Used 2023 Toyota Prius Prime for Sale near Virginia

How much does the 2023 Toyota Prius Prime cost?

Prices have softened 2.38% compared to this time last year, making it a favorable time to shop this model year.

There are 391 listings available, which gives you a meaningful amount of inventory to compare before you buy.

Is the 2023 Toyota Prius Prime a good car?

Yes — 4.75/5 is a strong user rating for this model year, which points to solid owner satisfaction. That kind of feedback suggests you’re looking at a vehicle that has generally met expectations for daily use and ownership experience. Good and great deals make up 33.8% of listings, so you have some room to shop selectively.

Is the 2023 Toyota Prius Prime reliable?

Owners rate it 4.75/5, a strong signal of long-term satisfaction.

For used buyers, that kind of owner feedback suggests lower ownership risk than you might expect from a vehicle with limited market history, especially if you focus on well-kept examples with clean records.

What should I look for when buying a used 2023 Toyota Prius Prime?

Accident-free inventory is solid at 88.7% — always verify the vehicle history report.

You should still prioritize a history report, because even a strong market-wide accident-free rate does not guarantee the individual car you’re considering has a clean past. Put inspection time into the battery-related systems, charging equipment, brakes, tires, and overall maintenance condition so you can judge how the car was actually used and cared for.

Is now a good time to buy a used 2023 Toyota Prius Prime?

This is a moderate market for buyers, so you can shop carefully without feeling rushed, but the best listings may still move quickly.

• Deal availability: 33.8% of listings are priced as good or great deals.
• Inventory: There are 391 listings available.
• Price trend: Prices have softened 2.38% compared with last year.
• Clean inventory: 88.7% of listings are accident-free.

If you find a listing below $29,165, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2023 Toyota Prius Prime's resale value?

The current average of $30,562 sits slightly below last year's $31,306.

That tells you the market has eased a bit, which can help you buy at a more favorable entry point today. If you plan to sell later, a softer current price can also mean your future resale value will depend more heavily on condition, mileage, and how well the car is documented. Well-kept examples should hold up better than average, especially if they stay in the cleaner end of the market.

Vehicles with strong owner satisfaction ratings, like this model year's 4.75/5, tend to retain buyer demand, which supports resale value over time.

Should I buy a 2023 Toyota Prius Prime or consider a different year?

If you're weighing the 2023 against nearby model years, here's how to think about it:

Choose the 2023 if:

• 33.8% of listings are priced as good or great deals.
• Accident-free inventory is solid at 88.7% — always verify the vehicle history report.
• Price trend: Prices have softened 2.38% compared with last year.
• Owners rate it 4.75/5 — a strong satisfaction signal.

The bottom line:

If you want the strongest balance of current pricing, inventory depth, and owner satisfaction, the 2023 is the primary year to target. If you’re especially price-sensitive, you may also want to compare nearby years to see whether a lower entry price outweighs the 2023’s current market position and cleaner inventory mix.

These recommendations are based on CarGurus' proprietary market data from September 22, 2026, CarGurus experts' opinions, and generative AI.