2023 Kia Soul Reviews, Pricing & Specs

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$19,890 to $24,190

Original MSRP

7.7
of 10

expert review

4.5

avg user rating

(13 reviews)

Pros

  • Stylish design

  • Spacious

  • Excellent value for money

Cons

  • Fairly pedestrian performance

  • Uncomfortable seats

  • Advanced safety features are not standard

7.7
out of 10
expert review
Look & feel
9/10
Technology
8/10
Performance
6/10
Safety
6/10
Form & function
8/10
Cost-effectiveness
9/10
Photo by Stephen Edelstein. 2023 Kia Soul front three quarter view.

The Soul proves economy cars don’t have to be boring.

The Kia Soul demonstrates that good ideas mean nothing without good execution. Launched for the 2010 model year, the Soul instantly drew attention with its distinctive boxy styling, but unlike the similarly-styled Honda Element and Scion xB, the Soul has managed to stick around.

That’s because the Soul has style and substance in equal measure. It’s both a practical car and a good value, just one that happens to be more interesting to look at than most other vehicles sharing those traits. Now in its third generation, the Soul is an excellent compromise between car and crossover, boasting the tidy proportions of the former and the upright driving position of the latter. So it makes sense to cross-shop it against both small hatchbacks and the gaggle of tiny crossovers that have hit the market since the Soul first appeared.

The current-generation Kia Soul was introduced for the 2020 model year and gets a number of notable updates for 2023, including more standard driver-assist features, small styling tweaks, and a revised lineup of trim levels including base LX, S, EX, and GT-Line models; the X-Line and Turbo variants have been discontinued. We drove a Kia Soul GT-Line for this review.

9/10

It may be a few years old, but the current-generation Kia Soul’s styling still looks fresh. It takes the signature boxy profile of the previous two generations and adds funky touches like big upright taillights that wrap into the rear hatch and a furrowed-brow headlight design that mixes toughness and cuteness.

For 2023, the Soul gets a few styling changes. A new front fascia includes redesigned horizontal fog lights thank flank the truck-like grille, as well as upright elements that curve back to blend with the wheel openings. The large daytime running light elements are now gone, and the headlights have a new design. The taillights were changed as well, although the differences are harder to spot. New 17-inch and 18-inch alloy wheel designs round out the changes.

The Soul is also available with two-tone paint in Clear White or Surf Blue, both with a black roof. Our GT-Line test car was the sportiest looking Soul model, thanks to optional 18-inch wheels and a massive centered exhaust tip which, combined with the hard-to-miss taillights, gives the Soul one of the most unusual rear profiles of any new car.

While the exterior is defined by hard angles, the interior is defined by curves. The infotainment touchscreen sits in an ovoid housing, with a shape echoed by the dashboard speaker grilles. Our GT-Line test car added some welcome pops of color to the mostly black interior, including red contrast stitching and red trim for the doors, which also have large scalloped elements that add more flair to the interior. Little touches like these make the Soul feel like more than an entry-level car.

In addition to looking nice, the interior is also nicely equipped—if you get a fully-loaded GT-Line model like our test car, that is. The optional GT-Line Technology Package added convenience features like a power-adjustable driver’s seat, heated front seats, and a dual-level cargo floor and cargo cover. Cloth seats are standard regardless of trim level or option package, while dual-zone automatic climate control is standard on all but the base LX trim level.

Stephen Edelstein
Published Feb 16, 2023 by Stephen Edelstein
Stephen is a freelance automotive journalist covering everything on four wheels. Whether it's a new EV or a full-size pickup truck, he's eager to drive it and tell you all about it in a CarGurus Test Drive Review. Besides contributing to CarGurus, Stephen currently has bylines at Digital Trends, Green Car Reports, and Motor Authority.

User reviews for 2023 Kia Soul

Write a review
User rating:
by Pamela B
Jun 15, 2024
No leather seats. I wont consider any car that doesnt have leather seats.Jun 15, 2024
by Gen R
Apr 25, 2024
One of the best cars under 20k, bonus points for styling & fun. Apr 25, 2024
by Cynthia A
Mar 08, 2024
I adore this car and color - but only with black roof.Mar 08, 2024

2023 Kia Soul Pricing

Original MSRP
$19,890 to $24,190
Price range
$17,384 to $18,660
Average price on CG
$17,384
YoY price change
$18,660 to $17,384

Trims & specs

Air Conditioning

Single front air conditioning zones

Airbags

Dual front airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Rear side curtain airbags

Audio System

Antenna Type: mast · Auxiliary audio input: iPod/iPhone integration · AM/FM radio · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 11.0 · Front brakes: ventilated disc · Rear brake diameter: 10.3 · Rear brakes: disc

