2024 Toyota RAV4 Prime Reviews, Pricing & Specs
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Toyota’s hybrids are among the most refined and well-thought-out electrified vehicles around. The RAV4 Prime is an excellent example, offering strong acceleration and a surprisingly engaging driving experience not seen in other Toyota SUVs. It comes equipped with a wide range of safety and comfort technologies, and it brings impressive fuel economy to boot.
What’s New for the 2024 Toyota RAV4 Prime
The RAV4 is due for an overhaul at some point in the near future, but it enters the 2024 model year with no major changes to report. The plug-in hybrid SUV retains its efficiency and 42 miles of all-electric range.
Design
The basic RAV4 look has remained the same for years. Toyota offers two-tone paint options, and 18-inch wheels come standard. The higher XSE trim adds 19-inch wheels and tasteful chrome accents. Unlike the standard RAV4, the Prime does not come in a more rugged Adventure trim, and its styling focuses more on the sporty side than projecting off-road capability. Toyota offers few options for the Prime’s exterior, but buyers can add blacked-out emblems and body-side moldings.
Powertrain
The RAV4 Prime gets a 2.5-liter four-cylinder engine and an electric motor making a combined 302 horsepower. That surprising output reaches all four wheels through a continuously variable transmission (CVT). Before the GR Corolla came along, the RAV4 Prime was one of Toyota’s quickest vehicles, second only to the GR Supra in acceleration times. That said, the CVT isn’t the most accommodating for performance, and it lets the engine wail under heavy acceleration. There’s good power for in-town commuting and highway cruising, however, and the Prime never feels underpowered for the situation.
Interior
The five-seat RAV4 Prime comes standard with cloth upholstery, heated seats, and a leather-wrapped steering wheel. The higher trim adds ventilated front seats, heated rear outboard seats, and a heated steering wheel. Both rows of seating offer adequate room for adults, and the SUV’s car seat LATCH anchors are some of the easier-to-use examples on the market today.
Technology
Toyota equips a standard 8-inch touchscreen and 7-inch digital gauge cluster. Wireless Apple CarPlay and Android Auto are also standard, along with six speakers, SiriusXM, Bluetooth, multiple USB inputs, dual-zone climate controls, HD radio, and more. A 10.5-inch touchscreen is available, and the higher trim adds a JBL premium stereo, navigation, wireless device charging, a digital rearview mirror system, and more.
Safety
The Toyota Safety System 2.5+ comes standard, which includes automatic emergency braking, forward collision warning, lane-keep assist, lane-departure alert, adaptive cruise control, and automatic high beams. Blind-spot monitoring and rear cross-traffic alert are available.
Pricing
Pricing for the 2024 Toyota RAV4 Prime starts at $43,690. The higher XSE trim starts at $47,560. Toyota doesn’t offer many upgrades, but buyers can add a weather and moonroof package to the base trim for $1,665, while the XSE is available with rear heated seats for $815 and a premium package for $2,960.
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2024 Toyota RAV4 Prime Pricing
Trims & specs
Air Conditioning
Automatic climate control front air conditioning · Dual front air conditioning zones
Airbags
Dual front airbags · Driver knee airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags
Audio System
Antenna Type: mast · Voice recognition audio system · Bluetooth auxiliary audio input · Gracenote internet radio · Touch screen display radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6
Brakes
ABS: 4-wheel · Braking assist: hill start assist · Electronic parking brake: auto off · Front brake diameter: 12.9 · Front brakes: ventilated disc · Rear brake diameter: 12.4 · Rear brakes: ventilated disc
Comfort Features
Armrests: rear center with cupholders · Center console trim: simulated alloy · Dash trim: simulated alloy · Door trim: simulated alloy · Floor Material: carpet · Shift knob trim: leather · Steering wheel trim: leather
Convenience Features
Adaptive stop and go cruise control: semi-automatic · Assist handle: rear · Autonomous lane guidance: lane centering · Cargo area power outlet: 12V · Cargo cover: retractable · Center console: front console with armrest and storage · Cruise control: adaptive · Cupholders: rear · Memorized settings: liftgate · Multi-function remote: proximity entry system · One-touch windows: 4 · Power outlet(s): USB front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: multi-function screen controls · Storage: accessory hook · Vanity mirrors: dual illuminating
