New Toyota Grand Highlander for Sale near Atlanta, GA
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Shanta C
Reviewed a 2024 Toyota Grand Highlander on Jun 20, 2024
Great suv with lots of space and safety features.
Nick A
Reviewed a 2024 Toyota Grand Highlander on Aug 14, 2024
The car is amazing. Not much of a discount though.
Toyota Grand Highlander Trims
| Trim type | MSRP |
|---|---|
| 2026 Platinum AWD | $55,045 |
| 2026 LE AWD | $43,460 |
| 2026 LE FWD | $41,860 |
| 2026 Limited AWD | $50,960 |
| 2026 Limited FWD | $49,360 |
| 2026 XLE AWD | $46,230 |
| 2026 XLE FWD | $44,630 |
Toyota Grand Highlander Price Trends
CarGurus tracks the prices of millions of car listings every year. See how the average price of prices has changed over time.
See more price trendsToyota Grand Highlander Pricing Analysis: Atlanta, GA Market Report
Pricing Analysis by Model Year
Key Insights
- New Model Premium: The 2026 model shows a significant premium at $54,931, which is 31.8% above its original MSRP of $41,860.
- Price Stability in Recent Years: The 2024 model is currently priced at $44,216, only ~2.4% below MSRP, indicating less depreciation and stable demand.
- 2025 Year Offers Competitive Pricing: The 2025 model is listed at $49,218, representing an increase of 20.5% from its MSRP, suggesting solid interest in nearly new vehicles.
Model Year Pricing
| Model Year | Original MSRP | Avg Price | Price vs MSRP |
|---|---|---|---|
| 2026 Toyota Grand Highlander | $41,860 | $54,931 | +31.8% |
| 2025 Toyota Grand Highlander | $40,860 | $49,218 | +20.5% |
| 2024 Toyota Grand Highlander | $43,320 | $44,216 | -2.4% |
Pricing in Nearby Cities
Market Area: Greater Atlanta Region
Key Insights
- Highest Prices in Covington: Covington stands out with an average price of $47,277, reflecting potentially lower supply or higher demand.
- Best Value in Carrollton: Carrollton offers the lowest average price at $45,543, making it a favorable location for budget-conscious shoppers.
- Inventory Variation: Cities like Lawrenceville and Peachtree City feature substantial listings (105 and 87, respectively), indicating healthier market supply which may affect pricing stability.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| Covington, GA | 100 | $47,277 |
| Lawrenceville, GA | 105 | $47,134 |
| Athens, GA | 95 | $49,252 |
| Peachtree City, GA | 87 | $46,063 |
| Carrollton, GA | 77 | $45,543 |
| Gainesville, GA | 98 | $48,398 |
| Canton, GA | 97 | $47,797 |
| Macon, GA | 79 | $47,939 |
| Lagrange, GA | 81 | $46,046 |
| Rome, GA | 83 | $44,573 |
Pricing by Trim Packages
Key Insights
- AWD Options Lead in Listings: The XLE FWD and XLE AWD trims have the highest inventory, indicating strong demand for these configurations among consumers.
- Trim Premiums and Features: The Platinum AWD trim commands a significant price at $55,045, reflecting its premium features which justify the markup over lower trims.
- Value in Base Trims: The XLE FWD offers competitive pricing at $44,630 with numerous desirable features, highlighting its status as a solid value choice.
Trim-Level Details
| Trim | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| XLE AWD | 34 | $46,230 | AWD | 2.4L 265 hp I4 |
| Platinum AWD | 20 | $55,045 | AWD | 2.4L 265 hp I4 |
| XLE FWD | 41 | $44,630 | FWD | 2.4L 265 hp I4 |
| Limited AWD | 15 | $50,960 | AWD | 2.4L 265 hp I4 |
| Limited FWD | 13 | $49,360 | FWD | 2.4L 265 hp I4 |
| LE FWD | 5 | $41,860 | FWD | 2.4L 265 hp I4 |
| LE AWD | 1 | $43,460 | AWD | 2.4L 265 hp I4 |
These recommendations are based on CarGurus' proprietary market data from May 14, 2026, CarGurus experts' opinions, and generative AI.
Toyota Grand Highlander test drive
overall
This three-row crossover SUV offers plenty of space and hybrid powertrain options.
Summary: Toyota offers a total of four SUVs with three rows of seats, so it might be tough to decide which one is right for you and your family. While the adventurous will likely gravitate to the 4Runner or Sequoia, those who enjoy soccer games and Target runs should stick to the Highlander or Grand Highlander. Both are excellent choices, but if you’ve got bigger kids with more gear, then the 2026 Toyota Grand Highlander should be on your shortlist.
The Grand Highlander was introduced for the 2024 model year and enters 2026 unchanged. In addition to good fuel economy and lots of power, it provides plenty of space for cargo and people—even in the third row. However, the exterior styling feels stale and some of the infotainment features require a subscription.
Verdict: Despite a few small foibles, the 2026 Toyota Grand Highlander is perfect for active families who need a bit of extra space and comfort.
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