Comfort Features

Door sill trim: scuff plate · Floor Material: carpet · Shift knob trim: urethane · Steering wheel trim: urethane

Convenience Features

Assist handle: rear · Autonomous lane guidance: lane centering · Center console: front console with armrest and storage · Cupholders: rear · Multi-function remote: keyless entry · One-touch windows: 1 · Power outlet(s): two 12V front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: multi-function screen controls · Storage: sunglasses holder · Vanity mirrors: dual

Driver Seat

Manual adjustments: 6

Drivetrain

Axle ratio: 5.72

Engine

Alternator: 150 amps · Battery: maintenance-free

Exterior Features

Door handle color: body-color · Exhaust: hidden exhaust · Fender lip moldings: body-color · Front bumper color: body-color · Grille color: grey surround · Mirror color: body-color · Rear bumper color: body-color · Rear trunk/liftgate: liftgate · Rocker panel color: black · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3

In Car Entertainment

Connected in-car apps: Google search · Infotainment: Apply CarPlay ready · Infotainment screen size: 8 in.

Instrumentation

Fuel economy display: range · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low oil level

Lights

Headlights: Halogen

Mirrors

Exterior mirrors: manual folding · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Safety

Automatic emergency braking: front pedestrian · Camera system: rearview · Child seat anchors: LATCH system · Crumple zones: front · Impact sensor: door unlock · Pre-Collision Warning System: visual warning · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat manual adjustments: reclining · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear seat folding: split · Upholstery: cloth

Security

Power door locks: anti-lockout

Spare Tire

Mount Location: inside · Size: temporary

Spare Wheel

Rim Type: steel

Steering

Steering ratio: 12.8 · Turns lock-to-lock: 2.5

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: semi-independent · Rear Suspension Type: torsion bar · Stabilizer bar(s): front

Telematics

Electronic messaging assistance: with read function · Phone: voice activated · Phone wireless data link: Bluetooth

Tires

Type: all season

Tires and Rims

Wheels: steel

Wheels

Wheel covers: full

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: with washer

Air Conditioning

Automatic climate control front air conditioning · Dual front air conditioning zones

Airbags

Dual front airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags

Audio System

Antenna Type: mast · Voice recognition audio system · Auxiliary audio input: jack · Pandora internet radio · Touch screen display radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 11.0 · Front brakes: ventilated disc · Rear brake diameter: 10.3 · Rear brakes: disc

Comfort Features

Door sill trim: scuff plate · Floor Material: carpet · Shift knob trim: urethane · Steering wheel trim: urethane

Convenience Features

Assist handle: front · Autonomous lane guidance: lane centering · Center console: front console with armrest and storage · Cupholders: front · Multi-function remote: proximity entry system · One-touch windows: 1 · Power outlet(s): USB-C front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: cruise controls · Storage: sunglasses holder · Vanity mirrors: dual

Driver Seat

Adjustable lumbar support: power · Power adjustments: 10

Drivetrain

Axle ratio: 5.72

Engine

Alternator: 150 amps · Battery: maintenance-free

Exterior Features

Door handle color: body-color · Exhaust: hidden exhaust · Fender lip moldings: body-color · Front bumper color: body-color · Grille color: black · Mirror color: body-color · Rear bumper color: body-color · Rear trunk/liftgate: liftgate · Rocker panel color: black · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3

In Car Entertainment

Connected in-car apps: Google POIs · Infotainment: Apply CarPlay ready · Infotainment screen size: 10.25 in.

Instrumentation

Fuel economy display: range · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low fuel level

Lights

Headlights: Halogen

Mirrors

Exterior mirrors: manual folding · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Safety

Automatic emergency braking: front · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: rear · Impact sensor: door unlock · Pre-Collision Warning System: visual warning · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear seat folding: split · Upholstery: premium cloth

Security

Power door locks: anti-lockout

Spare Tire

Mount Location: inside · Size: temporary

Spare Wheel

Rim Type: steel

Steering

Steering ratio: 12.8 · Turns lock-to-lock: 2.5

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: semi-independent · Rear Suspension Type: torsion bar · Stabilizer bar(s): front

Telematics

Driver assistance app: roadside assistance · Electronic messaging assistance: with voice recognition · Navigation system: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app compatibility: Kia Access · Smart device app function: horn/light operation

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: with washer

Air Conditioning

Automatic climate control front air conditioning · Dual front air conditioning zones

Airbags

Dual front airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags

Audio System

Antenna Type: mast · Voice recognition audio system · Bluetooth auxiliary audio input · Pandora internet radio · AM/FM radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 11.0 · Front brakes: ventilated disc · Rear brake diameter: 10.3 · Rear brakes: disc