Driver Seat
Adjustable lumbar support: power · Power adjustments: 8
Drivetrain
4WD Type: on demand · Axle ratio: 3.61
Engine
EV battery capacity: 18.1 kWh · EV on-board charger rating: 6.6 kW · Electric Charge Cord: 120 volt · Electric Motor Battery Type: lithium ion · Electric Motor HP: 179 · Electric Motor Power Output (Kilowatts): 134 · Electric Motor Torque: 199 · Electric motor charger connector: SAE J1772 · Electric motor charging time: 2.5 hours · Electric motor charging time (120V): 12 hours · Electric motor miles per charge: 42 · Hybrid Gas Engine HP: 177 · Hybrid Gas Engine HP@RPM: 6000 · Hybrid Gas Engine Torque: 165 · Hybrid gas Engine Torque@RPM: 3600 · Oil cooler: auxiliary
Exterior Features
Door handle color: body-color · Exhaust: dual exhaust tips · Exhaust tip color: chrome · Fender lip moldings: black · Front bumper color: body-color · Grille color: black · Headlamp bezel color: chrome · Mirror color: body-color · Rear bumper color: black · Rear spoiler: roofline spoiler · Rear spoiler color: body-color · Rear trunk/liftgate: power operated · Rocker panel color: black · Window trim: chrome
Headrests
Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3
Hybrid
Starter Type: motor/generator
In Car Entertainment
Connected in-car apps: Google search · Infotainment: Toyota Audio Multimedia · Infotainment screen size: 8 in. · Smartphone integration: wireless Apple CarPlay
Instrumentation
Fuel economy display: MPG · Instrument cluster screen size: 7 in. · Warnings and reminders: maintenance reminder
Lights
Daytime running lights: LED · Exterior entry lights: security approach lamps · Headlights: Auto on/off · Tail and brake lights: LED
Mirrors
Exterior mirrors: manual folding · Inside rearview mirror: manual day/night
Passenger Seat
Manual Adjustments: 4
Rear Seats
Type: 60-40 split bench
Roof
Roof rails: black
Safety
Automatic emergency braking: front · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: front · Impact absorbing seats: dual front · Impact sensor: fuel cut-off · Pre-Collision Warning System: visual warning · Pre-collision warning system: pedestrian detection · Rearview monitor: in dash
Seatbelts
Emergency locking retractors: front and rear · Front seatbelts: 3-point · Seatbelt force limiters: front and rear · Seatbelt pretensioners: front and rear · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point
Seats
Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: flat · Rear seat manual adjustments: reclining · Upholstery: cloth
Security
Power door locks: anti-lockout
Spare Tire
Mount Location: inside · Size: temporary
Spare Wheel
Rim type: aluminum alloy
Stability and Traction
Traction control: with trailer stability control
Steering
Steering ratio: 14.3 · Turns lock-to-lock: 2.8
Suspension
Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Stabilizer Bar: diameter 25 mm · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Stabilizer Bar: diameter 23 mm · Rear Suspension Classification: independent · Rear Suspension Type: multi-link
Telematics
Driver assistance app: roadside assistance · Electronic messaging assistance: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app compatibility: Toyota Connected Services · Smart device app function: security event/collision alert · Wifi: hotspot
Tires
Type: all season
Tires and Rims
Wheels: aluminum with painted accents
Wheels
Wheel spokes: 5
Windows
Front wipers: variable intermittent · Laminated glass: acoustic front side · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: intermittent
Air Conditioning
Automatic climate control front air conditioning · Dual front air conditioning zones
Airbags
Dual front airbags · Driver knee airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Rear side curtain airbags
Audio System
Antenna Type: diversity · Voice recognition audio system · Auxiliary audio input: iPod/iPhone integration · Gracenote internet radio · Premium Brand: JBL · HD radio · Satellite Radio: SiriusXM · 1 subwoofer · Total Number of Speakers: 10 · Watts: 800
Brakes
ABS: 4-wheel · Braking assist: hill start assist · Electronic parking brake: auto off · Front brake diameter: 12.9 · Front brakes: ventilated disc · Rear brake diameter: 12.4 · Rear brakes: ventilated disc
Comfort Features
