How much does the 2024 Ford F-150 cost?

Prices have softened 9.12% compared to this time last year, making it a favorable time to shop this model year.

With 9,717 listings available, you have a healthy amount of inventory to compare across trims and configurations.

If you find a listing below $46,350.54, that's toward the low end of the year-round range and worth acting on quickly.

Is the 2024 Ford F-150 a good car?

Yes — the 2024 Ford F-150 earns a 4.57/5 user rating and an 8.00/10 expert rating. The model scores 9/10 across Form and function and Technology.

Owners consistently praise the powerful engine choices, smooth driving experience, and strong towing capability. They also like the range of features available at a more affordable price than higher trims.

The trade-offs are familiar: some drivers call out the center-console storage, lack of push-button start, and concerns about value when pricing climbs.

That lines up with the F-150’s use-case appeal as a highly configurable full-size truck for work, family duty, and weekend use. With 34.5% of listings marked as good or great deals, you still have room to shop selectively.

Is the 2024 Ford F-150 reliable?

Owners rate it 4.57/5, a strong signal of long-term satisfaction.

The owner feedback points to a truck that feels reliable, trouble-free, and easy to count on for everyday use. It also highlights strong satisfaction with the truck’s capability and feature set over time.

The driving impression reinforces that dependability, with the powertrain and transmission working smoothly in the background and the truck settling down well once loaded. Ford also includes a three-year/36,000-mile factory warranty and a five-year/60,000-mile powertrain warranty.

For used buyers, the main long-term risk is less about core durability and more about whether a heavily optioned truck has been maintained and used hard.

What should I look for when buying a used 2024 Ford F-150?

Accident-free inventory is excellent at 93.4% — clean inventory, standard diligence applies.

You should still run a history report, prioritize a pre-purchase inspection, and pay close attention to how the truck was used and equipped. On a truck this configurable, condition and feature content can vary a lot from one listing to the next.

Key things to evaluate:

• Trim level: The base XL is pretty spartan, while higher trims add luxury touches like heated and ventilated leather seats, heated rear seats, wood trim, and ambient lighting. Mid trims can still feel a bit cheap in some surfaces and touchpoints.
• Powertrain: The standard engine is a turbocharged 2.7-liter EcoBoost V6, while the PowerBoost Hybrid is available on the XLT, Lariat, King Ranch, and Platinum trims. The hybrid delivers 430 horsepower and 570 pound-feet of torque.
• Safety package: Every model gets Ford CoPilot 360 with automatic emergency braking, blind-spot monitoring, lane-keeping assist, and cross traffic alert. A 360-degree camera is recommended on higher trims, and Blue Cruise is available on Tremor and up.
• Infotainment: All models come with a 12-inch touchscreen running SYNC 4, plus wireless Apple CarPlay and Android Auto, a 5G LTE hotspot, wireless charging, and a 12-inch digital gauge cluster.
• Fuel efficiency: The hybrid setup is rated at 22 mpg city, 24 mpg highway, and 23 mpg combined. The Raptor R returns 12 mpg combined.

Which 2024 Ford F-150 trim should I buy?

The 2024 Ford F-150 is offered in 8 trim levels: XL, XLT, Lariat, King Ranch, Platinum, Tremor, Raptor, and Raptor R.

Here's the short version:

• Base trim: The XL gives you the essentials, but it is pretty spartan and misses the richer materials and convenience touches found higher up the range.
• Sweet-spot trim: The XLT is the best value pick, especially with the optional hybrid engine, because it balances capability, features, and pricing better than the more expensive trims.
• Premium/top trim: The King Ranch stands out for luxury, with heated and ventilated front leather seats, heated rear seats, wood trim, and ambient lighting.
• Off-road trim: The Raptor R is the extreme choice, but it is not the sensible daily-driver pick if you care about cost or efficiency.

Blue Cruise is available on Tremor and higher trims, while the 360-degree camera is worth seeking out as you move up the lineup.

Is now a good time to buy a used 2024 Ford F-150?

This is a moderate market for selective buyers, so it pays to compare listings carefully.

• Deal availability: 34.5% of listings are priced as good or great deals.
• Inventory: There are 9,717 listings available.
• Price trend: Prices have softened 9.12% compared with last year.
• Clean inventory: 93.4% of listings are accident-free.

If you find a listing below $46,350.54, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2024 Ford F-150's resale value?

The current average of $48,165 sits slightly below last year's $53,000.

That price movement suggests the market has cooled enough to give you more negotiating room today, but it also means future sellers may face some depreciation pressure if they buy high and sell into a softer market. The good news is that strong demand for well-equipped trucks can help support values, especially when the truck has desirable features and clean history.

Vehicles with strong owner satisfaction ratings, like this model year's 4.57/5, tend to retain buyer demand, which supports resale value over time.

Is the 2024 Ford F-150 safe?

The 2024 Ford F-150 earns five-star ratings from NHTSA overall, with five-star side-crash and frontal-crash ratings and four-star rollover ratings. The IIHS gave the SuperCrew Good ratings for driver- and passenger-side crashworthiness and side crashes, but Poor for front crash testing and seatbelt reminders, and Marginal for child seat anchors.

It earns a 8/10 safety score from our experts.

Every 2024 F-150 comes with Ford CoPilot 360, which includes automatic emergency braking, blind-spot monitoring, lane-keeping assist, and cross traffic alert. Ford also recommends moving up the trim line for a 360-degree camera, which is especially helpful in a big truck like this.

Blue Cruise is available on Tremor and higher trims, and new lane-change assist and lane-repositioning features are part of the package. The main caveat is that some advanced safety features are not standard, so you may need to shop higher trims to get the full suite.

Should I buy a 2024 Ford F-150 or consider a different year?

If you're weighing the 2024 against nearby model years, here's how to think about it:

Choose the 2024 if:

• 34.5% of listings are priced as good or great deals.
• Accident-free inventory is excellent at 93.4% — clean inventory, standard diligence applies.
• Price trend: Prices have softened 9.12% compared with last year.
• Owners rate it 4.57/5 — a strong satisfaction signal.
• It adds a standard 12-inch touchscreen and updated Blue Cruise features.

Consider the 2023 if:

• At $43,547, the 2023 costs less than the current year's $48,165 average.
• It adds the Raptor R and XLT Heritage Edition.

Consider the 2025 if:

• At $53,875, the 2025 costs more than the current year's $48,165 average.
• It expands driver-assistance tech and adds a plush Platinum Plus package.

The bottom line: you should start with the 2024 if you want the best mix of updated tech, strong capability, and softer pricing than last year. If your priority is saving money, the 2023 is the smarter value play; if you want the newest safety and convenience upgrades, the 2025 is the better stretch.

These recommendations are based on CarGurus' proprietary market data from July 22, 2026, CarGurus experts' opinions, and generative AI.