Summary

• With 580 currently listed for sale and an average price of $31,293.00, 30.9% of 2025 Toyota Priuses for sale on CarGurus are rated as good or great deals.

• 90.7% of 2025 Prius models on CarGurus are accident free.

• The 2025 Toyota Prius features a stylish design, easy-to-use technology, and impressive safety ratings while introducing a new Nightshade trim level for enhanced visual appeal.

Why it stands out

The 2025 Toyota Prius remains a leader in fuel efficiency, echoing its legacy as a pioneering hybrid. This year, it introduces the Nightshade edition, which adds a distinctive look with blacked-out features and unique color options, further drawing attention to its futuristic styling. Despite the Prius being a former champion in the fuel economy race, the competition is closing in, with rivals offering more spacious interiors and competitive pricing. However, the Prius's reputation for reliability and high safety ratings, including a Top Safety Pick+ designation from the IIHS, continues to attract buyers. While some may find the interior space a bit cramped, especially in the back seats, the car's balance of technological amenities and performance keeps it relevant in today's market.

Other model years to consider

• 2014 Toyota Prius

  • Average price: $10,720.00
  • Good/great deal percentage: 32.1%
  • User rating: 5 / 5
  • Total listings: 703

• 2016 Toyota Prius

  • Average price: $15,436.00
  • Good/great deal percentage: 32.2%
  • User rating: 5 / 5
  • Total listings: 642

• 2024 Toyota Prius

  • Average price: $30,331.00
  • Good/great deal percentage: 30.7%
  • User rating: 5 / 5
  • Total listings: 657

This analysis is based on CarGurus' proprietary market data from June 29, 2026, CarGurus experts' opinions, and generative AI.