Mercury Make Overview
Thinking Of Driving Across The Country In My 9o
So I'm thinking of bringing my 99 mercury mountaineer (rusty red) from Baltimore, MD to Las Vegas, Nv. It's almost winter and doesn't matter that the ac doesn't work. It's got about 150,000 miles ...
When It Gets Really Hot Or Cold Outside The Coolant Level Drops Drastically...
Temperature gauge reads hot when driving and coolant level drops in hot or cold temperatues.
Power Steering Noise And Hard To Turn
Got a 2005 mercury gand marquis just installed new transmission, battery, whole brake roters, Now hear creak noise when turning and sometimes stiff or hard to turn. Someone said pump or belt leadin...
2007 Grand Marquis Ls
Okay guys, so I've replaced the Altenator and the Starter and have the battery fully charged. Before the alternator went out, the car ran fine; once it went out, the starter went out too. Or at le...
What Is The Highest Mileage Reported For A 1997 Mercury Mountaineer?
I own a 1997 Mercury Mountaineer. I absolutely love my "Betsy" (which is what I named her when I first got her). Betsy now has 425,000 original miles on her and still going strong. Still able to ge...
Older Mercury Models
|Mercury Bobcat||Mercury Capri||Mercury Comet|
|Mercury Eight||Mercury Lynx||Mercury Marauder|
|Mercury Mariner Hybrid||Mercury Marquis||Mercury Meteor|
|Mercury Monarch||Mercury Montclair||Mercury Mystique|
|Mercury Park Lane||Mercury Topaz||Mercury Tracer|
|Mercury Tudor||Mercury Zephyr|
Mercury began in 1939 as a subsidiary of the Ford Motor Company. Its purpose was to provide a middle ground between the lower-runged Ford products and the premium Lincoln line, making them the Mama Bear, if you will, of the Ford empire.
Mercury, of course, is named for the Roman god of war, and his image was the brand's symbol in the beginning years. The icon has changed from an M to a cat and back to a modified M again, this time taking a waterfall shape. Model names have followed with these themes, running from a series of feline names (Cougar, Bobcat, and Lynx) to the current lineup loaded with initial Ms (Mariner, Milan, Montego, Monterey, Mountaineer, and in semi-conformity, Grand Marquis).
Mercury's sale history has seen peaks and valleys, but geneally more of the latter. Its survival as a brand is in question, although those doubts are not coming from the Ford Motor Company camp. It helps that the current selection now offers a truly green vehicle, the Mariner Hybrid, although hybrids in general may be losing popularity; their higher MSRP and not-that-exceptional highway fuel economy may lose the nod as other technologies come up to speed in maximizing fuel economy.
The Mercury brand still has its strength in quasi-luxury sedans, with ranging in size from the Milan to the Montego to the Grand Marquis. The lineup lacks a sporty car and loses its minivan after this year, as the Monterey has been discontinued.