Summary

• With 181 currently listed for sale near Atlanta, GA and an average price of $17,765.00, 72.4% of 2024 Kia Souls for sale on CarGurus are rated as good or great deals.

• Favorably reviewed: Owners rated the 2024 Kia Soul 5 / 5 stars.

• 100.0% of 2024 Soul models on CarGurus are accident free.

Why it stands out

The 2024 Kia Soul stands out because it keeps the model’s familiar boxy, practical personality while adding the kind of modern conveniences that make it easier to live with every day. Kia describes the Soul as quirky yet practical, with a lot of space inside and a lot of standard features across all trims. For this generation, the car rides on a new chassis and gained more current technology, powertrains, and safety features, along with a 1.2-inch longer wheelbase and 2.2-inch longer total length that helped improve comfort and interior space. It also brought in features such as dual-zone climate control and wireless phone charging, reinforcing the Soul’s appeal as a small vehicle that still feels thoughtfully equipped.

The 2024 model year adds a few specific touches that help keep it fresh. An EX Designer Package brought 18-inch wheels and a unique cloth and vinyl interior, while Kia also made the smart key “sleep” after 40 seconds to help prevent theft. The Soul’s value remains part of its identity, and clean examples of this generation span a wide price range, from around $8,000 for high-mileage vehicles to as high as $28,000 for later, low-mileage models. At the same time, buyers should be aware that the model has had some reliability and recall concerns in recent years, so checking that recall work has been completed is important.

Other model years to consider

• 2025 Kia Soul

  • Average price: $18,721.00
  • Good/great deal percentage: 46.1%
  • User rating: 5 / 5
  • Total listings: 254

• 2020 Kia Soul

  • Average price: $11,978.00
  • Good/great deal percentage: 29.3%
  • User rating: 4.67 / 5
  • Total listings: 147

• 2022 Kia Soul

  • Average price: $13,360.00
  • Good/great deal percentage: 40.3%
  • User rating: 5 / 5
  • Total listings: 144

This analysis is based on CarGurus' proprietary market data from August 6, 2026, CarGurus experts' opinions, and generative AI.