
| 2018 | $10,035 | −4.95% |
| 2024 | $18,040 | −3.83% |
| 2023 | $17,664 | −3.78% |
| 2016 | $8,641 | −2.83% |
| 2019 | $11,077 | −2.76% |
| 2017 | $9,307 | −2.39% |
| 2015 | $8,163 | −0.35% |
Most Kia Soul model years are moving lower year over year, which is good news if you're shopping used and want more room to negotiate. The declines are especially noticeable on newer examples, while a few older years are changing more gradually. That pattern suggests you can often find better value by waiting for the right listing rather than rushing into the first one you see.
The 2015 model year is holding steady, with prices close to flat year-over-year.
The 2015, 2017, and 2019 model years have held their value best, with the smallest year-over-year price changes.
Is the Kia Soul safe?
- 2023: 6/10
- 2021: 8/10
- 2020: 8/10
- 2017: 6/10
- 2015: 9/10
- 2014: 7/10
For the safest used buy, the 2015 model posts the highest confirmed score of 9/10.
Should I buy a used Kia Soul now or wait for the next model?
Buy now if:
- Price trend: The 2024 model is at −3.83% versus a year ago, and the 2023 model is at −3.78%.
- Deal availability: The 2024 model has 29.5% good and great deals, and the 2023 model has 30%.
- Sweet-spot year: The 2024 model has the most listings at a current average price of $18,040. The Kia Soul offers a roomy cabin and a distinctive, boxy personality that make it easy to live with every day.
Consider waiting if:
- Powertrain/efficiency: Kia is offering only a single powertrain for 2023. The carryover 2.0-liter four-cylinder engine produces 147 horsepower and 132 pound-feet of torque, and is only available with a continuously variable transmission (CVT) and front-wheel drive (FWD).
- Tech: A digital instrument cluster and 8-inch touchscreen infotainment system are standard on the base LX trim level; higher trim levels get a 10.25-inch touchscreen with navigation, plus wireless phone charging and two USB center console charge ports in addition to the standard port located at the base of the center stack.
- Safety: For 2023, Kia has made some previously optional driver-assist features standard, including forward collision warning, automatic emergency braking, lane keep assist, and a driver attention monitor.
- Starting price: Pricing starts at $21,215 for the base Kia Soul LX trim level (all prices include a mandatory $1,325 destination charge).
If you're buying used today, the 2024 model year offers the best mix of value and availability. If you want the latest tech and features, it may be worth waiting for 2026 inventory to mature.
These recommendations are based on CarGurus' proprietary market data from August 28, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
4.6 Overall rating
Customers say
Overall, owners of the Kia Soul across multiple model years appreciate its unique design, spacious interior, and comfortable ride. Many love the fuel economy and value for money that this model offers. However, some drivers have expressed concerns about specific features being lacking, such as advanced tech options, power limitations in entry-level models, and occasional comfort issues. Despite these minor drawbacks, the Soul remains a popular choice for its practicality and driving experience.
AI generated from the text of customer reviews.
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What people say
Amjad A
Reviewed a 2019 Kia Base FWD on Sep 20, 2025
Possibly the worst car I have ever owned. Kia gave me PTSD, I really wouldn't recommend it, please do more research on recalls and engine problems, cause you might lose all of your money the moment you drive it out of the dealership.
Brandi S
Reviewed a 2019 Kia Soul on Aug 29, 2025
I purchased a Kia Soul and was told it had not been in an accident and was in good condition. Unfortunately, after purchasing, I discovered that was not the case at all. When I took it in for inspection, I found: The hood latch was damaged, suggesting it had likely been in an accident. The oil pan was damaged. The tires needed to be replaced. The brakes also needed replacement. Several other issues that were not disclosed. Because of all this, I now have to spend around $1,000 more on top of what I already paid for the car just to get it safe and roadworthy. This has been extremely frustrating and disappointing, especially since I trusted the seller’s word that the car was accident-free and in good shape. Pros: Kia Soul itself is roomy, comfortable, and economical. Cons: Vehicle condition was misrepresented. Significant repair costs not disclosed. Trust and transparency were lacking. Bottom line: If you are considering buying a used Kia Soul (or any used car), make sure you get a full inspection before purchase and don’t rely solely on what the seller tells you or a quick prepurchase inspection like I did. My experience was that I ended up with costly repairs and a car that was not what was promised.
Kasey S
Reviewed a 2016 Kia Base on Nov 26, 2024
I love this car! The price and value was exactly what i needed!
mikaela t
Reviewed a 2015 Kia Base on Jun 13, 2025
LOVE IT!! Just exactly what I need, roomy yet not to big , easy to drive and control !! Great value
Kia Soul Trims
| Trim type | MSRP |
|---|---|
| EX FWD | $24,790 |
| S FWD | $22,990 |
| LX FWD | $20,490 |
| GT-Line FWD | $24,090 |
| EX+ FWD | -- |
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
Kia Soul Price Trends
CarGurus tracks the prices of millions of used car listings every year. See how the average price of Kia Soul prices has changed over time.
See more price trendsKia Soul Pricing Analysis: Richmond, VA Market Report
Pricing Analysis by Model Year
Key Insights
- Significant Depreciation for Older Models: The 2019 Kia Soul shows a steep decline, priced at $6,699, which is -59.5% below its original MSRP, indicating strong depreciation as the model ages.