Armrests: rear center with cupholders · Center console trim: simulated alloy · Dash trim: simulated alloy · Door trim: simulated alloy · Floor Material: carpet · Shift knob trim: leather · Steering wheel trim: leather
Convenience Features
Adaptive stop and go cruise control: semi-automatic · Ambient lighting: color · Assist handle: front · Autonomous lane guidance: lane centering · Cargo area power outlet: 12V · Cargo cover: retractable · Center console: front console with armrest and storage · Cruise control: adaptive · Cupholders: front · Dimming rearview mirror: auto-dimming · Memorized settings: liftgate · Multi-function remote: keyless entry with panic alarm · One-touch windows: 4 · Power outlet(s): USB-C front · Power steering: speed-proportional · Power windows: lockout button · Reading lights: front · Steering wheel: tilt and telescopic · Steering wheel mounted controls: paddle shifter · Storage: door pockets · Universal garage door opener: Homelink · Vanity mirrors: dual illuminating
Driver Seat
Adjustable lumbar support: power · Power adjustments: 8
Drivetrain
4WD Type: on demand · Axle ratio: 3.61
Engine
EV battery capacity: 18.1 kWh · EV on-board charger rating: 6.6 kW · Electric Charge Cord: 120 volt · Electric Motor Battery Type: lithium ion · Electric Motor HP: 179 · Electric Motor Power Output (Kilowatts): 134 · Electric Motor Torque: 199 · Electric motor charger connector: SAE J1772 · Electric motor charging time: 2.5 hours · Electric motor charging time (120V): 12 hours · Electric motor miles per charge: 42 · Hybrid Gas Engine HP: 177 · Hybrid Gas Engine HP@RPM: 6000 · Hybrid Gas Engine Torque: 165 · Hybrid gas Engine Torque@RPM: 3600 · Oil cooler: auxiliary
Exterior Features
Door handle color: body-color · Exhaust: dual exhaust tips · Exhaust tip color: chrome · Fender lip moldings: black · Front bumper color: body-color · Grille color: body-color surround · Headlamp bezel color: chrome · Mirror color: black · Paint: contrast roof · Rear bumper color: black · Rear spoiler: roofline spoiler · Rear spoiler color: black · Rear trunk/liftgate: power operated · Rocker panel color: black · Window trim: chrome
Headrests
Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 3
Hybrid
Starter Type: motor/generator
In Car Entertainment
Connected in-car apps: Google POIs · Infotainment: Toyota Audio Multimedia · Infotainment screen size: 10.5 in. · Smartphone integration: wireless Apple CarPlay
Instrumentation
Fuel economy display: MPG · Instrument cluster screen size: 12.3 in. · Warnings and reminders: low fuel level
Lights
Daytime running lights: LED · Exterior entry lights: security approach lamps · Headlights: auto delay off · Tail and brake lights: LED
Mirrors
Exterior mirrors: power
Passenger Seat
Manual Adjustments: 4
Rear Seats
Type: 60-40 split bench
Roof
Moonroof: power glass · Roof rails: black
Safety
Automatic emergency braking: front pedestrian · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: front · Impact absorbing seats: dual front · Impact sensor: alert system · Pre-Collision Warning System: audible warning · Pre-collision warning system: pedestrian detection · Rearview monitor: in dash
Seatbelts
Emergency locking retractors: front and rear · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front and rear · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point
Seats
Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: split · Rear seat manual adjustments: reclining · Upholstery: contrast stitching · Upholstery accents: cloth
Security
Power door locks: anti-lockout
Spare Tire
Mount Location: inside · Size: temporary
Spare Wheel
Rim type: aluminum alloy
Stability and Traction
Traction control: with trailer stability control
Steering
Steering ratio: 14.4 · Turns lock-to-lock: 2.7
Suspension
Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Stabilizer Bar: diameter 25 mm · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Stabilizer Bar: diameter 23 mm · Rear Suspension Classification: independent · Rear Suspension Type: multi-link
Telematics
Driver assistance app: roadside assistance · Electronic messaging assistance: with read function · Navigation system: touch screen display · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app compatibility: Toyota Connected Services · Smart device app function: maintenance scheduling · Wifi: hotspot
Tires
Type: all season
Tires and Rims
Wheels: aluminum with painted accents
Wheels
Wheel spokes: 5
Windows
Front wipers: variable intermittent · Laminated glass: acoustic front side · Liftgate window: fixed · Power windows: with safety reverse · Rear wiper: intermittent