The Kia Sportage is the brand's longest-running and most-popular nameplate. Sales are on an upward trend, and it's easy to understand why.

The Sportage is big enough for family use, but not so large that it's unwieldy or difficult to park in the city or in an owner's garage. It's packed with useful technology, and boasts bold styling that stands out in a sea of similarly shaped crossovers. In its hybrid-powered form, it’s also efficient, though its mileage ratings drop dramatically with all-wheel drive (AWD).

Verdict: The 2026 Kia Sportage is sized right in between smaller subcompact and larger compact crossover SUVs, and it strikes an intriguing balance of roominess, comfort and efficiency that ought to win over plenty of American buyers.