2018 Toyota Prius Prime Reviews, Pricing & Specs

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$27,300 to $33,300

Original MSRP

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expert review

4.8

avg user rating

(10 reviews)
2018 Toyota Prius Prime Preview summaryImage

The Toyota Prius has become an icon of environmentally conscious motoring. This standard bearer of green driving became so popular that it spawned its own sub-brand, including the range-topping 2018 Toyota Prius Prime. This plug-in hybrid version of the Prius has a unique look and powertrain features.

The Prius Prime swaps out the avant garde headlights of the standard Prius with more conventional headlights. The silhouette, as in past generations, combines the look of a sedan with the functionality of a hatchback.

The interior of the Prius Prime includes an all-white bezel for the shifter and tray for the wireless charging pad in the center console.

The Prius Prime features a center dash instrument panel and a standard 7-inch touchscreen infotainment system. What sets the Prime apart is the available large 11.6-inch central touch screen. Arranged in a portrait layout, it provides a charging station maps app so you’ll always know where to plug in the Prime.

Out back, the Prime features a 60/40 split-fold rear seat, giving way to as much as 19.8 cubic feet of cargo space. It is accessed via a large hatchback opening, making it easier to pack large items. With the rear seats up, the Prius Prime features a 2+2 seating layout, which loses the rear middle seat but ensures comfort for two rear passengers.

The Prius Prime is available in three trims—Plus, Premium, and Advanced. The Plus is the entry-level model; it comes standard with remote keyless entry, push-button start, Quad-LED projector headlights, and remote-activate climate control.

The Premium trim adds the larger touch screen, wireless charging, and SofTex leather-trimmed front seats. The range-topping Advanced includes a head-up display, LED fog lights, LED accent lights, and blind-spot monitoring with rear cross-path assist.

The Prius Prime comes equipped with a 1.8-liter 4-cylinder engine, combined with a lithium-ion battery pack and electric motor. Thanks to the plug-in hybrid drivetrain, the Prius Prime achieves a mile per gallon equivalent (MPGe) of 133 MPGe. When the 25-mile electric range is exhausted, the Prime returns a combined fuel economy of 54 miles per gallon.

It takes five and a half hours to charge the Prime’s battery pack, but it takes roughly two hours when using a 240V fast-charger system.

The Prius Prime comes standard with Toyota Safety Sense P (TSS-P). This safety system includes forward collision warning with pedestrian detection, adaptive cruise control, lane departure warning, and automatic high beams.

Base MSRP for the 2018 Prius Prime is $27,100 for an entry-level Plus model. A Premium trim starts at $28,800, and the range-topping Advanced model starts at $33,100. The Prius Prime makes for a highly competitive plug-in hybrid by combining upscale tech features with usable zero-emission driving.

George Kennedy
Published May 31, 2022 by George Kennedy
From open-wheel racecars to specialty off-road vehicles, George Kennedy has driven it all. A career automotive journalist, George has been a contributor, editor, and/or producer at some of the most respected publications and outlets, including Consumer Reports, the Boston Globe, Boston Magazine, Autoblog.com, Hemmings Classic Wheels, BoldRide.com, the Providence Journal, and WheelsTV.

User reviews for 2018 Toyota Prius Prime

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User rating:
by luis p
Mar 17, 2023
Low miles and saving gasoline very efficient I really like this car Mar 17, 2023
by Rebecca G
Aug 10, 2022
Acceleration is glass smooth. All the features I have come to expect with modern cars plus great gas mileage.Aug 10, 2022
by Adrian B
Jul 08, 2022
We are very pleased with this vehicle. It is the newest car we have purchased in the last 12 years, so many of its features may be old hat to others. The 120v plug-in is very easy to use especially while traveling. It needs no special outlet. The EV drive is seamless, and not noticeable unless one is watching the monitors. The ride is fine. We started in CA and have reached KS very comfortably, quietly, and at posted speed limits of up to 80 mph. Our combined mileage through the mountains and over the high plains is over 50 mpg. When used in short spurts, such as city driving it is over 100 mpg. Jul 08, 2022

