New Toyota Highlander for Sale near Charlotte, NC
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Customer summary
Overall, the Toyota Highlander has built a strong reputation across its model years for reliability, comfort, and family-friendly features. Drivers appreciate its spacious interiors and smooth rides, often highlighting its impressive safety features as a key asset. Many also enjoy the performance and power of the engines. However, some common criticisms include a lack of advanced infotainment options in older models, tight third-row seating, and varying cargo space depending on configuration. Overall, the Highlander is seen as a dependable choice for families and an excellent value in the SUV market.
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4.7 Overall rating
Customers say
Overall, the Toyota Highlander has built a strong reputation across its model years for reliability, comfort, and family-friendly features. Drivers appreciate its spacious interiors and smooth rides, often highlighting its impressive safety features as a key asset. Many also enjoy the performance and power of the engines. However, some common criticisms include a lack of advanced infotainment options in older models, tight third-row seating, and varying cargo space depending on configuration. Overall, the Highlander is seen as a dependable choice for families and an excellent value in the SUV market.
AI generated from the text of customer reviews.
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Anonymous
Reviewed a 2024 Toyota XLE AWD on Dec 10, 2025
The 2024 Toyota Highlander XLE offers insane cabin room, comfort and luxury feel. The chassis makes an absolute smooth, dream and comfortable ride. Cabin rear chairs makes four adults feel like your in a Sequoia with room. Absolute beautiful and enjoyable ride and purchase
Jamey F
Reviewed a 2024 Toyota Highlander on Sep 6, 2025
I truly like everything about this vehicle. All the features are very easy to use and very comfortable.
Toyota Highlander Trims
| Trim type | MSRP |
|---|---|
| 2026 Platinum AWD | $53,525 |
| 2026 XLE AWD | $45,870 |
| 2026 XSE AWD | $47,940 |
| 2026 Limited AWD | $50,325 |
Toyota Highlander Price Trends
CarGurus tracks the prices of millions of car listings every year. See how the average price of prices has changed over time.
See more price trendsToyota Highlander Pricing Analysis: Charlotte, NC Market Report
Pricing Analysis by Model Year
Key Insights
- New Model Year Premium: The 2026 Highlander has a current average price of $46,588, which is +1.6% over MSRP, indicating sustained demand for the latest models.
- Significant Depreciation for Older Models: The 2016 Highlander sees a stark depreciation of -39.5%, reflecting a typical decline as vehicles age.
- Best Value Years: The 2021 Highlander priced at $29,903 represents a strong value, depreciating only -15.0%, maintaining higher general demand.
Model Year Pricing
| Model Year | Original MSRP | Avg Price | Price vs MSRP |
|---|---|---|---|
| 2026 Toyota Highlander | $45,870 | $46,588 | +1.6% |
| 2025 Toyota Highlander | $40,320 | $38,209 | -5.2% |
| 2024 Toyota Highlander | $39,270 | $37,393 | -4.8% |
| 2023 Toyota Highlander | $36,620 | $35,552 | -2.9% |
| 2022 Toyota Highlander | $35,855 | $33,142 | -7.6% |
| 2021 Toyota Highlander | $35,085 | $29,903 | -15.0% |
| 2020 Toyota Highlander | $34,600 | $30,553 | -11.9% |
| 2019 Toyota Highlander | $31,830 | $25,252 | -20.5% |
| 2018 Toyota Highlander | $31,230 | $22,622 | -27.7% |
| 2017 Toyota Highlander | $30,630 | $19,781 | -35.5% |
| 2016 Toyota Highlander | $30,490 | $18,472 | -39.5% |
Pricing in Nearby Cities
Market Area: Greater Charlotte Region
Key Insights
- Lowest Prices in Rural Areas: Greensboro, NC offers the lowest average price at $24,478, indicating a more price-sensitive market.
- Inventory Levels Affect Prices: Lancaster, SC has the highest average price of $28,417 despite a strong inventory of 731 listings, suggesting increased regional demand.
- Moderate Pricing Across Most Cities: Cities like Hickory, NC and Spartanburg, SC maintain average prices around $27,543 and $26,333, respectively, reflecting stable pricing strategies across the region.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| Lancaster, SC | 731 | $28,417 |
| Salisbury, NC | 233 | $27,185 |
| Hickory, NC | 743 | $27,543 |
| Spartanburg, SC | 779 | $26,333 |
| Winston Salem, NC | 741 | $25,282 |
| Greensboro, NC | 700 | $24,478 |
| Columbia, SC | 727 | $28,284 |
| Greenville, SC | 757 | $26,856 |
| Sumter, SC | 713 | $27,475 |
| Florence, SC | 658 | $27,640 |
Pricing by Trim Packages
Key Insights
- AWD Trims Lead Inventory: The XLE AWD trim, with 138 listings, is the most common, reflecting consumer preference for all-weather capability.
- Pricing Gaps by Trim: The Limited AWD trim ($50,325 MSRP) commands a significant premium of ~9.5% above the XLE AWD, driven by features such as advanced navigation and luxury upgrades.
- Higher Listings for Base Trims: Lower trims like the XSE AWD maintain solid availability, suggesting broad appeal among budget-conscious consumers.
Trim-Level Details
| Trim | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| XLE AWD | 138 | $45,870 | AWD | 2.4L 265 hp I4 |
| Limited AWD | 84 | $50,325 | AWD | 2.4L 265 hp I4 |
| XSE AWD | 45 | $47,940 | AWD | 2.4L 265 hp I4 |
| Platinum AWD | 32 | $53,525 | AWD | 2.4L 265 hp I4 |
These recommendations are based on CarGurus' proprietary market data from May 14, 2026, CarGurus experts' opinions, and generative AI.
