About Us

All of us here at Moritz Kia Alliance, located in North Fort Worth, are proud of our family-owned and operated heritage. We have been serving Fort Worth and the surrounding areas for more than 40 years now and our customer relationships and reputation continue to grow stronger each and every year. Our customers are not just a number to us and all of our team members buy into that philosophy whole-heartedly. We work hard each and every day to go above and beyond for you. Let us show you why clients all across the nation trust the Moritz Family name!

Our Amenities

  • Complimentary coffee bar & water
  • Spacious & Clean Waiting Area
  • Viewing area in service
  • Express Service
  • Genuine Kia OEM Accessories & Parts
  • Vending Machines
  • Complimentary Car Wash
  • Handicap Accessibility

Media

Service Info

Service Hours

Dealer Reviews

Based on 5 reviews
All reviews are verified visits to the dealer. – Learn More
Gurmeet
Aug 2, 2025
Thanks soo Mach
Is this review helpful? Yes | No
Feb 27, 2025
Great customer service even though we could not come to an agreement on the purchase price.
Is this review helpful? Yes | No
Pete
Aug 23, 2024
Gave prompt feed back to my inquiry
Is this review helpful? Yes | No
Aug 6, 2024
No pressure, friendly staff, patient.
Is this review helpful? Yes | No
Tim
Aug 5, 2024
Excellent.
Is this review helpful? Yes | No
Ryan
Feb 26, 2024
Sarah was very polite, quick to respond, and made sure all my questions were answered.
Is this review helpful? Yes | No
Feb 27, 2024
Response from current dealership:
We are so happy that our Moritz Kia Alliance team earned your five stars. Thanks, Ryan!
Feb 8, 2024
Very good people to work with and very friendly salespeople and staff
Is this review helpful? Yes | No
Ken
Nov 13, 2023
Very slow to respond and answer any questions. Tried to get a price and purchase a vehicle but couldn’t get any verifiable information.
1 of 1 people found this review helpful.
Is this helpful? Yes | No
Nov 15, 2023
Response from current dealership:
Thank you for sharing this review regarding your experience with us, Ken. We’d like to discuss this with you further if you could please contact us at your earliest convenience.

Reach out to me directly, Doug Ashbrook GSM  817-482-8003
Nov 3, 2022
Not sure if they want to sell cars or not. Gotta walk in the door just to get a out the door price. I was interested in vehicle and I knew what all I needed in order to purchase that said vehicle but they said I needed to come up to dealer and give a signature just to find out the vehicles vin number and the 5digit number to purchase car. So im giving a rating of 3 out of 5 for the run around
7 of 7 people found this review helpful.
Is this helpful? Yes | No
Nov 8, 2022
Response from current dealership:
This is not the type of experience we seek to provide, Billy. We would like nothing more than to resolve this situation as soon as possible. Please contact us at your convenience.




Best,
The Moritz Kia Alliance Team
Andy
Mar 20, 2020
The experience of buying a car from Kia Moritz Alliance was a pleasure from start to finish. This was made so much easier by Justin Spaethe who was a consummate professional! I can not recommend KIA Moritz Alliance highly enough! Thanks again
Is this review helpful? Yes | No
Mar 22, 2020
Response from current dealership:
We cannot thank you enough for your wonderful review of Moritz Kia Alliance and for your referrals and recommendation! It was a pleasure to assist you and please let us know when we can do so again!

Best,
The Moritz Kia Alliance Team
Mariah
Feb 10, 2020
Didn’t buy the one that I inquired about but Brad found another one very comparable and I bought it!! Love it!
Is this review helpful? Yes | No
Feb 12, 2020
Response from current dealership:
Thank you for leaving us this review, Mariah. We are very happy to hear that we could help get you set up with the perfect new car. If there is anything more we can do for you, please feel free to come back and see us anytime! Take care.

Best,
The Moritz Kia Alliance Team
Chuck
Sep 9, 2019
Corresponded fast and efficiently
Is this review helpful? Yes | No
Sep 11, 2019
Response from current dealership:
Thank you for taking the time to write this review. We are pleased to hear that our team was able to provide an efficient and overall positive experience.

Best, The Moritz Kia Alliance Team
May 28, 2019
I was contacted and I replied. I was then sent more messages about the van but not answering my questions in my email. I finally just asked them to delete my email as they were no help.
4 of 5 people found this review helpful.
Is this helpful? Yes | No
Diane
Nov 27, 2018
Trent went above and beyond for me, even when he was sick he had someone else send me a video of a car I was looking for. He was not pushy just kept me up to date. I live out of town, but will definitely stay in touch with Trent on finding my vehicle.
2 of 2 people found this review helpful.
Is this helpful? Yes | No
Jan 28, 2019
Response from current dealership:
Dane, thank you for taking the time to leave us such a great review! We appreciate every hard-working member of our sales team, and we are thrilled to know Trent went above and beyond to help you find a vehicle that is right for you. If you have any additional comments and/or questions, please feel free to contact us directly! Best, The Moritz Kia Alliance Team
20
Oct 2, 2018
Too much communication with irrelevant, Spam style emails.
5 of 6 people found this review helpful.
Is this helpful? Yes | No
Sep 19, 2018
Amazingly responsive and helpful.
Is this review helpful? Yes | No
Sep 26, 2018
Response from current dealership:
Thank you for this amazing review! We really appreciate your business.
Best,
The Moritz Kia Alliance Team
Mark
Jun 27, 2018
Good response.contact person was willing to assist me in locating the right vehicle. I found it elsewhere first.
Is this review helpful? Yes | No
Aug 30, 2018
Response from current dealership:
Thank you for your review and business as a customer. It is our goal to provide every one of our customers with the kind of excellent service you described and we're glad we achieved that.
Best, The Moritz Kia Alliance Team
Wayne
Apr 1, 2018
Did receive e-mails asking me to call them. They apparently were unaware of the car that I had inquired about a price via Car Guru. The e-mail was general in nature and listed several different trim levels (I was only interested in the SX). Their on line listed prices were above others that I was looking at and so didn't make the call. Not sure what their price may have been in negotiation.
1 of 1 people found this review helpful.
Is this helpful? Yes | No
May 1, 2017
Responded very quickly
Is this review helpful? Yes | No
Joao
Oct 17, 2016
good service, they answered my expectations
Is this review helpful? Yes | No
Chris
Aug 17, 2016
I asked for an out the door price, tt&l, everything and I received the price quoted on car gurus. I've moved on.
2 of 2 people found this review helpful.
Is this helpful? Yes | No