Used Ford F-150 for Sale near Onalaska, WI

Summary

• With 9,539 currently listed for sale on CarGurus and an average price of $24,588.80, 34.3% of 2018 Ford F-150s for sale on CarGurus are rated as good or great deals.
• Favorably reviewed: Owners rated the 2018 Ford F-150 4.6 / 5 stars and CarGurus experts gave it an 8.3 / 10.
• 72.6% of 2018 F-150 models on CarGurus are accident free.
• The 2018 Ford F-150 featured a diverse powertrain lineup, including efficient EcoBoost engines that balanced power and fuel economy effectively.

Why it stands out

The 2018 Ford F-150 stands out in the full-size pickup segment due to its exceptional towing capacity and fuel efficiency, proving it can be a true all-rounder. With a diverse powertrain lineup and advanced features like the Pro Trailer Backup Assist and a luxurious interior in higher trims, it caters to both work-focused buyers and those seeking comfort. Moreover, its long-standing reputation as one of the best-selling vehicles underscores its blend of performance, build quality, and capability.

Other model years to consider

The 2015 and 2016 Ford F-150 models stand out as strong contenders due to their impressive user ratings and favorable pricing, making them excellent value propositions for potential buyers. Both years offer a blend of reliability and user satisfaction, with ratings of 4.6 and 4.7 out of 5, respectively, while also presenting a significant percentage of good or great deals in the market. Additionally, the 2017 model provides a balance between affordability and quality, appealing to those seeking a slightly newer option without significantly increasing their investment.

Model years to approach with caution

Based on the marketplace data for various Ford F-150 model years, the 2003 model stands out as highly favorable, with a solid user rating of 4.5/5 and an average price that positions it well in the market. User feedback across multiple years shows a consistent appreciation for models from the late '90s to early 2000s, where ratings hover around 4.4/5, indicating strong customer satisfaction and reliability. Conversely, models like the 2009 version show a decline in user ratings to 3.9/5, suggesting that while earlier models maintain value and user approval, newer iterations may not meet the same level of consumer expectations.

These recommendations are based on CarGurus' proprietary market data from December 17, 2025, CarGurus experts' opinions, and generative AI.