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Today 7:00 AM - 7:00 PM (Open now)
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Bill Colwell Ford
About Us
Bill Colwell Ford is a family-owned dealership proudly serving Hudson, Iowa and the Cedar Valley since 1984. We’re committed to delivering a better car-buying experience through honesty, transparency, and exceptional customer service. Our team of over 70 professionals is here to help you find the perfect new Ford or quality pre-owned vehicle, backed by award-winning service and support. We’ve earned Ford’s President’s Award and have been recognized nationally for our online reputation, as well as locally as “Best Auto Dealership” by the WCF Courier for eight straight years. From our Quick Lane Tire & Auto Center to our community involvement with Hudson schools, we’re more than a dealership—we’re your trusted automotive partner.
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Today 8:30 AM - 8:00 PM (Closed now)
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238 Waterloo Road
Hudson, IA 50643
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Dealer Reviews
All reviews are verified visits to the dealer. –
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Mar 11, 2026
Gaven was a great help in purchasing this car. We would come back to this dealership for another vehicle.
Feb 19, 2026
The staff was excellent and timely during the entire transaction.
Show older dealer reviews 27
Mar 8, 2022
They were great
Feb 9, 2022
HORRIBLE EXPERIENCE! I was ready to purchase the vehicle, dealer asked me to not come in on
Monday but instead on Tuesday with an appointment at 6:00 p.m. I showed up right at that time, my
salesman had been assigned to someone else, wasn't available to truly work with me until at least 6:20. I
was paying cash for the vehicle so just needed to sign paperwork and pay them. Was told I'd have to wait
for financing as there were numerous deals ahead of me, many I'm sure without appointments, at 7:00 was
told I'd be meeting with finance by 7:20. At 7:45 was still waiting for finance, told my salesman if I didn't see
finance within 1 minute I was leaving, finance then came out and was rude to me at which time I left
dealership and had to wait 1.5 hours for my wife to come and pick me up from my home because I had no
ride home from having not purchased the vehicle.
STAY AWAY FROM THIS DEALER!!! I'm 51, have bought numerous vehicles in the past and I've never
been treated so poorly.
Jun 7, 2016
fine
May 23, 2016
Ernie was very prompt and easy to communicate with.
Apr 4, 2016
Well, very well.
Feb 19, 2016
Dave was extremely helpful
Feb 16, 2016
After going to the dealership, and
stating my opinion I have not had a
response from this dealership...
Dec 22, 2015
Very helpful. Great selection. Found the vehicle I been looking
for,
Dec 18, 2015
Ok - not bad - very polite - prices to high.
Sep 6, 2015
Excellent
Jul 10, 2015
They were very helpful and informative
about their vehicles. Straight shooters
got to the point. I'm very happy I got my
2007 dodge nitro form them.
Jun 25, 2015
Responded quick and curtious. Didn't work out a deal, but quick and
curtious
May 29, 2015
Very professional and thorough.
Mar 25, 2015
even though I didn't buy a truck from them they were great to deal with
Dec 24, 2014
Great customer service. David Perez was the best!!!
Nov 24, 2014
Great Experience.Recommended.
Nov 19, 2014
I like dealing with Bill Colwell Ford,sad
to say they didn't have the exact used
vehicle that I was looking for . I think
when my wife and I are ready to buy
are next vehicle we will wait until bill
Caldwell Ford or Rydell chevrolet has
the vehicle we are looking for instead
of wasting our time and dealing with
the headaches we had at
birdchevrolet
Oct 26, 2014
Called the dealership and spoke to a salesman. Discussed the vehicles equipment, options and price. Made an offer over the phone. Was called back the next day with a counter offer. After a little more negotiating we settled on a price. They took care of all the financing and paper work. This was all done in a timely manner. I flew up from Louisiana, signed the paper work and was on my way back home. More than satisfied with the vehicle I purchased and the service from this dealership.
Oct 16, 2014
I found the whole sales experience very pleasant with all of the Kind folks I encountered at Bill Colwell Ford. Visiting them in Hudson, IA was worth the 2+ hour drive I made to see the vehicle, I will defiantly recommend them to my family and friends.
Jul 7, 2014
They very accommodating and enjoyable to work with.
Apr 20, 2013
responded right away
