2023 Subaru Outback vs 2023 Ford Bronco

2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$28,395

MSRP

$34,890

Listings

2085

Listings

2151

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

7.8 out of 10

Expert reviews

8.0 out of 10

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

2023 Subaru Outback Reviews Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and a more accessible price point for the popular Onyx Edition, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

2023 Ford Bronco Reviews Summary

With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.
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No video found

Popular Features & Specs

Engine

2.5L 182 hp H4

Engine

2.3L 275 hp I4

Drive Train

AWD

Drive Train

4X4

Seating Capacity

5

Seating Capacity

4

Horsepower

182 hp @ 5800 rpm

Horsepower

275 hp @ 5500 rpm

MPG City

26

MPG City

20

MPG Highway

32

MPG Highway

21
2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2023 Ford Bronco
$34,890MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$28,395
$34,890
Listings

Ratings & Reviews

User reviews

5.0

4.3

Expert reviews

7.8 out of 10

Read full review

8.0 out of 10

Read full review
Pros & cons

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Impressive off-road abilities

  • Multiple body styles

  • Stylish design

Cons

  • Advanced safety features are not standard

  • Below-average fuel economy

Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and a more accessible price point for the popular Onyx Edition, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

With the choice of two or four doors between nine distinct models, there's a Ford Bronco to match almost any shopper's needs. It's equally at home on the highway or scaling mountains and is as tough as it is fashionable, which is why it remains one of the most desirable vehicles on the market.
Video
No video found
No video found

Popular Features & Specs

Engine
2.5L 182 hp H4
2.3L 275 hp I4
Drive Train
AWD
4X4
Seating Capacity
5
4
Horsepower
182 hp @ 5800 rpm
275 hp @ 5500 rpm
MPG City
26
20
MPG Highway
32
21
Look and feel

2023 Subaru Outback

7/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback underwent a facelift, featuring a new front end with redesigned LED headlights, a restyled grille, and a revised bumper with dark gray vertical cladding. This design gave the Outback an aggressive appearance, especially with the addition of a jutting simulated skid plate, fog lights in oversized housings, and asymmetrical wheel arch trim reminiscent of the Wilderness model. The Onyx Edition, with its black wheels and trim, complemented the bold cladding, making it a more appealing choice for those who preferred a darker paint color to tone down the design's excesses. The Outback's interior, particularly in the Touring trim, was praised for its upscale feel, with Java Brown leather and contrasting stitching that added a touch of luxury. Despite some hard plastic elements, the interior did not feel cheap, and the flat, textured door sills were practical for accessing the roof rack.

The 2023 Ford Bronco stood out with its retro-cool styling and modern engineering, evident in its blocky shape, wide horizontal grille, and big round headlights. The Base trim had a primitive charm with steel wheels, while the Raptor trim showcased a wide stance and massive tires. The Heritage trim added nostalgia with a white grille, roof, and plaid seat upholstery. The Bronco's design was not just for aesthetics; functional elements like cleats above the headlights and raised fins aided in cargo securing and obstacle navigation. Inside, the Bronco continued its rugged theme with a broad dash and sealed switches for easy cleaning. The interior materials prioritized durability over luxury, with features like drain plugs and marine-grade vinyl upholstery. Despite some creaking over bumps, the Bronco was quieter than a Jeep Wrangler, offering a more refined ride.

Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Performance

2023 Subaru Outback

6/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback featured horizontally opposed engines, known for their flat design and characteristic grumble. The standard 2.5-liter engine produced 182 horsepower and 176 lb-ft of torque, but it struggled with acceleration and fuel efficiency, achieving only 25.6 mpg in real-world testing. The turbocharged 2.4-liter engine in the XT models offered 260 hp and 277 lb-ft of torque, providing better performance but at a higher cost and reduced fuel efficiency. All Outbacks came with a CVT and standard AWD, with features like X-Mode traction and hill descent control enhancing off-road capabilities. The Outback excelled in ride quality and handling, but the standard engine's lack of power was a drawback.

The 2023 Ford Bronco offered three engine choices: a 2.3-liter four-cylinder with 300 hp, a 2.7-liter V6 with 330 hp, and a 3.0-liter V6 in the Raptor with 418 hp. The Bronco's engines provided ample power for both on- and off-road adventures, with the Raptor's engine delivering exhilarating performance. The Bronco's ride quality was bouncier than a typical SUV but more stable than a Jeep Wrangler, with better highway tracking and quieter interiors. While the Bronco's high-riding dimensions required careful handling on curvy roads, it remained confident and maneuverable, especially with the aid of cameras and off-road features.

Form and function

2023 Subaru Outback

9/10

2023 Ford Bronco

9/10

The 2023 Subaru Outback prioritized utility with features like a robust roof rack and flat door sills. The Touring trim offered comfort with power-adjustable, heated, and ventilated front seats wrapped in premium Nappa leather. The Outback provided ample legroom and cargo space, with 32.6 cubic feet behind the rear seats and 75.6 cubic feet with them folded. The vehicle's height made entry and exit easy, and the interior was designed for practicality, though more storage space would be beneficial.

The 2023 Ford Bronco's boxy shape maximized interior space, with the four-door model offering easier access to rear seats. The Bronco featured practical storage solutions like netted door pockets and a rubberized tray for phones. Cargo space varied between the two-door and four-door models, with the latter offering up to 77.6 cubic feet. The Bronco's design allowed for easy removal of fenders and doors, appealing to off-road enthusiasts. However, the rear seats did not fold flat, limiting cargo versatility.

Technology

2023 Subaru Outback

6/10

2023 Ford Bronco

8/10

The 2023 Subaru Outback, except for the Base trim, featured an 11.6-inch Starlink touchscreen infotainment system with wireless Apple CarPlay and Android Auto. The system included physical controls for essential functions, but other features were embedded in the touchscreen. While the system's usability improved, the voice recognition was lacking, necessitating reliance on smartphone connectivity. Additional tech included a digital rearview mirror and a front-view camera, though a surround-view camera was absent.

The 2023 Ford Bronco integrated technology to enhance off-road capabilities with G.O.A.T. drive modes and numerous camera views for navigating challenging terrain. The Trail Turn Assist feature allowed for sharp turns by braking the inside rear wheel. The Bronco also offered wireless Apple CarPlay and Android Auto, with an optional 12-inch infotainment display for better usability. The tech features catered to both off-road enthusiasts and those seeking modern infotainment options.

Safety

2023 Subaru Outback

9/10

2023 Ford Bronco

5/10

The 2023 Subaru Outback emphasized safety with new EyeSight cameras and an electronic brake booster. The IIHS awarded it top marks, including in the new side-impact crash test. EyeSight included adaptive cruise control, forward-collision warning, and lane-keeping assist, with additional features available in higher trims. The Outback's safety systems were effective but could feel intrusive, and the rear automatic braking system had limitations in certain situations.

The 2023 Ford Bronco received mixed safety ratings, with the NHTSA awarding four stars for frontal crash protection and three stars for rollover protection. The IIHS rated it "Good" in most crashworthiness tests. Standard safety features included forward collision warning and hill-descent control, with additional driver assistance features available in higher trims. While the Bronco's safety features functioned well, it lagged behind more conventional SUVs in terms of standard equipment.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2023 Ford Bronco scores 8.0 out of 10. Based on these ratings, the Ford Bronco is the recommended choice for those seeking a versatile and capable SUV with a blend of retro styling and modern technology.

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2023 Ford Bronco scores 8.0 out of 10. Based on these ratings, the Ford Bronco is the recommended choice for those seeking a versatile and capable SUV with a blend of retro styling and modern technology.

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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