New Toyota Highlander for Sale near Georgetown, OH
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Customer summary
Overall, the Toyota Highlander has built a strong reputation across its model years for reliability, comfort, and family-friendly features. Drivers appreciate its spacious interiors and smooth rides, often highlighting its impressive safety features as a key asset. Many also enjoy the performance and power of the engines. However, some common criticisms include a lack of advanced infotainment options in older models, tight third-row seating, and varying cargo space depending on configuration. Overall, the Highlander is seen as a dependable choice for families and an excellent value in the SUV market.
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4.7 Overall rating
Customers say
Overall, the Toyota Highlander has built a strong reputation across its model years for reliability, comfort, and family-friendly features. Drivers appreciate its spacious interiors and smooth rides, often highlighting its impressive safety features as a key asset. Many also enjoy the performance and power of the engines. However, some common criticisms include a lack of advanced infotainment options in older models, tight third-row seating, and varying cargo space depending on configuration. Overall, the Highlander is seen as a dependable choice for families and an excellent value in the SUV market.
AI generated from the text of customer reviews.
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What people say
Anonymous
Reviewed a 2024 Toyota XLE AWD on Dec 10, 2025
The 2024 Toyota Highlander XLE offers insane cabin room, comfort and luxury feel. The chassis makes an absolute smooth, dream and comfortable ride. Cabin rear chairs makes four adults feel like your in a Sequoia with room. Absolute beautiful and enjoyable ride and purchase
Jamey F
Reviewed a 2024 Toyota Highlander on Sep 6, 2025
I truly like everything about this vehicle. All the features are very easy to use and very comfortable.
Toyota Highlander Trims
| Trim type | MSRP |
|---|---|
| 2026 Platinum AWD | $53,525 |
| 2026 XLE AWD | $45,870 |
| 2026 XSE AWD | $47,940 |
| 2026 Limited AWD | $50,325 |
Toyota Highlander Price Trends
CarGurus tracks the prices of millions of car listings every year. See how the average price of prices has changed over time.
See more price trendsToyota Highlander Pricing Analysis
Pricing Analysis by Model Year
Key Insights
- Significant Premium on Newer Models: The 2026 Toyota Highlander is currently priced at $51,663, which represents a 12.5% increase over its MSRP, showing strong demand for the newest model year.
- Depreciation Accelerates for Older Models: Prices for the 2019 Highlander have dropped significantly by -22.9% vs MSRP, while the 2020 model is down -16.1%, indicating a steep depreciation curve.
- Best Value in Recent Years: The 2022 model shows the best value proposition with an average price of $34,152, marking a -4.0% decrease from MSRP.
Model Year Pricing
| Model Year | Original MSRP | Avg Price | Price vs MSRP |
|---|---|---|---|
| 2026 Toyota Highlander | $45,870 | $51,663 | +12.5% |
| 2025 Toyota Highlander | $40,320 | $41,503 | +2.9% |
| 2024 Toyota Highlander | $39,270 | $39,394 | +0.3% |
| 2023 Toyota Highlander | $36,620 | $36,508 | -0.3% |
| 2022 Toyota Highlander | $35,855 | $34,152 | -4.0% |
| 2021 Toyota Highlander | $35,085 | $30,923 | -11.9% |
| 2020 Toyota Highlander | $34,600 | $29,044 | -16.1% |
| 2019 Toyota Highlander | $31,830 | $24,526 | -22.9% |
| 2018 Toyota Highlander | $31,230 | $22,822 | -27.0% |
| 2017 Toyota Highlander | $30,630 | $20,866 | -31.7% |
| 2016 Toyota Highlander | $30,490 | $18,789 | -38.5% |
Pricing by Popular US Cities
Market Area: Nationwide
Key Insights
- Highest Average Price in NYC: The New York City market averages $27,692, reflecting high demand and potentially limited inventory.
- Best Prices in Houston: Houston, TX presents the lowest average pricing at $25,112, indicating a more competitive market environment.
- Inventory Variations Influence Pricing: Higher inventory in markets like Philadelphia (274 listings) constrains price escalation, keeping it near $27,809.
City-Level Pricing
| City | Total Listings | Avg Price |
|---|---|---|
| New York, NY | 746 | $27,692 |
| Miami, FL | 222 | $29,119 |
| Philadelphia, PA | 274 | $27,809 |
| Atlanta, GA | 330 | $25,977 |
| Dallas, TX | 358 | $27,740 |
| Los Angeles, CA | 465 | $26,232 |
| Houston, TX | 354 | $25,112 |
| Chicago, IL | 357 | $25,460 |
| Washington, DC | 478 | $26,190 |
| Boston, MA | 598 | $27,789 |
Pricing by Trim Packages
Key Insights
- AWD Trims Dominate Availability: The XLE AWD trim is the most abundant with 3,109 listings, indicating high consumer preference for all-wheel drive.
- Premium Trim Pricing: The Platinum AWD trim commands the highest MSRP at $53,525, reflecting luxury features and higher demand for upscale models.
- Competitive Mid-Range Offering: The XSE AWD trim is priced at $47,940 with significant features, representing a strong alternative to both base models and premium trims.
Trim-Level Details
| Trim name | Listings | MSRP | Drivetrain | Engine |
|---|---|---|---|---|
| XLE AWD | 3109 | $45,870 | AWD | 2.4L 265 hp I4 |
| Limited AWD | 1161 | $50,325 | AWD | 2.4L 265 hp I4 |
| XSE AWD | 645 | $47,940 | AWD | 2.4L 265 hp I4 |
| Platinum AWD | 582 | $53,525 | AWD | 2.4L 265 hp I4 |
These recommendations are based on CarGurus' proprietary market data from May 28, 2026, CarGurus experts' opinions, and generative AI.
