Used Subaru Impreza for Sale near Custer, WI

How much does the Subaru Impreza cost in today's market?

Used Subaru Impreza prices span a wide range depending on model year. Here's what the market looks like right now:

The Subaru Impreza's current nationwide average price is $16,142, and its nationwide average price reached a low of $15,006 over the past year. Recently, prices have come down for the 2023, 2024, and 2025 models, making now a good time to shop recent model years.

Is the Subaru Impreza a good car?

Yes — the Subaru Impreza earns strong owner approval across the lineup, and the all-generations owner rating is 4.63/5 across every model year in the data.

Owners consistently praise the Impreza for its all-wheel-drive traction, practical everyday usability, and comfortable ride. Review feedback also points to a cabin that works well for daily driving and family use, along with solid fuel efficiency.

Expert reviews rate the 2017 and 2015 models among the highest across all years.

The main trade-offs called out in recent expert coverage center on engine performance, interior materials, and cargo space, while the 2024 refresh is described as a more evolutionary update than a full redesign.

32.5% of listings are priced as good or great deals.

Are Subaru Impreza models reliable?

Owners consistently describe the Impreza as a practical, easy-to-live-with car with strong all-wheel-drive confidence and good everyday usability. Expert coverage also reinforces its appeal as a straightforward compact that balances traction, comfort, and efficiency.

• Owners rate the Subaru Impreza between 4.0 and 5.0 out of 5 stars across all model years in the data.

For used buyers, the long-term ownership picture looks strongest when you choose a well-kept example with a clean history and avoid cars that have been heavily modified or poorly maintained.

What should I look for when buying a used Subaru Impreza?

Across all model years, at 70.2% accident-free, a meaningful share of listings has prior incidents — history verification is especially important.

Older model years carry meaningfully higher accident rates, so always verify the vehicle history report on pre-2023 models.

Key things to evaluate:

• Safety package: EyeSight driver assist suite on all 2024 Subaru Imprezas, with blind-spot monitor, rear cross-traffic alert, lane-keep assist, and automatic emergency steering on the RS trim.
• Infotainment: 11.6-inch touchscreen with Apple CarPlay and Android Auto, with wireless connectivity in the Sport and RS trims.
• Fuel efficiency: The 2.0-liter base engine is estimated to return 27 mpg city, 34 mpg highway, and 30 mpg in combined driving. The RS is rated only 1 mpg less across the board.

Which Subaru Impreza trim should I buy?

The 2024 Subaru Impreza offers these trims:

• Base: The entry trim starts at $24,085 and gives you standard all-wheel drive plus the 2.0-liter engine; it is the value-focused starting point.
• Sport: This trim starts at $26,085 and adds the larger 11.6-inch infotainment screen, sportier handling, and a few more convenience and tech features.
• RS: Starting at $28,975, this is the best-value trim if you want the more powerful 2.5-liter engine, steering-wheel-mounted shift paddles, and the most complete feature set.

What Subaru Impreza do most buyers choose?

The Subaru Impreza years with the most listings are 2024, 2023, and 2025.

Those higher-volume years tend to be the easiest to shop because you get more inventory to compare and a better chance of finding the right color, mileage, and price combination. They also tend to attract more deal-priced listings, which can make the search feel more flexible.

What is the Subaru Impreza's resale value?

Most model years are down year over year, which is good news if you are shopping used because prices are generally moving in your favor. The sharpest drops are concentrated in the newer and mid-cycle years, while a few older years are changing only slightly. That mix suggests you can still find value across the lineup, especially if you are flexible on model year.

The 2014 and 2015 model years are holding steady, with prices close to flat year-over-year.

The 2015, 2014, and 2020 model years have held their value best, with the smallest year-over-year price changes.

Is the Subaru Impreza safe?

• 2024: 6/10
• 2021: 9/10
• 2017: 9/10
• 2015: 9/10
• 2014: 9/10

All 2024 Subaru Imprezas come with the automaker’s EyeSight driver assist suite of safety features that include frontal collision warning with automatic emergency braking, adaptive cruise control, lane-departure warning and lane-centering.

For the safest used buy, the 2014, 2015, 2017 and 2021 models all post the highest confirmed score of 9/10.

Should I buy a used Subaru Impreza now or wait for the next model?

Buy now if:

• Price trend: The 2025 model is at −2.56% versus a year ago, and the 2024 model is at −2.1%.
• Deal availability: The 2025 model has 36.1% good and great deals, and the 2024 model has 35.9%.
• Sweet-spot year: The 2024 model has the most listings at a current average price of $23,015. The Subaru Impreza offers standard all-wheel drive and a practical, easy-to-live-with character that makes it a strong everyday choice.

Consider waiting if:

• Powertrain/efficiency: The 2.0-liter base engine is estimated to return 27 mpg city, 34 mpg highway, and 30 mpg in combined driving. The RS is rated only 1 mpg less across the board.
• Tech: Apple CarPlay and Android Auto are included in all Imprezas and feature wireless connectivity in the Sport and RS trims.
• Safety: The top RS trim adds a blind-spot monitor with rear cross-traffic alert, lane-keep assist, and automatic emergency steering that will swerve the vehicle out of the way of trouble if certain conditions are met.
• Starting price: The 2024 Subaru Impreza in Base trim has a starting price of $24,085 (including $1,090 in destination charges).

If you're buying used today, the 2024 model year offers the best mix of value and availability. If you want the latest tech and features, it may be worth waiting for the next model year's inventory to build up.

These recommendations are based on CarGurus' proprietary market data from September 15, 2026, CarGurus experts' opinions, and generative AI.