How much does the 2023 Subaru Impreza cost?

Prices have softened 4.01% compared to this time last year, making it a favorable time to shop this model year.

There are 1,314 listings available, which suggests you have a meaningful amount of inventory to compare.

If you find a listing below $20,371.33, that's toward the low end of the year-round range and worth acting on quickly.

Is the 2023 Subaru Impreza a good car?

Yes — the 5/5 user rating points to strong shopper satisfaction with this model year.

The 2023 Impreza’s appeal comes from its practical all-weather compact-car setup, standard all-wheel drive, and straightforward everyday usability. It is aimed at buyers who want dependable transportation with capability in poor weather rather than flash or luxury.

With 31.5% of listings marked as good or great deals, you have a decent chance of finding a competitively priced example.

Is the 2023 Subaru Impreza reliable?

Owners rate it 5/5, a strong signal of long-term satisfaction.

The 2023 Impreza is described as a practical, easygoing daily driver with standard all-wheel drive and a sensible ownership proposition. Its strengths are centered on usefulness and confidence in poor weather, while the tradeoffs are more about comfort and refinement than core capability.

For used buyers, the main long-term ownership risk is finding an example that has been heavily used, abused, or modified, so condition matters a lot.

What should I look for when buying a used 2023 Subaru Impreza?

Accident-free inventory is solid at 82% — always verify the vehicle history report.

You should prioritize a history report first, then focus on a careful inspection of the car’s overall condition. Pay close attention to signs of heavy use, abuse, or modifications, since those issues are specifically worth screening out on this model year.

Because the ride and interior quality are described as less polished, make sure the example you choose feels consistent and well cared for rather than simply inexpensive.

Is now a good time to buy a used 2023 Subaru Impreza?

This looks like a moderate market where selective buyers can still find value if they shop carefully.

• Deal availability: 31.5% of listings are priced as good or great deals.
• Inventory: There are 1,314 listings available.
• Price trend: Prices have softened 4.01% compared with last year.
• Clean inventory: 82.0% of listings are accident-free.

If you find a listing below $20,371.33, that's toward the low end of the year-round range and worth acting on quickly.

What is the 2023 Subaru Impreza's resale value?

The current average of $20,400 sits slightly below last year's $21,252.

That price movement suggests the market has eased, which can help you buy more selectively now but may also temper near-term resale upside if you plan to sell soon. For a future seller, the key is to buy well and keep the car in clean condition so it stands out in a market where many examples may have seen hard use.

Vehicles with strong owner satisfaction ratings, like this model year's 5/5, tend to retain buyer demand, which supports resale value over time.

Should I buy a 2023 Subaru Impreza or consider a different year?

If you're weighing the 2023 against nearby model years, here's how to think about it:

Choose the 2023 if:

• 31.5% of listings are priced as good or great deals.
• Accident-free inventory is solid at 82% — always verify the vehicle history report.
• Price trend: Prices have softened 4.01% compared with last year.
• Owners rate it 5/5 — a strong satisfaction signal.

Consider the 2024 if:

• At $23,120, the 2024 costs more than the current year's $20,400 average.
• It adds a revived RS trim for more driver excitement.

The bottom line: If you want the better value today, the 2023 is the smarter starting point because it offers lower pricing and plenty of inventory to compare. If you are willing to pay more for a newer model with added personality, the 2024 is the better secondary path for price-sensitive buyers who still want Subaru’s all-wheel-drive appeal.

These recommendations are based on CarGurus' proprietary market data from August 21, 2026, CarGurus experts' opinions, and generative AI.