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Today 7:30 AM - 5:30 PM (Closed now)
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Ronnie Watkins Ford
About Us
Welcome to Ronnie Watkins Ford! We are a family-owned, family-operated Ford dealership proudly serving Alabama, Gadsden, Anniston, Birmingham and surrounding cities. Our family started this business in 1998 with 25 employees. From day one, we have committed to giving every customer in and around Calhoun, St. Clair, Marshall, Blount, and Cherokee County a no-hassle, no-haggle buying experience. We're proud of the vehicles we sell, the service we provide, but most importantly, the relationships we develop with our customers. Today, Ronnie Watkins Ford is one of the largest volume new car dealerships in the Atlanta Region. Our customer satisfaction scores in both sales and service are ranked among the highest in the nation.
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Today 9:00 AM - 7:00 PM (Closed now)
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101 George Wallace Dr
Gadsden, AL 35903
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Dealer Reviews
All reviews are verified visits to the dealer. –
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Jan 12, 2026
The experience was good.
Show older dealer reviews 39
Aug 28, 2023
Responded
May 13, 2020
Perfect dealings! Great price, even drown the car two hours to me! Highly recommended.
Oct 9, 2019
awesome
Jun 18, 2019
Bought a 2016 Jeep Patriot from them!
May 17, 2019
Great guy up front on ever detail work with me on everything i was needed hold vehicle for me great place with great understanding people thank you for all you done
Jan 11, 2019
They got back with me said was sold.
Nov 25, 2018
Very informative.
Nov 20, 2018
Answered the question
Nov 9, 2018
Very friendly professional people
Oct 25, 2018
They timely answered my questions honestly
May 27, 2018
My wife and I purchased the 2015 Expedition Ltd we viewed on line. It was as described and the dealer contacted us immediately. It was a Saturday morning and the vehicle was in for detailing so pictures were not yet available. Jacob the GM walked the vehicle in the shop and gave us all the condition specifics over the phone.
We drove out that afternoon they greeted us outside and had the vehicle detail completed and ready for our inspection and test drive. Mike the salesperson took good care of us and helped get it into our budget, value our trade, arrange the financing and optional extended warranty packages. There was no hassle or pressure and it was a quick efficient process that focused on building a long term relationship and follow up service. We would highly recommend Ronnie Watkins Ford for sales and or service. We now have a 2013 F350 Lariat and a 2015 Expedition Ltd. Ronnie Watkins will be performing all our future service and we will definitely return to them in a few years before retirement for trade on newer vehicles.
May 18, 2018
Fast courteous response with all requests information.
Feb 9, 2018
Contacted me by email and phone. Professional.
Nov 18, 2017
Responded quickly.
Jan 24, 2017
Answered all questions
Very helpful
Jan 4, 2017
Very professional, honest, and loyal to customers. Great experience.
Sep 4, 2015
They're greatest shop.
Apr 18, 2015
Quoted a price on Friday, we were
traveling to Gadsden which is approx
100 miles from our home on Saturday
and salesman called back and changed
quoted price - raising the price almost
$1,500. Needless to say we went to Lynn
Layton Chevrolet and purchased a 2015
Silverado..
Feb 20, 2015
I knew exactly what I wanted.
They had it for the best price. I
will definately go back there to
buy my next car.
Jan 13, 2014
The dealer did not respond quickly to requests for information and their pricing was above Blue Book value.
Jan 28, 2013
Dealership was top notch! Friendly, helpful, accommodating! Bought the
car we went to look! Very pleased with every aspect and our salesman,
Chris Browning, was wonderfu.
Jan 17, 2013
I bought an Acura Mdx from Chris Browning, he was great! My husband
and I drove down from Nashville, there were a few issues that came up,
but he kept us very informed, and was very fair. I got a great deal on a
car, and would not think twice about driving 7 hour round trip to buy
another one! Ask for Chris you won't be disappointed!