2018 Toyota Prius Prime Pricing

Original MSRP
$27,300 to $33,300
Price range
$18,814 to $19,974
Average price on CG
$18,814
YoY price change
$19,745 to $18,814

Trims & specs

Air Conditioning

Automatic climate control front air conditioning · Single front air conditioning zones

Airbags

Dual front airbags · Driver knee airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags

Audio System

Antenna Type: mast · Voice recognition audio system · Bluetooth auxiliary audio input · Single disc in-Dash CD · Slacker internet radio · MP3 player: CD MP3 Playback · AM/FM radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 10.0 · Front brakes: ventilated disc · Rear brake diameter: 10.2 · Rear brakes: disc

Comfort Features

Door trim: leatherette · Floor Material: carpet · Steering wheel trim: leatherette

Convenience Features

Adaptive stop and go cruise control: semi-automatic · Assist handle: rear · Center console: front console with armrest and storage · Cruise control: adaptive · Cupholders: rear · Multi-function remote: proximity entry system · One-touch windows: 4 · Power outlet(s): 12V front · Power windows: lockout button · Reading lights: rear · Rear power outlet: 12V · Steering wheel: tilt and telescopic · Steering wheel mounted controls: multi-function screen controls · Storage: sunglasses holder · Vanity mirrors: dual illuminating

Driver Seat

Manual adjustments: 6

Drivetrain

Axle ratio: 4.11

Engine

EV battery capacity: 8.8 kWh · Electric Charge Cord: 120 volt · Electric Motor Battery Type: lithium ion · Electric Motor HP: 71 · Electric Motor Power Output (Kilowatts): 53 · Electric Motor Torque: 120 · Electric motor charger connector: SAE J1772 · Electric motor charging time: 2 hours · Electric motor charging time (120V): 5.5 hours · Electric motor miles per charge: 25 · Hybrid Gas Engine HP: 95 · Hybrid Gas Engine HP@RPM: 5200 · Hybrid Gas Engine Torque: 105 · Hybrid gas Engine Torque@RPM: 3600

Exterior Features

Door handle color: body-color · Exhaust tip color: stainless-steel · Front bumper color: body-color · Grille color: black · Mirror color: body-color · Rear bumper color: black · Rear spoiler: lip · Rear spoiler color: body-color · Rear trunk/liftgate: liftgate · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 2

Hybrid

Starter Type: motor/generator

In Car Entertainment

Connected in-car apps: Yelp · Infotainment: Entune · Infotainment screen size: 7 in.

Instrumentation

Fuel economy display: range · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low battery

Lights

Daytime running lights: LED · Headlights: LED · Tail and brake lights: LED

Mirrors

Exterior mirrors: heated · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Safety

Automatic emergency braking: front · Camera system: rearview · Child seat anchors: LATCH system · Crumple zones: rear · Impact sensor: fuel cut-off · Pre-Collision Warning System: visual warning · Pre-collision warning system: pedestrian detection · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front and rear · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat manual adjustments: reclining · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: split · Upholstery: cloth

Security

Power door locks: anti-lockout

Spare Tire

Kit: tire sealant

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: independent · Rear Suspension Type: multi-link · Stabilizer bar(s): front

Telematics

Electronic messaging assistance: with read function · Navigation system: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Wheels

Wheel covers: full · Wheel spokes: 5

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse

Air Conditioning

Automatic climate control front air conditioning · Single front air conditioning zones

Airbags

Dual front airbags · Driver knee airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags

Audio System

Antenna Type: diversity · Voice recognition audio system · Bluetooth auxiliary audio input · Slacker internet radio · Touch screen display radio · Satellite Radio: SiriusXM · Total Number of Speakers: 6

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 10.0 · Front brakes: ventilated disc · Rear brake diameter: 10.2 · Rear brakes: disc

