2026 Lincoln Aviator vs 2025 BMW X3

With alluring proportions, unusual design, and impressive technology, the 2025 X3 seems like a bargain at its sticker price. However, this BMW is not about traditional luxury, so set those expectations aside. Instead, it is a study in minimalism, with simple forms, reductive controls, and Germanic austerity. Nevertheless, its comfort, technology, and driving dynamics make the X3 rewarding, and BMW provides plenty of options to tailor the X3 to your preferences.

Verdict: We had some unexpected trouble with BMW’s latest infotainment system, the Steering Assistant technology proved aggravating in certain situations, and our test vehicle’s 21-inch wheels and M Sport suspension tuning produced a firm, jiggly ride on imperfect road surfaces. However, despite these complaints, the redesigned 2025 BMW X3 impresses.

The Ford Explorer appeals for its ability to haul the family while also towing a trailer. Its rear-wheel-drive (RWD) platform gives it a sporty character for a three-row SUV, and the top models are powerful. A gilded version of the Explorer, the Lincoln Aviator keeps the Ford’s more potent optional engine, while introducing far more interior quality and luxury. However, like other Lincolns, it sacrifices sportiness for a comfortable ride.

Verdict: The Ford Explorer’s towing capability and interior space are appealing, but for buyers who want a more comfortable and relaxing cabin, as well as more tech and style, the Lincoln Aviator is the step-up choice. Buyers who opt for the Dynamic Handling package can recapture some of the Ford’s body control, too.