Jeep Wrangler vs Ford Bronco Raptor

Verdict: The Jeep Wrangler is still one of the best off-roading vehicles available, and the 4xe's plug-in hybrid powertrain offers fuel-saving capability, along with plenty of low-end, all-electric torque. While still a bit of a bear to drive on paved roads, few vehicles offer the sort of style and rugged performance that a Wrangler 4xe does.

The Jeep Wrangler has been the star of the off-roading show for decades, only recently facing real competition in the form of the Ford Bronco. Now five years into its fourth generation, the venerable Wrangler gets a mid-cycle refresh that focuses on technology, safety, and refinement—with just a splash of upgraded capability thrown in for good measure.

This is most frequently exhibited in popular vehicle segments such as full-size trucks and three-row SUVs. Every year, you can find a new “best-in-class cargo space” or “best-in-class towing.” But this one-upping also extends to more specialized vehicles, such as the 2023 Ford Bronco. The trail-ready SUV is specifically designed to take on the Jeep Wrangler, and the rivalry has already produced some fantastic results.

The Bronco is offered in some terrific trims, such as the Badlands and Sasquatch versions. And then to raise the bar, Jeep responded with the Wrangler Rubicon 392—powered by a Hemi V8. Well, the inevitable has happened, and Ford has unleashed a Raptor variant of the Bronco. This new range-topping trim is the most powerful and capable version of the Bronco, but is it worth its high price tag?