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Priority Toyota Springfield
About Us
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Today 9:00 AM - 9:00 PM (Open now)
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7601 Loisdale Rd
Springfield, VA 22150
Our Amenities
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Dealer Reviews
All reviews are verified visits to the dealer. –
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Nov 19, 2025
Response from current dealership:
Thanks so much for your rating! Please reach out if you ever need anything in the future.
I can’t read him a five because I didn’t buy the car and I don’t know how good they are on dealing, but they contacted me and did everything the right way so they seem like a good dealer.
Sep 30, 2025
Response from current dealership:
Thank you for your feedback! We hope to assist you more in the future at Priority Toyota Springfield. If there's anything else we can help with, let us know!
Sep 14, 2025
Very quick to reply and helpful.
Sep 15, 2025
Response from current dealership:
Thank you for your five-star review! So glad you were happy with your experience. Please reach out if you ever need anything going forward!
If I could give this a zero star I would. Terrible customer service; racist as well. Called me the n word hard r. Wouldn’t send even my worst enemy here. Only catered and kissed ass to white people.
Aug 13, 2025
Response from current dealership:
Thank you for leaving feedback, however, this review is deeply troubling to read, and I sincerely apologize for any level of behavior and communication you experienced. We do not tolerate discrimination of any kind and take such allegations very seriously. Please reach out to me directly so we can address this matter promptly and ensure it never happens again. Thank you.
Brian Latimer - General Manager - brian.latimer@bmwofsterling.com
Brian Latimer - General Manager - brian.latimer@bmwofsterling.com
Jul 14, 2025
Response from current dealership:
We appreciate you taking the time to leave us some feedback. However, I apologize for your recent experience. If you'd like to discuss this further, please don't hesitate to reach out. Thank you.
Jul 11, 2025
Quick followup. A bit of breakdown in communication between the person scheduling appointments and the
sales team. There was already a deposit on the vehicle I was interested in, so did not follow up with a test
drive.
Jul 18, 2025
Response from current dealership:
We appreciate you taking the time to leave us some feedback. However, I apologize for your recent experience. If you'd like to discuss this further, please don't hesitate to reach out. Thank you. Aaron Tschirhart - Sales Manager - aarontschirhart@lithia.com
Jun 16, 2025
Very responsive.
Jun 17, 2025
Response from current dealership:
Thank you for your five-star review, Evan! So glad you were happy with your experience. Please reach out if you ever need anything going forward!
May 26, 2025
It was great , no pressure and I felt the price was fair
May 28, 2025
Response from current dealership:
Thank you for your five-star review! So glad you were happy with your service and our prices. Please reach out if you ever need anything going forward!
Feb 27, 2025
Response from current dealership:
Thank you for five stars, Chris! It was great working with you and we hope to assist you again down the road!
I asked two different people to send me a picture of
the current Safety Inspection sticker and never heard
back from anyone and never received a picture. Not
cool at all!!
Feb 17, 2025
Response from current dealership:
Dinahlco,
I apologize for the lack of communication regarding your request. It is important to us that our team is responsive and attentive, so it's disappointing to hear we fell short here. Please reach out at your convenience so we can resolve this issue promptly.
Thank you,
Aaron Tschirhart - Sales Manager - aarontschirhart@lithia.com
I apologize for the lack of communication regarding your request. It is important to us that our team is responsive and attentive, so it's disappointing to hear we fell short here. Please reach out at your convenience so we can resolve this issue promptly.
Thank you,
Aaron Tschirhart - Sales Manager - aarontschirhart@lithia.com
Excellent customer service. They went the extra mile to help me find what I wanted within my budget and found me a great vehicle at a great price.Very professional and personable staff. My best experience I've ever had buying a vehicle. I highly recommend this dealership to anyone looking to buy a new or used vehicle.
Jan 13, 2025
Response from current dealership:
Sean, thank you for sharing this positive feedback! We're delighted to hear that our team provided you with such a wonderful car-buying experience. We appreciate your recommendation, and we hope you enjoy your new vehicle!
Sep 30, 2024
Amazing experience!
Oct 1, 2024
Response from current dealership:
Russ, we appreciate you taking the time to share your positive feedback reflecting your experience at Priority Toyota Springfield! We hope to serve you again in the future. Take care!
Well I WAS very serious about buying the range rover sport they had but they clearly don’t want business at all. Ive had tried contacting several times about buying (I live out of state but was more than willing to figure out a way to get the car to me after everything was signed and over with) However I was tossed around and once told the car was already sold and no longer on the lot, and they asked me if I was interested in seeing what else they had on the lot that was similar I said no I was pretty focused on that vehicle, all the sudden it was switch around and said they had the vehicle and wanted to set up a tike for me to come look at it. I then reminded them that I was in fact not in state and roughly 400 miles away to which they responded “oh, well that changes things a little bit. let me have one of our sales guys reach out to you and we’ll go from there” and didn't hear a peep the rest of the day. If you don’t want my money then please just start with that from the get go.
Jun 13, 2024
Response from current dealership:
Ethan,
I regret to see the feedback that you have shared here. This is not reflective of the customer care that we aim to provide within our dealership. I'd like to help resolve this issue promptly. Please reach out directly at your earliest convenience. Thank you,
Aaron Tschirhart - Sales Manager - aarontschirhart@lithia.com
I regret to see the feedback that you have shared here. This is not reflective of the customer care that we aim to provide within our dealership. I'd like to help resolve this issue promptly. Please reach out directly at your earliest convenience. Thank you,
Aaron Tschirhart - Sales Manager - aarontschirhart@lithia.com
May 1, 2024
Original contact made by dealer, no one responded to my responses for appointments
Show older dealer reviews 27
Jul 18, 2023
Bought the car with same as listed price. Fast and easy.
