BMW X4 vs Volvo XC60

Plug-in hybrid electric vehicles (PHEVs) are smart for certain consumers. They allow people to give electric vehicle ownership a try before diving into the deep end of the pool by acclimating people to nightly plug-ins and the benefits of electric-only driving.

At the same time, they eliminate a phenomenon called “range anxiety,” which is the mild panic EV drivers may feel when their battery gets low. That’s because they also have a gasoline engine, and that means you can take a cross-country trip in one without ever needing to find a charging station.

Talk about a win-win situation. And among luxury PHEVs, the 2023 Volvo XC60 Recharge is an appealing choice. But it certainly does not come cheap.

From fastback sedans to coupe-inspired crossovers like the BMW X4, automakers have spent the last decade forging new ground with “in-between” vehicle segments.

BMW classifies the X4 (and the larger X6, for that matter) as a Sport Activity Coupe. If you are up on your corporate jargon, that might seem like a sly rebranding of Sport Utility Vehicle, but minus the Utility. That's not a coincidence. BMW came up with this terminology when it introduced the X6 for the 2008 model year. It hints at "SUV," but doesn’t commit to the utility, so BMW can suggest versatility without actually delivering on that promise.

The first-generation X4 was introduced for the 2014 model year. And despite my derision of the SUV-coupe idea, BMW would not have introduced the second generation this year if it were not popular. It will compete with a similar fastback SUV, the Mercedes-Benz GLC-Coupe, but in a broader sense, the X4 has very tight competition. Other popular compact luxury SUVs include the all-new 2019 Acura RDX, Audi Q5, Porsche Macan, Jaguar F-Pace, and Lexus NX. The X4 even has a competitor in its own lineup—the similarly sized X3.

But the 2019 BMW X4 is slightly longer, taller, and wider than the model it replaces. BMW hopes this will result in a bit more cabin space and an actually usable rear seat. Will it be enough to make buyers choose the X4 over its competition, even from within its own lineup?