Used 2023 Toyota Prius for Sale near Santa Cruz, CA
29 results
CarGurus Analysis:
2023 Toyota Prius
With 498 currently listed for sale and an average price of $27,907.00, 32.1% of 2023 Toyota Priuses for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2023 Toyota Prius 4.33 / 5 stars.
80.1% of 2023 Prius models on CarGurus are accident free.
The 2023 Toyota Prius features a complete design overhaul, boasting improved performance with a new 2.0-liter engine that produces up to 194 horsepower, while maintaining excellent fuel efficiency.
CarGurus Analysis: 2023 Toyota Prius
overall
Summary
With 498 currently listed for sale and an average price of $27,907.00, 32.1% of 2023 Toyota Priuses for sale on CarGurus are rated as good or great deals.
Favorably reviewed: Owners rated the 2023 Toyota Prius 4.33 / 5 stars.
80.1% of 2023 Prius models on CarGurus are accident free.
The 2023 Toyota Prius features a complete design overhaul, boasting improved performance with a new 2.0-liter engine that produces up to 194 horsepower, while maintaining excellent fuel efficiency.
Why it stands out
The 2023 Toyota Prius marks a significant evolution in the iconic hybrid's design, blending efficiency with an eye-catching aesthetic that has been long overdue. The new look is a sleek departure from the previous models, making it more appealing to a broader range of buyers. This fifth generation benefits from increased power with a new 2.0-liter engine that boasts up to 194 horsepower, significantly enhancing its driving dynamics compared to the previous iteration. Beyond its attractive design, it promises great fuel efficiency, making it a smart choice for eco-conscious consumers. The addition of advanced safety features, which include Toyota Safety Sense 3.0, is a noteworthy enhancement that showcases Toyota's commitment to both performance and safety. Nevertheless, potential buyers should consider the elevated price point compared to older models and some compromises in interior space and cargo capacity.
Other model years to consider
- Average price: $14,564.00
- Good/great deal percentage: 30.6%
- User rating: 5 / 5
- Total listings: 620
- Average price: $10,571.00
- Good/great deal percentage: 29.5%
- User rating: 5 / 5
- Total listings: 681
- Average price: $29,409.00
- Good/great deal percentage: 31.6%
- User rating: 5 / 5
- Total listings: 529
This analysis is based on CarGurus' proprietary market data from May 25, 2026, CarGurus experts' opinions, and generative AI.
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4.4 Overall rating
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Dale G
Reviewed a 2023 Toyota Prius on Jul 21, 2024
The information on the dash display might take some time to become familiar with. On my test drive I had trouble finding information that I wanted, partly because the graphics seem small compared to in my older Prius.
Old C
Reviewed a 2023 Toyota Prius on Jul 26, 2023
I got my XLE for 1000 under retail price. Right place right time I guess and so far I only have a few miles on it. So not to much to say other than it has remote start that is not listed on the window sticker and all the controls are easy to do. My biggest pet peeve is the antenna does not pick up my stations that my other Prius did in my driveway but they do come in down the road. Love the detail on the body lines that doesn’t look like the old ones. So far fuel mileage is way off on the estimate left for cruising range. Happy with Prius and will continue to buy them. Had the last one for almost 10 years so fingers crossed.
Rob G
Reviewed a 2023 Toyota Prius on Apr 29, 2024
Great purchase Love the 60 mpg! Great daily driver A toy also - not like my corvette or truck but a great car for long distance driving
2023 Toyota Prius Trims
| Trim type | MSRP |
|---|---|
| LE FWD | $27,450 |
| LE AWD | $28,850 |
| Limited AWD | $35,865 |
| Limited FWD | $34,465 |
| XLE FWD | $30,895 |
| XLE AWD | $32,295 |
2023 Toyota Prius Price Trends
CarGurus tracks the prices of millions of used car listings every year. See how the average price of 2023 Toyota Prius prices has changed over time.
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