Jan 4, 2023
The dealers were friendly and helpful
May 27, 2022
Priority Toyota of Springfield will never get
my business. At first they refused to honor
the CarGurus listed and advertised price
even though I responded through the
CarGurus website. I took a screenshot of
the advertisement and sent it to the sales
person. He checked with his sales manager
and said that they would honor the
CarGurus price but when I showed up they
had a $3000 PDI worked into the final
worksheet. This is total bait and switch. I
drove 80 miles to go get this vehicle and
when I got there they tried to negotiate the
PDI additional cost and I eventually walked
out and left without the truck. The sales
person called me the next day to try to re-
negotiate a deal and I told them I wanted
the price that was advertised plus the
typical dealer fee, tax, title and tags. While I
was renegotiating they sold it to somebody
else. In the age of online sales you would
think that this old-school method of
swindling people would be gone.
Jan 27, 2020
quick reply
The guys there were very helpful. They weren't aggressive as some dealers can be. They worked hard to give me the best deal for my trade- in. Jae, Carlos and Mustafa were very polite and made me feel very comfortable. Those guys were the best. Thanks for the exellent service and positive experience.
I wish I could give 0 stars. Do NOT trust anyone you speak to here. My family and I had a horrible experience with this dealership! I called and put a deposit down on a vehicle that I wanted to test drive since I couldn’t get to the dealership until the weekend. I had an appointment to test drive the vehicle late in the afternoon which I had confirmed twice. I received a text the morning of my appointment, but as I was busy getting my family ready to leave the house, I forgot to answer. On the drive down, my phone died. When we arrived at the dealership we were informed that they had sold the vehicle because I didn’t text him back. Apparently the deposit that I paid to hold the vehicle there was simply ignored. We drove 2 1/2 hours with 2 small children to test drive this vehicle and ended up leaving with nothing because of their underhanded sales practices.
Aug 13, 2018
Do not send people to this dealership. They tried a 'bait and switch'. Yes, they called me immediately after I emailed an inquiry about the car. I asked if it was still there, and the receptionist said it was, and set up and appointment in 1 hour with a salesman.
I was about 10 minutes late, so I called him and apologized, and asked if the car was there. He said 'yes.' When I got there, 10 minutes later, (on a weekday), he made me wait about 10 minutes, and then said "You won't believe this, but we just sold the car." I said: "You're right -- I don't believe you. Let me see the car anyway. He said it was no longer on the lot." LIARS.
Apr 28, 2018
Good follow up
Jan 14, 2018
We did not buy but Desiree Dawson DeMott the Internet Sales Manager was
5 star and most likely would have gotten our business but we walked into the
1st dealership closest to us and found the vehicle we wanted.
May 5, 2016
After much research on choosing a specific automobile that
I wanted-I was fortunate enough to find it at Priority Toyota
in Springfield, Virginia. As I am from North Central
Pennsylvania, A four hour trip was required to pick up the
car. As a long distance customer I purchased the car sight
unseen-a risky venture to say the least on a high ticket item.
I called the dealership and was referred to a young man by
the name of James Hibbert! My lucky day! He simply could
not have done a better job of patiently answering my many
questions through phone calls and e-mails. He was kind
enough to send me extra pictures of the interior as per my
request.We negotiated a wonderful deal. When we arrived
at the dealership James was immediately available.The
auto was everything James had said it was.The car, even
though a year old was absolutely spotless. His kind
assistance was so much appreciated.Thank you again
James and a big thanks to Priority Toyota for a wonderful
experience. Customer service truly is a priority!
Apr 19, 2016
I got to the dealership after an hour drive to go see my dream car. I ended up waiting for a good 20 minutes, only to speak to a random sales associate who was leaving for the day. He got his manager to come speak to me and the manager was more incoherent than the associate. I was very dissatisfied with the level of experience and costumer service that was provided.
Jan 19, 2016
Great
Oct 14, 2015
Kept getting canned responses. After
three attempts I learned that truck was
not for sale yet. It has a frame recall
and not even avaible to see. Not honest.
Jun 17, 2015
Great service, very friendly & patient staff. The car was in a very
good condition.. I had a little problem with the ignition after 4
weeks' purchase and I drove the car back to the dealer. Their
engineer gave a good service to check up etc. Springfield Toyota
is definitely a trustworthy dealer. If I need a car again, I will
definitely buy it from them.
Nov 20, 2014
To far to travel just to do initial
paperwork
Jul 28, 2014
We had a wonderful experience
here! We went there to look at a
vehicle they had that we saw here
on car gurus but realized we
really didn't like the color or
interior our sales associate Mr.
Johnson was awesome! He found
the color we wanted and made
the transfer! We are now enjoying
our new sequoia and will be back
to see them first the next time
decide to make a purchase!
Jan 26, 2014
Not able to make a deal
Jun 10, 2013
I bought a used 2007 jeep grand Cherokee with 53,000 miles for
$13000 silver. Awesome truck, great deal. car fax report provided 30
oil change service records. My mechanic offered me $16000 for it.
Tags, title was easy, even though I live in MD. Nobody likes the
DMV, MVA.
Oct 11, 2012
I did not get a response to my emailed inquiry on a 2011 Toyota Tacoma but since they were close by I stopped in. The salesman I dealt with named Al was friendly and helpful and I was able to close the sale after some negotiation. There was a little pressure to make the deal but not inordinate. As with all negotiations, do your homework (have printouts or info on similarly equipped models marked "Great" or "Good" deals by CarGurus, and NADA estimates for your used car if you're trading-in) and be prepared to walk out if they won't accept your fair offer.