Comfort Features

Armrests: rear center with cupholders · Center console trim: leatherette · Door sill trim: scuff plate · Floor Material: carpet · Shift knob trim: leather · Steering wheel trim: leather

Convenience Features

Assist handle: rear · Autonomous lane guidance: lane centering · Center console: front console with armrest and storage · Cupholders: rear · Multi-function remote: proximity entry system · One-touch windows: 1 · Power outlet(s): USB-C front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: phone · Storage: sunglasses holder · Vanity mirrors: dual illuminating

Driver Seat

Adjustable lumbar support: power · Power adjustments: 10

Drivetrain

Axle ratio: 5.72

Engine

Alternator: 150 amps · Battery: maintenance-free

Exterior Features

Door handle color: body-color · Exhaust: dual exhaust tips · Exhaust tip color: chrome · Fender lip moldings: body-color · Front bumper color: body-color · Grille color: black with chrome accents · Mirror color: body-color · Rear bumper color: body-color · Rear trunk/liftgate: liftgate · Rocker panel color: body-color · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3

In Car Entertainment

Connected in-car apps: Google POIs · Infotainment: Kia Connect · Infotainment screen size: 10.25 in.

Instrumentation

Fuel economy display: MPG · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low fuel level

Lights

Headlights: auto delay off

Mirrors

Exterior mirrors: manual folding · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Roof

Moonroof: power glass

Safety

Automatic emergency braking: rear · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: front · Impact sensor: door unlock · Pre-Collision Warning System: audible warning · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat manual adjustments: reclining · Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: split · Upholstery: premium cloth · Upholstery accents: leatherette

Security

Power door locks: anti-lockout

Spare Tire

Mount Location: inside · Size: temporary

Spare Wheel

Rim Type: steel

Steering

Steering ratio: 12.8 · Turns lock-to-lock: 2.5

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: semi-independent · Rear Suspension Type: torsion bar · Stabilizer bar(s): front

Telematics

Driver assistance app: roadside assistance · Electronic messaging assistance: with read function · Navigation system: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app compatibility: Kia Access · Smart device app function: maintenance scheduling

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: with washer

Air Conditioning

Air filtration: ionizing · Automatic climate control front air conditioning · Dual front air conditioning zones

Airbags

Dual front airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Rear side curtain airbags

Audio System

Antenna Type: diversity · Voice recognition audio system · Bluetooth auxiliary audio input · Pandora internet radio · AM/FM radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 11.0 · Front brakes: ventilated disc · Rear brake diameter: 10.3 · Rear brakes: disc

Comfort Features

Armrests: rear center with cupholders · Door sill trim: scuff plate · Floor Material: carpet · Shift knob trim: leather · Steering wheel trim: leather

Convenience Features

Assist handle: front · Autonomous lane guidance: lane centering · Cargo area power outlet: 12V · Center console: front console with armrest and storage · Cupholders: front · Multi-function remote: keyless entry with panic alarm · One-touch windows: 1 · Power outlet(s): USB-C front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: audio · Storage: dual level cargo area · Vanity mirrors: dual illuminating

Driver Seat

Adjustable lumbar support: power · Power adjustments: 10

Drivetrain

Axle ratio: 5.72

Engine

Alternator: 150 amps · Battery: maintenance-free

Exterior Features

Door handle color: body-color · Exhaust: hidden exhaust · Fender lip moldings: body-color · Front bumper color: body-color · Grille color: black with chrome accents · Mirror color: body-color · Rear bumper color: body-color · Rear trunk/liftgate: liftgate · Rocker panel color: black · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3

In Car Entertainment

Connected in-car apps: Google search · Infotainment: Kia Connect · Infotainment screen size: 10.25 in.

Instrumentation

Fuel economy display: range · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low oil level

Lights

Headlights: automatic high beam dimmer

Mirrors

Exterior mirrors: power · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Roof

Moonroof: tilt/slide

Safety

Automatic emergency braking: rear · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: rear · Impact sensor: door unlock · Pre-Collision Warning System: audible warning · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear seat folding: split · Upholstery: premium cloth

Security

Power door locks: anti-lockout

Spare Tire

Mount Location: inside · Size: temporary

Spare Wheel

Rim Type: steel

Steering

Steering ratio: 12.8 · Turns lock-to-lock: 2.5

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: semi-independent · Rear Suspension Type: torsion bar · Stabilizer bar(s): front

Telematics

Driver assistance app: roadside assistance · Electronic messaging assistance: with read function · Navigation system: touch screen display · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app compatibility: Kia Access · Smart device app function: maintenance status

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: with washer

See all trims (4)