Used 2024 Ford F-150 for Sale nearGreen Bay, WI

How much does the 2024 Ford F-150 cost?

Prices have softened 10.78% compared to this time last year, making it a favorable time to shop this model year.

There are 9,632 listings available, which suggests you should have a solid range of choices.

Is the 2024 Ford F-150 a good car?

Yes — the 2024 Ford F-150 earns 4.57/5 from owners and 8.00/10 from experts. The model scores 9/10 across Form and function and Technology.

Owners repeatedly praise the powerful engine, smooth driving experience, and good towing capability. They also like the range of features available at a more affordable price than higher trims.

The trade-offs are familiar ones: limited center-console storage and concerns about value for money because of high pricing. It fits especially well if you want a full-size truck that can handle school runs, hauling supplies, and towing without feeling like a stripped-down work vehicle.

With 32.4% of listings marked as good or great deals, you still have room to shop selectively.

Is the 2024 Ford F-150 reliable?

Owners rate it 4.57/5, a strong signal of long-term satisfaction.

The owner feedback points to a truck that feels dependable and trouble-free in everyday use, with praise centered on its powerful engine, smooth driving experience, and good towing capability. That kind of feedback matters when you’re planning to keep a used truck for the long haul.

The expert drive notes also support that impression by emphasizing how the truck settles down once it has weight in the bed and how the transmission stays in the right gear. Ford also includes a three-year/36,000-mile factory warranty and a five-year/60,000-mile powertrain warranty.

For used buyers, the main long-term risk is that a highly optioned truck can be expensive to own if you buy one that has been worked hard or poorly maintained.

What should I look for when buying a used 2024 Ford F-150?

Accident-free inventory is excellent at 93% — clean inventory, standard diligence applies.

You should still run a history report and prioritize a pre-purchase inspection, especially if you’re looking at a truck that may have been used for towing or hauling. Focus on overall condition, signs of heavy use, and whether the features you want are actually present on the specific trim you’re considering.

Key things to evaluate:

• Trim level: The base XL is pretty spartan, while higher trims like the King Ranch bring a much more luxurious cabin with heated and ventilated front leather seats, heated rear seats, wood trim, and ambient lighting. Mid trims can still show some cheap-looking surfaces and hard plastic touchpoints.
• Powertrain: You get a turbocharged 2.7-liter EcoBoost V6 as standard, while the available PowerBoost Hybrid delivers 430 horsepower and 570 pound-feet of torque. The Tremor uses a 5.0-liter V8 with 400 horsepower and 410 pound-feet of torque, and the Raptor R steps up to a 5.2-liter supercharged V8 with 720 horsepower and 640 pound-feet of torque.
• Safety package: Every model includes Ford CoPilot 360 with automatic emergency braking, blind-spot monitoring, lane-keeping assist, and cross traffic alert. A 360-degree camera is worth seeking out, and BlueCruise is available on Tremor and higher trims. Adaptive cruise control is not standard.
• Infotainment: All trucks get a 12-inch touchscreen with SYNC 4, wireless Apple CarPlay and Android Auto, wireless charging, a 5G LTE hotspot, and a 12-inch digital gauge cluster. An available head-up display adds useful towing, off-road, or driving-assist information.
• Fuel efficiency: The PowerBoost Hybrid is rated at 22 mpg city, 24 mpg highway, and 23 mpg combined.

Which 2024 Ford F-150 trim should I buy?

The 2024 Ford F-150 is offered in 8 trim levels: XL, XLT, Lariat, King Ranch, Platinum, Tremor, Raptor, Raptor R.

Here's the short version:

• XL: This is the work-focused starting point, but it is the most basic version and leaves out the luxury and convenience upgrades you’ll find higher up the range.
• XLT: This is the best-value trim for many shoppers because it adds more everyday usability and is one of the trims that can be paired with the optional hybrid powertrain.
• Lariat: This is a strong step up if you want more comfort and tech, and it can also be had with the hybrid powertrain.
• King Ranch: This is the luxury pick, with the richest cabin treatment and the most upscale feel in the lineup.
• Platinum: This is another premium choice, and it can be paired with the hybrid powertrain while adding a more upscale presentation.
• Tremor: This is the off-road-focused choice, with a 5.0-liter V8, off-road-tuned hardware, and BlueCruise availability.
• Raptor: This is the high-performance off-road model for buyers who want serious capability and a more extreme setup.
• Raptor R: This is the most extreme version, with the supercharged V8 and the most aggressive hardware in the lineup.

For safety-minded shoppers, note that BlueCruise is available on Tremor and up, while a 360-degree camera is recommended on the bigger trucks.

Is now a good time to buy a used 2024 Ford F-150?

This is a moderate market for selective buyers, so you can shop with some leverage if you’re patient.

• Deal availability: 32.4% of listings are priced as good or great deals.
• Inventory: There are 9,632 listings available.
• Price trend: Prices have softened 10.78% compared with last year.
• Clean inventory: 93.0% of listings are accident-free.

If you find a listing below $46,190, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2024 Ford F-150's resale value?

The current average of $46,190 sits slightly below last year's $51,773.

That price movement suggests the market has cooled, which can help you buy more carefully now but may also limit upside if you plan to sell soon. If you’re a future seller, the current softness means you should pay close attention to trim, mileage, and condition so your truck stands out when it’s time to list it.

Vehicles with strong owner satisfaction ratings, like this model year's 4.57/5, tend to retain buyer demand, which supports resale value over time.

Is the 2024 Ford F-150 safe?

The 2024 Ford F-150 earns five-star overall ratings from NHTSA, along with five-star side-crash and frontal-crash ratings, and four-star rollover ratings.

It earns an 8/10 safety score from our experts.

Every F-150 comes with Ford CoPilot 360, which includes automatic emergency braking, blind-spot monitoring, lane-keeping assist, and cross traffic alert. Ford also offers BlueCruise on Tremor and higher trims, plus lane-change assist and lane-repositioning for 2024.

There are a couple of caveats worth noting: adaptive cruise control is not standard, and the expert testing calls out weaker results for rear-seat protection in front crashes, along with poor seatbelt reminder performance and marginal child seat anchor results.

Should I buy a 2024 Ford F-150 or consider a different year?

If you're weighing the 2024 against nearby model years, here's how to think about it:

Choose the 2024 if:

• 32.4% of listings are priced as good or great deals.
• Accident-free inventory is excellent at 93% — clean inventory, standard diligence applies.
• Price trend: Prices have softened 10.78% compared with last year.
• Owners rate it 4.57/5 — a strong satisfaction signal.
• It adds a standard 12-inch touchscreen, a multi-functional tailgate, and updated BlueCruise.

Consider the 2023 if:

• At $42,138, the 2023 costs less than the current year's $46,190 average.
• It adds the Raptor R and XLT Heritage Edition to an already capable lineup.

Consider the 2025 if:

• At $51,394, the 2025 costs more than the current year's $46,190 average.
• It expands the lineup with more driver-assistance systems and a new Platinum Plus package.

The bottom line: If you want the best balance of updated tech, broad capability, and current-market pricing, the 2024 is the smart default. If your priority is saving money, the 2023 is the better value play; if you want the newest breadth of features and don’t mind paying more, look at the 2025.

These recommendations are based on CarGurus' proprietary market data from September 11, 2026, CarGurus experts' opinions, and generative AI.