2024 Hyundai Kona vs 2023 Subaru Outback

2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2024 Hyundai Kona
2024 Hyundai Kona
$24,250MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2024 Hyundai Kona
$24,250MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP

$28,395

MSRP

$24,250

Listings

1362

Listings

1646

Ratings & Reviews

User Reviews
User Reviews

Expert reviews

7.8 out of 10

Expert reviews

8.3 out of 10

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Multiple powertrain options

  • Impressive technology

  • Standard advanced safety features

Cons

  • Fairly pedestrian performance

  • Not enough covered storage in the cabin

2023 Subaru Outback Reviews Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and a more accessible price point for the popular Onyx Edition, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

2024 Hyundai Kona Reviews Summary

The previous-generation Hyundai Kona debuted for 2018 and got an electric counterpart when the Kona EV hit the market the following year. Hyundai's subcompact SUV got a refresh for 2022, which also saw the addition of the hot-hatch Kona N to the stable. Now, the Kona kicks off a whole new generation, with a new look, new tech, and, naturally, a new price tag to match. In a crowded segment, do the new features match—or perhaps even exceed—the added cost?
No video found

Popular Features & Specs

Engine

2.5L 182 hp H4

Engine

2.0L 147 hp I4

Drivetrain

AWD

Drivetrain

FWD

Seating Capacity

5

Seating Capacity

5

Horsepower

182 hp @ 5800 rpm

Horsepower

147 hp @ 6200 rpm

MPG City

26

MPG City

29

MPG Highway

32

MPG Highway

34
2023 Subaru Outback
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2024 Hyundai Kona
2024 Hyundai Kona
$24,250MSRP
Overview
Overview
OverviewShop Now
2023 Subaru Outback
$28,395MSRP
Overview
Overview
OverviewShop Now
2024 Hyundai Kona
$24,250MSRP
Overview
Overview
OverviewShop Now

Overview

MSRP
$28,395
$24,250
Listings

Ratings & Reviews

User reviews

4.3

5.0

Expert reviews

7.8 out of 10

Read full review

8.3 out of 10

Read full review
Pros & cons

Pros

  • Great safety ratings

  • Excellent value for money

  • Impressive off-roading capability (for a crossover)

Cons

  • Underwhelming base engine

  • Potentially polarizing design

  • Frustrating voice recognition system

Pros

  • Multiple powertrain options

  • Impressive technology

  • Standard advanced safety features

Cons

  • Fairly pedestrian performance

  • Not enough covered storage in the cabin

Summary

People love crossover SUVs because they drive like cars but provide the utility of an SUV, and the Subaru Outback was one of the first modern crossovers when it went on sale almost 30 years ago.

Now, the 2023 Subaru Outback gets several updates. The improvements include fresh styling, new infotainment and safety technologies, and a more accessible price point for the popular Onyx Edition, which features blacked-out exterior trim and water-resistant upholstery.

These changes to the 2023 Outback build on the momentum established by the rugged Subaru Outback Wilderness, which debuted last year.

The previous-generation Hyundai Kona debuted for 2018 and got an electric counterpart when the Kona EV hit the market the following year. Hyundai's subcompact SUV got a refresh for 2022, which also saw the addition of the hot-hatch Kona N to the stable. Now, the Kona kicks off a whole new generation, with a new look, new tech, and, naturally, a new price tag to match. In a crowded segment, do the new features match—or perhaps even exceed—the added cost?
Video
No video found

Popular Features & Specs

Engine
2.5L 182 hp H4
2.0L 147 hp I4
Drivetrain
AWD
FWD
Seating Capacity
5
5
Horsepower
182 hp @ 5800 rpm
147 hp @ 6200 rpm
MPG City
26
29
MPG Highway
32
34
Look and feel

2023 Subaru Outback

7/10

2024 Hyundai Kona

8/10

The 2023 Subaru Outback received a facelift, featuring a redesigned front end with new LED headlights, a restyled grille, and a revised bumper with dark gray cladding. This gave the Outback a more aggressive look, especially with the addition of a simulated skid plate and fog lights. The Onyx Edition, with its black wheels and trim, complemented the bold design changes, making it more appealing to those who preferred a sportier appearance. The Outback offered six trim levels, with the Onyx Edition becoming more accessible due to its availability with the base powertrain.

In contrast, the 2024 Hyundai Kona was designed with an electric vehicle aesthetic, showcasing a grille similar to the Ioniq 5 and a single-piece LED headlight. The Kona's larger size was evident, yet it maintained a recognizable silhouette. The new design included creased doors and substantial black body cladding, with the N-Line trim featuring body-colored wheel arches. Standard LED lighting and a seamless horizon taillight added to its modern look, while the interior boasted a driver-oriented center stack and a curved display housing both driver-information and infotainment screens.

Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Picture of 2023 Subaru Outback
Performance

2023 Subaru Outback

6/10

2024 Hyundai Kona

7/10

The 2023 Subaru Outback featured a standard 2.5-liter flat-four engine producing 182 horsepower and 176 lb-ft of torque. While it offered a characteristic Subaru feel, the power was lacking, especially for passing and climbing. The turbocharged XT models provided a more satisfying 260 horsepower and 277 lb-ft of torque, though at a higher cost. The Outback's AWD system and X-Mode traction system enhanced its off-road capabilities, but the standard engine's fuel economy was disappointing at 25.6 mpg.

The 2024 Hyundai Kona retained its predecessor's engine lineup, with a 2.0-liter engine for SE and SEL trims and a turbocharged 1.6-liter engine for N-Line and Limited trims. The base engine delivered 147 horsepower, while the turbo offered 190 horsepower. The Kona's eight-speed automatic transmission replaced the previous seven-speed DCT, and AWD was available for an additional fee. The Kona's fuel economy was slightly better, with AWD models achieving 26 mpg combined.

Form and function

2023 Subaru Outback

9/10

2024 Hyundai Kona

8/10

The 2023 Subaru Outback emphasized utility with features like a robust roof rack and practical interior storage. The Touring trim offered luxurious touches such as Nappa leather seats and heated front and rear seats. The Outback provided ample cargo space, with 32.6 cubic feet behind the rear seats and 75.6 cubic feet with them folded. However, wind noise and limited practical storage were noted drawbacks.

The 2024 Hyundai Kona benefited from increased rear-seat legroom and cargo capacity, with 25.5 cubic feet of storage behind the rear seats and 63.7 cubic feet with them folded. The interior featured a handy dashboard shelf and a power hands-free liftgate on the Limited trim. The Kona's seating options included cloth for lower trims and leather/suede for higher trims, with ventilated front seats and a heated steering wheel standard on the Limited.

Technology

2023 Subaru Outback

6/10

2024 Hyundai Kona

9/10

The 2023 Subaru Outback offered a Starlink 11.6-inch touchscreen infotainment system on all but the Base trim. It included wireless Apple CarPlay and Android Auto, though the voice recognition system was lacking. Additional tech features included a digital rearview mirror and a front-view camera, but a surround-view camera was unavailable.

The 2024 Hyundai Kona came with a standard 12.3-inch infotainment touchscreen, with wireless Apple CarPlay and Android Auto promised via an OTA update. The Kona featured a Bose audio system, multiple USB-C ports, and Hyundai's Bluelink connected services. Dual 12.3-inch screens were available on higher trims, enhancing the tech experience.

Safety

2023 Subaru Outback

9/10

2024 Hyundai Kona

9/10

The 2023 Subaru Outback was praised for its safety, earning top marks from the IIHS. It included EyeSight technology with adaptive cruise control and automatic emergency braking. Higher trims offered additional features like a Wide-Angle Mono Camera for better pedestrian detection.

The 2024 Hyundai Kona included standard safety features like Safe Exit Warning and blind-spot collision avoidance. The Limited trim added advanced features such as a Surround View Monitor. Hyundai's Highway Driving Assist provided smooth lane-keeping, enhancing the driving experience.

Cost Effectiveness

2023 Subaru Outback

10/10

2024 Hyundai Kona

9/10

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2024 Hyundai Kona scores 8.3 out of 10. Based on these ratings, the Hyundai Kona is the recommended choice for those seeking a more modern design, advanced technology, and enhanced safety features.

Choose the 2024 Hyundai Kona if:

8.3of 10overall
  • You want a modern design with advanced tech features.
  • You need more rear-seat legroom and cargo space.
  • You appreciate a comprehensive suite of standard safety features.
4101 results
See all

Choose the 2023 Subaru Outback if:

7.8of 10overall
  • You prioritize off-road capabilities and AWD as standard.
  • You value a spacious interior with luxurious touches.
  • You prefer a vehicle with a strong safety reputation.
5376 results
See all

CarGurus highlights

Winning Vehicle Image

According to CarGurus experts, the overall rating for the 2023 Subaru Outback is 7.8 out of 10, while the 2024 Hyundai Kona scores 8.3 out of 10. Based on these ratings, the Hyundai Kona is the recommended choice for those seeking a more modern design, advanced technology, and enhanced safety features.

Choose the 2024 Hyundai Kona if:

Shop Now
8.3of 10overall
  • You want a modern design with advanced tech features.
  • You need more rear-seat legroom and cargo space.
  • You appreciate a comprehensive suite of standard safety features.
4101 results

Choose the 2023 Subaru Outback if:

Shop Now
7.8of 10overall
  • You prioritize off-road capabilities and AWD as standard.
  • You value a spacious interior with luxurious touches.
  • You prefer a vehicle with a strong safety reputation.
5376 results

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By: CarGurus + AI

At CarGurus, our team of experienced automotive writers remain at the heart of our content operation, conducting hands-on car tests and writing insightful guides that are backed by years of industry experience. To complement this, we are harnessing AI to make our content offering more diverse and more helpful to shoppers than ever. To achieve this, our AI systems are based exclusively on CarGurus content, ratings and data, so that what we produce is both unique to CarGurus, and uniquely helpful to car shoppers.

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