- Best Value in Recent Models: The 2022 Kia Soul is priced at $14,492, representing a -25.5% depreciation, making it a compelling option for buyers seeking a balance of price and modern features.
- Newer Models Retain Value: The 2025 Kia Soul is currently priced at $18,892, which is -7.9% below MSRP, suggesting a relatively stable demand for the latest model year.
Model Year Pricing
| Model Year | Original MSRP | Avg Price | Price vs MSRP |
|---|---|---|---|
| 2025 Kia Soul | $20,490 | $18,892 | -7.9% |
| 2024 Kia Soul | $20,190 | $19,245 | -4.7% |
| 2023 Kia Soul | $19,890 | $18,994 | -4.5% |
| 2022 Kia Soul | $19,290 | $14,492 | -25.5% |
| 2021 Kia Soul | $17,590 | $15,053 | -14.4% |
| 2020 Kia Soul | $17,490 | $12,965 | -26.0% |
| 2019 Kia Soul | $16,490 | $6,699 | -59.5% |
| 2017 Kia Soul | $16,100 | $8,671 | -46.1% |
| 2016 Kia Soul | $15,900 | $8,380 | -47.4% |
| 2015 Kia Soul | $15,190 | $11,599 | -23.6% |
| 2014 Kia Soul | $14,900 | $8,900 | -40.3% |
Pricing in Nearby Cities
Market Area: Greater Richmond Region
Key Insights
- Lowest Prices in Smaller Markets: Rocky Mount, NC offers the lowest average price at $11,383, indicating a more price-sensitive market or higher inventory turnover.
- Higher Prices in Urban Areas: Washington, DC has a higher average price of $13,691, likely due to increased demand and lower inventory in urban settings.
- Stable Pricing Across Inventory: Cities like Fredericksburg, VA and Williamsburg, VA, both with 481 listings, show average prices around $13,199 and $12,603, respectively, suggesting a balanced supply-demand dynamic.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| Washington, DC | 500 | $13,691 |
| Charlottesville, VA | 418 | $14,541 |
| Harrisonburg, VA | 423 | $15,174 |
| Norfolk, VA | 434 | $12,853 |
| Fredericksburg, VA | 481 | $13,199 |
| Williamsburg, VA | 481 | $12,603 |
| Manassas, VA | 486 | $12,363 |
| Lynchburg, VA | 458 | $12,218 |
| Elizabeth City, NC | 409 | $11,877 |
| Rocky Mount, NC | 434 | $11,383 |
Pricing by Trim Packages
Key Insights
- Most Common Trim: The LX FWD trim leads with 176 listings, making it the most accessible option for buyers.
- Price Variance Across Trims: The S FWD trim, priced at $22,990, is significantly higher than the base LX FWD, reflecting additional features and demand.
- Feature-Rich Options: Higher trims like the EX FWD offer premium features at a higher MSRP, appealing to buyers looking for enhanced comfort and technology.
Trim-Level Details
| Trim | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| LX FWD | 176 | $20,490 | FWD | 2.0L 147 hp I4 |
| S FWD | 45 | $22,990 | FWD | 2.0L 147 hp I4 |
| GT-Line FWD | 37 | $24,090 | FWD | 2.0L 147 hp I4 |
| EX FWD | 29 | $24,790 | FWD | 2.0L 147 hp I4 |
These recommendations are based on CarGurus' proprietary market data from August 27, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
CarGurus recommends the 2024 Kia Soul

Summary
With 149 currently listed for sale near Richmond, VA and an average price of $22,990.00, 66.4% of 2024 Kia Souls for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2024 Kia Soul 5 / 5 stars.
100.0% of 2024 Soul models on CarGurus are accident free.
Why it stands out
The 2024 Kia Soul stands out because it keeps the model’s familiar boxy, practical personality while adding the kind of modern conveniences that make it easier to live with every day. Kia describes the Soul as quirky yet practical, with a lot of space inside and a lot of standard features across all trims. For this generation, the car rides on a new chassis and gained more current technology, powertrains, and safety features, along with a 1.2-inch longer wheelbase and 2.2-inch longer total length that helped improve comfort and interior space. It also brought in features such as dual-zone climate control and wireless phone charging, reinforcing the Soul’s appeal as a small vehicle that still feels thoughtfully equipped.
The 2024 model year adds a few specific touches that help keep it fresh. An EX Designer Package brought 18-inch wheels and a unique cloth and vinyl interior, while Kia also made the smart key “sleep” after 40 seconds to help prevent theft. The Soul’s value remains part of its identity, and clean examples of this generation span a wide price range, from around $8,000 for high-mileage vehicles to as high as $28,000 for later, low-mileage models. At the same time, buyers should be aware that the model has had some reliability and recall concerns in recent years, so checking that recall work has been completed is important.
Other model years to consider
- Average price: $14,492.00
- Good/great deal percentage: 44.6%
- User rating: 5 / 5
- Total listings: 130
- Average price: $12,962.00
- Good/great deal percentage: 49.5%
- User rating: 4.67 / 5
- Total listings: 107
- Average price: $18,888.00
- Good/great deal percentage: 77.4%
- User rating: 5 / 5
- Total listings: 93
These recommendations are based on CarGurus' proprietary market data from August 25, 2026, CarGurus experts' opinions, and generative AI.
*CarGurus meticulously monitors the prices of millions of pre-owned vehicle listings, offering users precise and up-to-date market insights. Historical pricing data excludes any additional dealer fees as of May 3, 2026.
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