Lexus IS Pricing Analysis: San Diego, CA Market Report

Pricing Analysis by Model Year

Key Insights

• Significant New-Car Premium: The 2025 Lexus IS is priced at $53,384, approximately 32.9% above MSRP, indicating strong demand for the latest model.
• Depreciation Trends: The 2018 Lexus IS shows the steepest depreciation at -56.8% vs MSRP, reflecting a significant drop in value as it ages.
• Best Value Year: The 2020 Lexus IS is priced at $31,995, representing a -16.5% depreciation, making it a potentially attractive option for buyers seeking value.

Model Year Pricing

Pricing in Nearby Cities

Market Area: Greater San Diego Region

Key Insights

• Lowest Prices in Pomona: The city of Pomona, CA offers the lowest average price at $28,413, indicating a more price-sensitive market.
• Highest Prices in Palm Desert: Conversely, Palm Desert, CA has the highest average price at $37,443, likely due to lower inventory and higher demand.
• Inventory Variability: Cities like Escondido (354 listings) and Irvine (404 listings) show a healthy inventory, which correlates with competitive pricing around the regional average.

City-Level Pricing

Pricing by Trim Packages

Key Insights

• RWD Trims Dominate Listings: The 350 F Sport RWD is the most common trim with 49 listings, indicating strong demand for rear-wheel drive configurations.
• Price Variability Across Trims: The 350 F Sport AWD trim, priced at $49,950, is significantly higher than the base trims, reflecting the premium features and all-wheel drive capability.
• Feature-Rich Premium Trims: The 350 F Sport Design RWD offers a competitive price at $45,500, providing a balance of features and value for buyers seeking luxury without the highest price tag.

Trim-Level Details

These recommendations are based on CarGurus' proprietary market data from July 2, 2026, CarGurus experts' opinions, and generative AI.