Used 2023 Toyota RAV4 Prime for Sale near West Virginia

How much does the 2023 Toyota RAV4 Prime cost?

Prices have softened 5.30% compared to this time last year, making it a favorable time to shop this model year.

There are 701 listings available, which gives you a meaningful pool to compare prices and conditions.

Is the 2023 Toyota RAV4 Prime a good car?

Yes — the 5/5 user rating points to very strong owner satisfaction.

With 38.8% of listings marked as good or great deals, you have a decent chance of finding a competitively priced example.

Is the 2023 Toyota RAV4 Prime reliable?

Owners rate it 5/5, a strong signal of long-term satisfaction.

For used buyers, that kind of owner feedback suggests lower ownership risk, but you should still focus on maintenance records and overall condition before you commit.

What should I look for when buying a used 2023 Toyota RAV4 Prime?

Accident-free inventory is solid at 87.4% — always verify the vehicle history report.

You should prioritize a history report first, then inspect the car closely for signs of prior damage, uneven wear, or poor repairs. Focus on overall condition, because even a strong market can include examples that have been driven hard or repaired inconsistently.

Is now a good time to buy a used 2023 Toyota RAV4 Prime?

This is a moderate market, so you can be selective without expecting a deep buyer's market.

• Deal availability: 38.8% of listings are priced as good or great deals.
• Inventory: There are 701 listings available.
• Price trend: Prices have softened 5.30% compared with last year.
• Clean inventory: 87.4% of listings are accident-free.

If you find a listing below $35,906, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2023 Toyota RAV4 Prime's resale value?

The current average of $37,115 sits slightly below last year's $39,191.

That softer pricing can help you buy at a more favorable entry point, but it also means future resale will depend on how well the market holds up from here. If prices continue to stabilize, a well-kept example should remain appealing to shoppers looking for a used hybrid with strong owner approval.

Vehicles with strong owner satisfaction ratings, like this model year's 5/5, tend to retain buyer demand, which supports resale value over time.

Should I buy a 2023 Toyota RAV4 Prime or consider a different year?

If you're weighing the 2023 against nearby model years, here's how to think about it:

Choose the 2023 if:

• 38.8% of listings are priced as good or great deals.
• Accident-free inventory is solid at 87.4% — always verify the vehicle history report.
• Price trend: Prices have softened 5.30% compared with last year.
• Owners rate it 5/5 — a strong satisfaction signal.

Consider the 2022 if:

• At $35,236, the 2022 costs less than the current year's $37,115 average.
• It offers strong plug-in hybrid range and easy day-to-day usability.

The bottom line: If you want the current year with a solid mix of pricing, inventory, and owner satisfaction, the 2023 is the better default choice. If your priority is spending less upfront, the 2022 is the more budget-friendly path and still gives you many of the same core strengths.

These recommendations are based on CarGurus' proprietary market data from October 6, 2026, CarGurus experts' opinions, and generative AI.