2026 Lincoln Navigator Pricing Analysis: Boston, MA Market Report

Pricing by Nearby Locations

Market Area: Boston, MA

Key Insights

• Consistent Pricing Across Cities: All nearby cities, including Groton, MA, Plymouth, MA, and Worcester, MA, have an average price of $96,077, indicating a stable market for the Lincoln Navigator in this region.
• Limited Inventory: Each city has a similar number of listings (35-36), suggesting a balanced supply across these markets, which may contribute to the uniform pricing.
• Potential for Price Sensitivity: The uniform pricing may indicate that buyers are willing to pay a premium for the Navigator, but it also suggests that any increase in inventory could lead to competitive pricing.

City-Level Pricing

Pricing by Trim Packages

Key Insights

• Most Listings in Reserve Trims: The Reserve 4WD trim leads with 100 listings, indicating strong demand for this configuration.
• Premium Pricing for Higher Trims: The L Black Label 4WD trim has the highest MSRP at $122,525, reflecting its luxury features and exclusivity.
• Limited Availability of Base Trims: The Premiere 4WD and L Premiere 4WD trims have the fewest listings (3 and 2 respectively), suggesting lower demand or limited production.

Trim-Level Details

Pricing Analysis by Model Year

Key Insights

• Significant Depreciation for Older Models: The 2015 Lincoln Navigator shows the steepest decline, with an average price of $13,999, reflecting a -77.4% depreciation from its original MSRP.
• Recent Models Retain Value: The 2025 model is priced at $90,401, which is -9.1% below its MSRP, indicating a strong demand for newer models.
• Best Value in 2022 Model Year: The 2022 Lincoln Navigator has the lowest depreciation at -46.0%, making it a potentially attractive option for buyers looking for a balance of price and features.

Model Year Pricing

These recommendations are based on CarGurus' proprietary market data from July 2, 2026, CarGurus experts' opinions, and generative AI.