Comfort Features

Door trim: leatherette · Floor Material: carpet · Steering wheel trim: leatherette

Convenience Features

Adaptive stop and go cruise control: semi-automatic · Assist handle: front · Center console: front console with armrest and storage · Cruise control: adaptive · Cupholders: front · Multi-function remote: proximity entry system · One-touch windows: 4 · Power outlet(s): 12V front · Power windows: lockout button · Reading lights: rear · Rear power outlet: 12V · Steering wheel: tilt and telescopic · Steering wheel mounted controls: multi-function screen controls · Storage: accessory hook · Vanity mirrors: dual illuminating

Driver Seat

Adjustable lumbar support: power · Power adjustments: 8

Drivetrain

Axle ratio: 4.11

Engine

EV battery capacity: 8.8 kWh · Electric Charge Cord: 120 volt · Electric Motor Battery Type: lithium ion · Electric Motor HP: 71 · Electric Motor Power Output (Kilowatts): 53 · Electric Motor Torque: 120 · Electric motor charger connector: SAE J1772 · Electric motor charging time: 2 hours · Electric motor charging time (120V): 5.5 hours · Electric motor miles per charge: 25 · Hybrid Gas Engine HP: 95 · Hybrid Gas Engine HP@RPM: 5200 · Hybrid Gas Engine Torque: 105 · Hybrid gas Engine Torque@RPM: 3600

Exterior Features

Door handle color: body-color · Exhaust tip color: stainless-steel · Front bumper color: body-color · Grille color: black · Mirror color: body-color · Rear bumper color: black · Rear spoiler: lip · Rear spoiler color: body-color · Rear trunk/liftgate: liftgate · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 2

Hybrid

Starter Type: motor/generator

In Car Entertainment

Connected in-car apps: Yelp · Infotainment: Entune · Infotainment screen size: 11.6 in.

Instrumentation

Fuel economy display: range · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low battery

Lights

Daytime running lights: LED · Exterior entry lights: security approach lamps · Headlights: auto delay off · Tail and brake lights: LED

Mirrors

Exterior mirrors: manual folding · Inside rearview mirror: manual day/night

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Safety

Automatic emergency braking: front · Camera system: rearview · Child seat anchors: LATCH system · Crumple zones: rear · Impact sensor: fuel cut-off · Pre-Collision Warning System: visual warning · Pre-collision warning system: pedestrian detection · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat power adjustments: height · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: split · Upholstery: leatherette

Security

Power door locks: anti-lockout

Spare Tire

Kit: tire sealant

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: independent · Rear Suspension Type: multi-link · Stabilizer bar(s): front

Telematics

Electronic messaging assistance: with voice recognition · Navigation system: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Wheels

Wheel covers: full · Wheel spokes: 5

Windows

Front wipers: variable intermittent · Liftgate window: fixed · Power windows: with safety reverse

Air Conditioning

Automatic climate control front air conditioning · Single front air conditioning zones

Airbags

Passenger seat cushion front airbags · Driver knee airbags · Passenger airbag deactivation: occupant sensing deactivation · Front side airbags · Front side curtain airbags

Audio System

Antenna Type: diversity · Voice recognition audio system · Auxiliary audio input: iPod/iPhone integration · Slacker internet radio · Premium Brand: JBL · HD radio · Satellite Radio: SiriusXM · 1 subwoofer · Total Number of Speakers: 9

Brakes

ABS: 4-wheel · Braking assist: hill start assist · Front brake diameter: 10.0 · Front brakes: ventilated disc · Rear brake diameter: 10.2 · Rear brakes: disc

Comfort Features

Door trim: leatherette · Floor Material: carpet · Steering wheel trim: leatherette

