Toyota RAV4 Hybrid Pricing Analysis

Pricing Analysis by Model Year

Key Insights

• Highest Price Premiums for Newest Models: The 2025 RAV4 Hybrid is priced at $38,429, approximately 17.9% above its MSRP, indicating strong demand for newer models.
• Steep Depreciation in Older Model Years: The 2018 RAV4 Hybrid shows a depreciation of ~19.2%, reflecting the strongest price drop among older vehicles.
• Best Value Years: The 2021 model year holds a price very close to its original MSRP at -1.0%, suggesting that it may offer the best value for shoppers looking for recent vehicles.

Model Year Pricing

Pricing by Popular US Cities

Market Area: Nationwide

Key Insights

• Highest Average Price in Miami: With an average price of $40,334, Miami reflects a strong demand for the RAV4 Hybrid, likely due to limited inventory.
• Best Value in New York City: At $30,011, it offers the lowest average price among major cities, indicating more favorable conditions for buyers.
• Price Variation: There is a notable price difference across cities, suggesting varied demand and supply conditions for the RAV4 Hybrid.

City-Level Pricing

Pricing by Trim Packages

Key Insights

• XLE AWD Dominates Inventory: The XLE AWD trim has the highest availability at 2,051 listings, indicating strong consumer preference.
• Limited AWD Offers Luxury at a Premium: The price for the Limited AWD trim is $41,155, which reflects its extensive features and luxury positioning.
• Price Range Across Trims: The MSRP varies significantly from $32,850 for the LE AWD to $41,155 for the Limited AWD, highlighting the premium associated with higher trims.

Trim-Level Details

These recommendations are based on CarGurus' proprietary market data from June 18, 2026, CarGurus experts' opinions, and generative AI.