Convenience Features

Active parking system: driver controlled brake, gas and gear selection · Adaptive stop and go cruise control: semi-automatic · Assist handle: rear · Cargo cover: retractable · Center console: rear console with armrest and storage · Cruise control: adaptive · Cupholders: rear · Dimming rearview mirror: auto-dimming · Multi-function remote: keyless entry with panic alarm · One-touch windows: 4 · Power outlet(s): 12V front · Power windows: lockout button · Reading lights: rear · Rear power outlet: 12V · Steering wheel: tilt and telescopic · Steering wheel mounted controls: audio · Storage: front seatback · Universal garage door opener: Homelink · Vanity mirrors: dual illuminating

Driver Seat

Adjustable lumbar support: power · Power adjustments: 8

Drivetrain

Axle ratio: 4.11

Engine

EV battery capacity: 8.8 kWh · Electric Charge Cord: 120 volt · Electric Motor Battery Type: lithium ion · Electric Motor HP: 71 · Electric Motor Power Output (Kilowatts): 53 · Electric Motor Torque: 120 · Electric motor charger connector: SAE J1772 · Electric motor charging time: 2 hours · Electric motor charging time (120V): 5.5 hours · Electric motor miles per charge: 25 · Hybrid Gas Engine HP: 95 · Hybrid Gas Engine HP@RPM: 5200 · Hybrid Gas Engine Torque: 105 · Hybrid gas Engine Torque@RPM: 3600

Exterior Features

Door handle color: body-color · Exhaust tip color: stainless-steel · Front bumper color: body-color · Grille color: black · Mirror color: body-color · Rear bumper color: black · Rear spoiler: lip · Rear spoiler color: body-color · Rear trunk/liftgate: liftgate · Window trim: black

Headrests

Front headrests: adjustable · Number of front headrests: 2 · Number of rear headrests: 2

Hybrid

Starter Type: motor/generator

In Car Entertainment

Connected in-car apps: Yelp · Infotainment: Entune · Infotainment screen size: 11.6 in.

Instrumentation

Fuel economy display: MPG · Instrument cluster screen size: 4.2 in. · Warnings and reminders: low battery

Lights

Daytime running lights: LED · Exterior entry lights: security approach lamps · Front fog lights: LED · Headlights: LED · Tail and brake lights: LED

Mirrors

Exterior mirrors: heated

Passenger Seat

Manual Adjustments: 4

Rear Seats

Type: 60-40 split bench

Safety

Automatic emergency braking: front · Camera system: rearview · Child seat anchors: LATCH system · Cross Traffic Alert: rear · Crumple zones: front · Impact sensor: alert system · Parking sensors: front · Pre-Collision Warning System: visual warning · Pre-collision warning system: pedestrian detection · Rearview monitor: in dash

Seatbelts

Emergency locking retractors: front · Front seatbelts: 3-point · Seatbelt force limiters: front · Seatbelt pretensioners: front · Seatbelt warning sensor: driver and passenger · Second row seatbelts: 3-point

Seats

Driver seat power adjustments: reclining · Front seat type: bucket · Passenger seat manual adjustments: reclining · Rear headrests: adjustable · Rear seat folding: split · Upholstery: leatherette

Security

Power door locks: anti-lockout

Spare Tire

Kit: tire sealant

Suspension

Front Arm Type: lower control arms · Front Shock Type: gas shock absorbers · Front Spring Type: coil springs · Front Suspension Classification: independent · Front Suspension Type: MacPherson struts · Rear Shock Type: gas shock absorbers · Rear Spring Type: coil springs · Rear Suspension Classification: independent · Rear Suspension Type: multi-link · Stabilizer bar(s): front

Telematics

Driver assistance app: roadside assistance · Electronic messaging assistance: with voice recognition · Navigation system: with voice recognition · Phone: voice activated · Phone wireless data link: Bluetooth · Smart device app function: vehicle location

Tires

Type: all season

Tires and Rims

Wheel type: aluminum alloy

Wheels

Wheel covers: full · Wheel spokes: 5

Windows

Front wipers: speed sensitive · Liftgate window: fixed · Power windows: with safety reverse

See all trims (3)